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Nigel's CV

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Here is Nigel's resume

Here is Nigel's resume

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  • 1. 2011Curriculum Vitae Professor Nigel Morgan
  • 2. CAREER SUMMARYI obtained my bachelors in history at the University of Exeter (winning Dean’s Prize for AcademicExcellence in my class of 1986) where I then won a doctoral scholarship to study the transition ofDevon’s maritime economy. Following this I became a research assistant in the Sports Council forWales’ policy and research department (1989), evaluating projects encouraging sports participationamongst socially excluded groups and assessing the value for money and efficiency of sportsgoverning bodies.I moved to the Vale of Glamorgan Borough Council in 1991 as its Tourism Development Officer. Here Iimplemented a development strategy for the seaside resort of Barry Island, attracted new tourisminvestors & public sector grant aid to the authority, provided technical advice to tourism operators &was promoted to Principal Officer grade, deputising for the Chief Tourism Officer on the ManagementTeam. In 1993 I was appointed Marketing & Communications Officer at Torfaen Borough Councilwhere I became Head of the Public Relations Unit responsible for all PR, the marketing of the localauthority and its services and crisis management communications. I reported directly to the DeputyChief Executive & was a member of the Chief Executive’s Management Team.In 1994 I became a senior lecturer at the (then) Cardiff Institute of Higher Education (later UWIC andnow Cardiff Metropolitan University) on the basis of my research training and expertise in tourismand leisure strategy and public sector marketing. Here in the School of Tourism & Leisure I beganteaching and researching on my interests in marketing and critical tourism studies and shapingcurriculum spaces to combine them in undergraduate and postgraduate modules. In 1995 I becameDirector of the new Masters in Tourism and Leisure Management Programme.Having developed this into one of our leading programmes, I stepped down four years later to becomethe new Welsh School of Hospitality, Tourism and Leisure Management’s first Director of GraduateStudies and part of the School’s inaugural Management Team. During this crucial period in the rapidlydeveloping School I held a number of portfolios. In addition to being responsible for the overallwelfare of 40 doctoral students, I led our staff development strategy whilst we gained Investors inPeople accreditation and I was briefly acting Head of School. In 2003 my research achievements wereacknowledged with the title of Reader, followed in 2006 by a University of Wales personal chair inTourism Studies in recognition of my academic leadership in three academic schools, a title I nowhold in the Welsh Centre for Tourism Research.Since joining Cardiff Metropolitan University I have been at the forefront of creating its dynamicresearch culture and have particularly focused on developing our well respected tourism, hospitalityand events group (visit us at www.uwic.ac.ukwctr). As a Reader and Professor I made significantpersonal contributions to RAEs 2001 and 2008, wrote our 2008 submission and have once again beentasked with coordinating our group for REF 2014.During my 18 years at Cardiff Metropolitan University my research interests have developed into apersonal intellectual project that critically explores the interconnections between tourism, places andidentities, embracing issues of citizenship and social justice. In addition to publishing 18 books, 46research articles and 38 book chapters in these areas of tourism inquiry, I have supervised 17 PhDstudents to completion and examined in almost 20 universities around the world. My research hasalso found resonance with place marketers and other stakeholder groups and I have consulted for andadvised several national and international public, private and voluntary organisations from Korea toCroatia.2|Page
  • 3. CAREER HIGHLIGHTSMy research profile provides demonstrable evidence of world-leading and internationally excellentscholarship and I am particularly known for my academic leadership in place reputation managementand destination development and tourism and citizenship. This is clearly seen in my strongpublications catalogue and contribution to my field: o Published 18 edited and co-authored books, including the best-selling Destination Brands, now in its 3rd edition. o Published 46 research articles (a quarter in 4-star ABS journals) and 38 book chapters. o Editorial Board Member of several international tourism & hospitality journals and Research Notes Editor of the four-star ABS listed Annals of Tourism Research. o Grant reviewer for the Irish Humanities Research Council, the Joseph Rowntree Foundation and the Nuffield Trust. o Adjunct Professor in Finnmark, Visiting Professor in Milan and served on Professorial Appointments Panels in Turkey, New Zealand, the UK and The Netherlands. o Supervised 17 PhD students to completion, examined almost 30 others and independently chaired over 20 exam panels (I have examined or taught in over 20 universities around the world). o Jointly led the ESRC Seminar Series on Tourism & Social Justice 2007-2008. o Held senior posts in three different academic schools at Cardiff Metropolitan University, 1994- 2011 (including acting head of school in 2000), playing a leading role in developing its