engaging museum audiences
a workshop
             nina simon, museum 2.0
             nina@museumtwo.com
             @nin...
where i live
what i do
balboa park online collaborative
boston children’s museum
calgary science center
chabot space science center
chi...
what i dream about



the participatory museum
is a place where visitors can
create, share, and connect
with each other ar...
there are lots of ways people participate in museums...




             Exploratorium   Denver Art Museum   International...
and sometimes, they’re more engaged than others.




                 Tropenmuseum            Chicago Children’s Museum
today, we’re going to focus on social engagement




        Ontario Science Centre   Chicago History Museum   SFMOMA




...
what is social technology?

 tools that enable people to create,
 share, and connect with each other




    youtube      ...
that can mean...




Stanford Art Center                            upper: justletters   Facebook
                        ...
and it requires some changes

    old relationship                new relationships

Authority is content provider   Autho...
it’s not for everything

participation does five things best:

     deliver personal relevance
     celebrate and network d...
why would you want to do this?
              participation does five things best:
                      deliver personal re...
why would you want to do this?
              to deliver personal relevance




                                London Scie...
why would you want to do this?
   to celebrate and network diverse visitors’ voices




                                  ...
why would you want to do this?
      to deliver dynamic content and experiences




                                   Ker...
why would you want to do this?
          to encourage interpersonal dialogue




                                   Univer...
why would you want to do this?
       to support collaborative, creative practice




                                    ...
how do the best ones work?
so how can you do it well?

                      what are
MUSEUM                you about?


                           w...
seven techniques for
   participatory engagement
1. be personal / i like museums + signtific
2. be creative / side trip + o...
seven techniques for
   participatory engagement
1. be personal / i like museums + signtific
2. be creative / side trip + o...
ilikemuseums.com
who are you relative to the museum?


                                       self-defined




                             ...
seven techniques for
   participatory engagement
1. be personal / i like museums + signtific
2. be creative / side trip + o...
Denver Art Museum
Lowell National Historical Park
seven techniques for
   participatory engagement
1. be personal / i like museums + signtific
2. be creative / side trip + o...
don’t focus solely on creators...




the vast majority of social media users are not creators
what makes YouTube different?
seven techniques for
   participatory engagement
1. be personal / i like museums + signtific
2. be creative / side trip + o...
“museums that get better the more people use them.”
Ontario Science Cenre
Free2Choose, Anne Frank House
seven techniques for
   participatory engagement
1. be personal / i like museums + signtific
2. be creative / side trip + o...
seven techniques for
   participatory engagement
1. be personal / i like museums + signtific
2. be creative / side trip + o...
seven techniques for
   participatory engagement
1. be personal / i like museums + signtific
2. be creative / side trip + o...
“Some of the most frequently asked
questions were 'Do you have to be a
bastard to get a job like yours?'”
what’s your idea?
contact me anytime
   nina@museumtwo.com
http://www.museumtwo.com




 Slides are available here:
  http://bit.ly/engagenz
Engaging Museum Audiences Seminar
Engaging Museum Audiences Seminar
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Engaging Museum Audiences Seminar

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"Engaging Museum Audiences" - seminars offered across New Zealand in Nov/Dec, 2009 by Nina Simon of Museum 2.0. The content is very similar to another slideshare upload by Nina, "MuseumNext Participatory Museum."

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  • Very interesting presentations, am i impress with this slide.great job nice informations.

    I like your 'Brooklyn Museum' slide.

    our dinosaurs museums blog is http://dinosaurs-video.blogspot.com
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  • I have more interesting to collection of museums details. I found your 'Engaging Museum' slide. Great work and nice presentations.

    our archaeology museums blog is http://archaeologyexcavations.blogspot.com/
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Engaging Museum Audiences Seminar

