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  1. 1. Nishant chauhan (smba08294)
  2. 2.  Website helped organizing a guest list, design and buy invitations, set up a gift registry.  Every year $70billion is spent on marriages.  Approximately 48% of engaged couples plan to use internet to help plan their weddings.  is unique.  Guests can go online and shop
  3. 3.  offers comprehensive wedding planning content, interactive tools, and a central location for couples to manage their gift registries. The patented registry system brings together registries from the nation’s leading retailers, including Tiffany & Co., Bloomingdale's, Macy's, Crate & Barrel, and Pottery Barn, allowing guests to search one easy site to find a wedding gift. is based in Los Angeles and is a part of The Knot Inc. life stage media network.  Launched on July 15, 1997, is the #1 wedding and gift registry website with more than 1.5 million unique visitors per month.
  4. 4. Budget Weddings DIY Weddings Vintage Weddings Retro Weddings Sports Weddings Fall Weddings Winter Weddings Green Weddings Outdoor Weddings Vineyard Weddings Second Weddings Gay Weddings Destination Weddings Caribbean Weddings Beach Weddings Luxury Weddings Chinese Weddings Gothic Weddings Japanese Weddings Indian Weddings Jewish Weddings Muslim Weddings Hindu Weddings Interfaith Weddings
  5. 5.  Wedding Vendor Directory: 14,000+ wedding-related businesses are searchable by city and vendor type, making it simple for couples to find all the resources they need to plan a perfect wedding.  Beautiful Gown Gallery: Large database of bridal fashions with 3,500+ images of designer dresses and accessories for the entire bridal party.  Inspiring Ideas & Images: Searchable slideshows of blooming bouquets, decadent cakes, royal receptions, classic hairstyles, and dazzling jewels for the big day. Plus, picture- perfect advice from celebrity wedding photographer Robert Evans.
  6. 6.  Celebrity Wedding Insiders: Panel of experts, including Peggy Post from The Emily Post Institute, celebrity event planner Yifat Oren, and celebrity wedding photographer Robert Evans, providing advice on a variety of topics ranging from etiquette and flowers to relationships and photography.  Planning Tools: Free logistical tools for mastering planning to-dos, such as a budget calculator, personal wedding website builder, planning checklist, and guest list manager.  Honeymoons & Guest Accommodations: Photos and information on 1,000+ romantic resorts in top honeymoon locales, including the Caribbean, Hawaii, Mexico, the South Pacific, and Europe. Plus, couples can easily reserve a block of guest hotel rooms online.
  7. 7.  Elegant Favors & Accessories: 1,000+ stylish and affordable wedding accessories available for purchase online, from monogrammed cake toppers and personalized cameras to bridesmaid gifts and guest books. Plus, unforgettable Favors including customized matchbooks and edible treats, like bride-and-groom cookies and candles.  Connected Community: Message boards for conversing with thousands of brides to double-check etiquette, exchange wedding ideas, and share wedding planning advice and experiences -- 24 hours a day.
  8. 8.  Charity Donation Program Weddings that give back are becoming more and more popular among brides and grooms across the country. Launched in September 2004, the Charity Donation Program allows brides and grooms the perfect opportunity to raise money for their favourite charity with every registry gift they receive. There are two different ways couples can take part of the Charity Donation Program:  1. Gift Registry: Register at one of the partner retailers of and select your favourite charity. Every time a wedding guest buys something off your registry via, will donate a percentage to the selected charity.  2. Charity Registry: Register for a charity so wedding guests can directly donate to it as a wedding gift to you. You can set aside as few or as many donations on your registry as you'd like. Plus, you can specify a certain dollar amount for each donation or let guests to choose the amount of their gifts.
  9. 9. Snapshot of Charities Involved: American Red Cross St. Jude Children's Research Hospital The Susan G. Komen Breast Cancer Foundation National Minority AIDS Council Habitat for Humanity International Oxfam America Boys and Girls Clubs of America March of Dimes Save the Children Friends of the Earth Humane Society of the United States Natural Resources Defence Council Rainforest Alliance Sierra Club Foundation I Have a Dream Foundation National Centre for Family Literacy Reading Is Fundamental Amnesty International Disability Rights Advocates Human Rights Watch NAACP
  10. 10.  Guests can go online and shop at the well known stores associated with the wedding  In the traditional retail arrangement, the price of goods bears scant relation to the cost of production, even including the profit to the manufacturer. Commissions and sales staff needed to be paid, as well as other forms of overhead, thus driving up the price of goods. In the world of channel conflict, these costs are largely eliminated, meaning cheaper goods bought online directly from the manufacturer. The only new added cost is that of transport. Furthermore, people can now buy things because they truly want or need them, rather than being manipulated by a salesman caring only about commission.