research culture as it developed into an institution with full research degree awarding powers. o Managed UWIC’s RAE 2008 tourism submission (when 25% of work was world-leading or internationally excellent and none was unclassified) and now responsible for Cardiff Metropolitan University’s 2014 REF tourism submission. o Director of Graduate Studies in an academic school with 40 doctoral students, 1999-2002 and Director of Staff Development during UWIC’s successful initial Investors in People submission, 1999-2001. o Served on UWIC’s Graduate Studies Board, 1999-2001 and twice elected by Academic Board to UWIC’s Professorship & Readership Appointments Committee, 2007-2011. o Extensive experience of leading validations and quality reviews and Programme Director of UWIC’s Masters in Tourism & Leisure Management, 1995-1999. o Advised and provided counsel to a range of organisations including the BBC and Visit Wales. o Previously entered for three RAEs (1996, 2001 & 2008) and likely to be entered in the 2014 REF with six eligible publications in 4-star ABS listed journals.3|Page
  • 4. CURRICULUM VITAE CONTENTSSection A: Personal record 5Section B: Research management and academic leadership 13Section C: Research and academic/professional standing 17Section D: Teaching & supervision 40Section E: Third mission, knowledge transfer and professional practice 444|Page
  • 5. A. PERSONAL RECORDName: Nigel MorganDate of birth: 26 August 1965Nationality: BritishFamily: Married with one daughterQualifications: 1991 PhD Economic & Social History, University of Exeter (Perceptions, Patterns and Policies of Tourism: The Development of Devon’s Seaside Resorts 1900-1990) (Thesis digitised in 2002 as part of ‘Project Ethos’ having been identified as one of the UK’s most heavily consulted doctoral theses). 1987 Postgraduate Certificate in Social Science Research Methods, University of Exeter 1986 BA History (Hons.), University of Exeter, 2.1 classAwards, Distinctions & Visiting Positions: 2012-15 Adjunct Professor University in Finnmark University College, Norway 2011 Visiting Professor (Teaching) University of IUL, Milan 2006 University of Wales Personal Chair 2004 Visiting Research Fellow, New Zealand Tourism Research Institute, Auckland University of Technology 2003 University of Wales Readership 1986 University of Exeter Doctoral Scholarship Award 1986 University of Exeter Dean of Faculty Prize for Academic Achievement5|Page
  • 6. Fellowships & Memberships of Professional Bodies: Fellow of the Tourism Society Fellow of the Higher Education Academy Member of the International Commission for the History of Travel and Tourism Member of the Leisure Studies Association6|Page
  • 7. Research-, Strategy- and Teaching-related Employment:2011-present Professor in the Cardiff School of Management, Cardiff Metropolitan University2006-2011 Professor in the Cardiff School of Management, University of Wales Institute, Cardiff2003-2006 Reader in the Welsh School of Hospitality, Tourism & Leisure Management, University of Wales Institute, Cardiff2001-2002 Director of Graduate Studies & Member of the School Management & Planning Team, Welsh School of Hospitality, Tourism & Leisure Management, University of Wales Institute, Cardiff1999-2001 Director of Graduate Studies & Staff Development and Member of the School & Planning Team, Welsh School of Hospitality, Tourism & Leisure Management, University of Wales Institute, Cardiff1997-2003 Principal Lecturer (Research) at the Welsh School of Hospitality, Tourism & Leisure Management, University of Wales Institute, Cardiff1995-1999 Programme Director of the MA Leisure & Tourism Management at Cardiff Institute of Higher Education/University of Wales Institute, Cardiff1994-1997 Senior Lecturer at the School of Tourism & Leisure, Cardiff Institute of Higher Education/University of Wales Institute, Cardiff1993-1994 Marketing & Communications Officer, Torfaen Borough Council (Principal Officer Post)1991-1993 Tourism Development Officer, Vale of Glamorgan Borough Council (promoted from Senior to Principal Officer in 1992)1989-1992 Policy Planning Research Assistant at the Sports Council for Wales (responsible for undertaking and supervising research projects and contributing to policy formulation)1986-1989 Tutor in the Faculty of Economic and Social History at the University of Exeter.7|Page
  • 8. B. RESEARCH/STRATEGIC MANAGEMENT & ACADEMIC LEADERSHIPI have held a number of senior posts in three academic schools at Cardiff Metropolitan Universityduring its development into an institution with full research degree awarding powers, including:Professor of Tourism Studies, Reader in Tourism, Director of Graduate Studies, Director of GraduateStudies & Staff Development and Programme Director of the Masters in Tourism & LeisureManagement. My responsibilities in these roles include/have included managing and writing UWIC’sRAE 2008 and 2014 REF tourism submissions, acting head of department, leading on a number ofvalidations and quality reviews and serving on UWIC’s Graduate Studies Board and two terms on itsProfessorship & Readership Appointments Committee.Cardiff Metropolitan University/ University of Wales Institute, Cardiff 1994- presentCurrent Major Roles2006- Professor in Tourism Studies. I am responsible for providing research leadership in the School, specifically in tourism marketing and critical tourism studies. I represent our research group on several university and school working groups, develop research collaborations