  1. 1. engaging museum audiences a workshop nina simon, museum 2.0 nina@museumtwo.com @ninaksimon on twitter slides at http://bit.ly/engagenz
  2. 2. where i live
  3. 3. what i do balboa park online collaborative boston children’s museum calgary science center chabot space science center chicago history museum denver art museum experience music project girls math and science partnership international spy museum monterey bay aquarium oakland museum SFMOMA smithsonian museum of natural history statens museum for kunst tech museum of innovation
  4. 4. what i dream about the participatory museum is a place where visitors can create, share, and connect with each other around content.
  5. 5. there are lots of ways people participate in museums... Exploratorium Denver Art Museum International Spy Museum
  6. 6. and sometimes, they’re more engaged than others. Tropenmuseum Chicago Children’s Museum
  7. 7. today, we’re going to focus on social engagement Ontario Science Centre Chicago History Museum SFMOMA and the social technology that supports it
  8. 8. what is social technology? tools that enable people to create, share, and connect with each other youtube overplot postsecret
  9. 9. that can mean... Stanford Art Center upper: justletters Facebook lower: Science Museum of Minnesota
  10. 10. and it requires some changes old relationship new relationships Authority is content provider Authority is platform provider
  11. 11. it’s not for everything participation does five things best: deliver personal relevance celebrate and network diverse voices deliver dynamic content encourage interpersonal dialogue support collaborative + creative practice
  12. 12. why would you want to do this? participation does five things best: deliver personal relevance celebrate and network diverse voices deliver dynamic content encourage interpersonal dialogue support collaborative + creative practice
  13. 13. why would you want to do this? to deliver personal relevance London Science Museum
  14. 14. why would you want to do this? to celebrate and network diverse visitors’ voices Minnesota History Center
  15. 15. why would you want to do this? to deliver dynamic content and experiences Keramiekmuseum Princessehof
  16. 16. why would you want to do this? to encourage interpersonal dialogue University of Washington
  17. 17. why would you want to do this? to support collaborative, creative practice Victoria and Albert Museum
  18. 18. how do the best ones work?
  19. 19. so how can you do it well? what are MUSEUM you about? what will these relationships look like? what do they need? visitors
  20. 20. seven techniques for participatory engagement 1. be personal / i like museums + signtific 2. be creative / side trip + on the road 3. offer multiple engagement points / youtube 4. network the experience / facing mars + free2choose 5. give people real work / children of lodz ghetto 6. be honest / tech virtual 7. connect to known frameworks / living library
  21. 21. seven techniques for participatory engagement 1. be personal / i like museums + signtific 2. be creative / side trip + on the road 3. offer multiple engagement points / youtube 4. network the experience / facing mars 5. give people real work / children of lodz ghetto 6. be honest / tech virtual 7. connect to known frameworks / living library
  22. 22. ilikemuseums.com
  23. 23. who are you relative to the museum? self-defined “you are what you do” play.signtific.org
  24. 24. seven techniques for participatory engagement 1. be personal / i like museums + signtific 2. be creative / side trip + on the road 3. offer multiple engagement points / youtube 4. network the experience / facing mars + free2choose 5. give people real work / children of lodz ghetto 6. be honest / tech virtual 7. connect to known frameworks / living library
  25. 25. Denver Art Museum
  26. 26. Lowell National Historical Park
  27. 27. seven techniques for participatory engagement 1. be personal / i like museums + signtific 2. be creative / side trip + on the road 3. offer multiple engagement points / youtube 4. network the experience / facing mars + free2choose 5. give people real work / children of lodz ghetto 6. be honest / tech virtual 7. connect to known frameworks / living library
  28. 28. don’t focus solely on creators... the vast majority of social media users are not creators
  29. 29. what makes YouTube different?
  30. 30. seven techniques for participatory engagement 1. be personal / i like museums + signtific 2. be creative / side trip + on the road 3. offer multiple engagement points / youtube 4. network the experience / facing mars + free2choose 5. give people real work / children of lodz ghetto 6. be honest / tech virtual 7. connect to known frameworks / living library
  31. 31. “museums that get better the more people use them.”
  32. 32. Ontario Science Cenre
  33. 33. Free2Choose, Anne Frank House
  34. 34. seven techniques for participatory engagement 1. be personal / i like museums + signtific 2. be creative / side trip + on the road 3. offer multiple engagement points / youtube 4. network the experience / facing mars + free2choose 5. give people real work / children of lodz ghetto 6. be honest / tech virtual 7. connect to known frameworks / living library
  35. 35. seven techniques for participatory engagement 1. be personal / i like museums + signtific 2. be creative / side trip + on the road 3. offer multiple engagement points / youtube 4. network the experience / facing mars + free2choose 5. give people real work / children of lodz ghetto 6. be honest / tech virtual 7. connect to known frameworks / living library
  36. 36. seven techniques for participatory engagement 1. be personal / i like museums + signtific 2. be creative / side trip + on the road 3. offer multiple engagement points / youtube 4. network the experience / facing mars + free2choose 5. give people real work / children of lodz ghetto 6. be honest / tech virtual 7. connect to known frameworks / living library
  37. 37. “Some of the most frequently asked questions were 'Do you have to be a bastard to get a job like yours?'”
  38. 38. what’s your idea?
  39. 39. contact me anytime nina@museumtwo.com http://www.museumtwo.com Slides are available here: http://bit.ly/engagenz
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