  11. 11. Rather than being a "disintermediation" function, channel conflict might merely empower a new set of intermediaries, though of a very different stamp. If e-commerce is to become the norm, then firms, such as UPS or Federal Express, now become the new "commission earners" in the new economy. Furthermore, firms such as PayPal, Internet security firms and network engineers now have a new purpose within the economy. The big difference here is while the old retail network was based around commission, the newer intermediaries are general service providers. In other words, Internet engineers would always be needed even if there were no such thing as e-commerce. Only now, such jobs are an integral part of the new economy.
  12. 12. Manufacturers are now being forced to abandon long-term and formerly profitable relationships with salesmen and other distributors. Buying paper from a salesman used to earn that salesman a commission. There is no commission when the client buys from the firm's new, user-friendly website. From the point of view of economics, the older retail system of distribution no longer makes financial sense.
  13. 13. As we enter what can arguably be called the second generation of Web sites, retailers are finding out that consumers want to feel just as good about their Net purchases as they do about products purchased within the four walls of a store. The problem is that what may have driven them to make purchases on the Internet in the past is starting to change. On-line opportunities are changing and there are some who feel the sites that thrive will be ones that use technology not just to sell product, but to support relationships with retail customers by creating virtual neighbourhoods where loyal audiences return again and again.
  14. 14. While convenience may have started out as being the primary driver of Internet shopping, industry experts, such as Cliff Sharples, believe it's going to take more than ease of shopping to lure consumers to make purchases on the information highway. Sharples, president of Garden Escape, Austin, Texas, a virtual store for gardening enthusiasts, says value-added services, including customer-satisfaction programs, unique product selection and quality information will be the key forces driving future purchasing decisions on the Net.
  15. 15. Bargain discount: Virtual retailers purposely sell goods at or below cost in order to generate high traffic as a source of revenue. Bounty broker: Users request specific items or search for particular persons, then wait for someone to offer help. Providers collect certain fees for successful searches. Brand building: Companies use the Internet to provide the most updated information about their brands. Bundling: Companies offer both online and offline products or services in a bundle in order to create higher value for users. Buyer cooperative :Providers create a platform for individual buyers to transact as a group in order to create higher bargaining power.
  16. 16. Catalog aggregator: Providers collect product information from a large number of vendors such that users can browse large amounts of product-related information. Category building: Companies use the Internet to educate visitors about certain product types in order to build primary demand for their products. Collaborative design: Several companies use the Internet to coordinate the product development process on a real time basis. Community-building :Providers offer free online product assistance or customer support groups in order to improve user loyalty. Content sponsorship :Providers create portals for users to access valuable content, links, and services. High traffic then becomes a source of revenue.
  17. 17. Dealer support: Providers use the Internet to steer customers toward their affiliated partners. Dutch auction: Providers offer channels for buyers and sellers to transact. Sellers set higher initial prices and let them fall at regular time intervals. E-contest: Providers run regular contests and sweepstakes to draw customers to increase their use of certain products. E-coupon: Providers offer online coupons from a variety of online and offline products to generate high traffic.
  18. 18. Reverse auction :Also known as “Name-your-price”; potential buyers offer a final bid for a specified good or service, and providers look for sellers to fulfil the transaction. Shopping agent: Providers assist consumers to find specific products and their best prices online. Subscription Providers :offer high-quality content to members in exchange for certain subscription fees. Virtual mall: Providers host multiple online merchants on a single site. Voluntary contributor: Users access certain Web content and pay the provider on a voluntary basis.
  19. 19.  A virtual community is a group whose members are connected by means of information technologies, typically the Internet  The term "virtual community" is attributed to the book of the same title by Howard Rheingold in 1993. The book discussed a range of computer-mediated communication and social groups. The technologies included Usenet, MUDs (Multi-User Dungeon), IRC (Internet Relay Chat), chat rooms and electronic mailing lists. He pointed out potential benefit of such a group one can belong to via communication technologies for personal psychological well-being as well as for the society at large. (The proliferation of the World Wide Web started after the book was published)
  20. 20.  Today, "virtual community" is loosely used and interpreted to indicate a variety of social groups connected in some ways by the Internet. It does not necessarily mean that there is a strong bond among the members. An email distribution list on Star Trek may have close to one hundred members, and the communication which takes place there could be either one-way (the list owner making announcements) or merely informational (questions and answers are posted, but members stay relatively strangers and uninterested to each other). The membership turnover rate could be high. This is in line with the liberal use of the term community.
  21. 21.  Friendster  Pictari  GameFAQs  LiveJournal  Living With Style  M11 Music  Meetup (an online service designed to facilitate real-world meetings of people involved in various virtual communities);  Orkut  Religious Education   The WELL  Wikipedia