with research groups in universities worldwide and mentor departmental colleagues as part of our highly commended Time for Research Scheme. I am responsible for managing and authoring Cardiff Metropolitan University’s tourism studies 2014 REF Submission which will comprise the work of scholars based in the Welsh Centre for Tourism Research (WCTR). I also play a major role in developing our graduate studies portfolio. I have successfully supervised 17 PhD students to completion and am supervising another 7 (4 as Director of Studies). Most of these doctoral projects explore the relationships between tourism and identities or focus on tourism destination development and marketing.Current Committee Roles:2010- Represent department of tourism, hospitality & events on the Cardiff School of Management’s Research Excellence Working Group which is responsible for coordinating and monitoring preparations for the REF, the research workload allocation scheme and the School‘s research strategies.2009- Member of the Cardiff School of Management Research & Enterprise Committee, responsible for shaping the strategic direction of research and enterprise activity in the School.2009- Board Member of the Welsh Centre for Tourism Research, which is responsible for the strategic direction of the centre and its teaching/enterprise interface.8|Page
  • 9. 2007-2011 Member of the University’s Professorship & Readership Appointments Committee. I have twice been elected to this committee (chaired by the VC) by Academic Board and will serve an extension of 6 months beyond the allowed maximum of four consecutive years. It is responsible for all University appointments/promotions to these posts (including Honorary and Emeritus Professorships) and for monitoring and developing the appointments criteria.2006- Member of the University’s Professoriate Working Group. This group is a forum for research development and research strategy across the university. As a member of this group I screen grant applications made to funding bodies by staff.Previous Major Roles/Committee Responsibilities2009-2010 Member of the Selection Panel for the Vice Chancellor’s Doctoral Scholarship Awards responsible for evaluating applications for the annual doctoral bursary scheme.2008-2009 Member of the University’s Extended Research Leave Selection Panel responsible for evaluating applications for the annual sabbatical scheme.2006-2008 I managed UWIC’s tourism studies RAE Submission. Moving ahead from a 3a in conjunction with our School of Sport in 2001 our 2008 submission was the only stand alone tourism bid in the UK. Almost two-thirds (65%) of WCTR research was ranked as of international standing, of which a quarter (25%) was deemed to be world-leading or internationally excellent. No research was unclassified.2006-2010 Member of the Cardiff School of Management Research Degrees Committee responsible for shaping the strategic direction of the School’s graduate studies portfolio and for its quality assurance procedures in the School.2005-2008 Member of the University’s RAE Steering Group chaired by Pro-VC of Research responsible for the strategic direction of the University’s RAE bids.2003-2006 Reader in Tourism Studies. I was responsible for research leadership in the School whilst UWIC sought RDAPs and for promoting its research to a range of local, national and international audiences. This appointment recognised my prolific publications record and key role in research supervision and mentoring colleagues (several of whom I was supervising).2001-2002 Director of Graduate Studies & Member of the School Management & Planning Team, Welsh School of Hospitality, Tourism & Leisure Management, University of Wales Institute, Cardiff, responsible for the School’s graduate studies strategy and the largest cohort of doctoral students in the University at the time (peaking at 40).2000 Acting Head of the Welsh School of Hospitality, Tourism & Leisure Management, responsible for managing the School.9|Page
  • 10. 1999-2001 Director of Graduate Studies & Staff Development and Member of the School Management & Planning Team, Welsh School of Hospitality, Tourism & Leisure Management, University of Wales Institute, Cardiff, responsible for the School’s graduate studies strategy and staff development programme and the staff development budget.1999-2006 Co-Chair (later Member) of the Welsh School of Hospitality, Tourism & Leisure Management Research & Graduate Studies Committee. As Director of Graduate Studies I co-chaired this committee during 1999-2001 which was responsible for steering the School’s research and enterprise, knowledge transfer projects and graduate studies activities, later becoming a member as a Reader in the Welsh School.1999-2001 Member of the University’s Graduate Studies Board. As a School Director of Graduate Studies, I was a member of this University Board which was responsible for developing and steering the University’s graduate studies portfolio and its quality assurance.1999-2000 Chair of the Welsh School of Hospitality, Tourism & Leisure Management Staff Development Committee. As Director of Graduate Studies and Staff Development I chaired this committee which was responsible for the School’s staff development budget and sat on the UWIC staff development working group. At this time the University was preparing its successful bid for Investors in People and the School Staff Development Directors’ Group played a crucial part in this accreditation.1997-2003 As Principal Lecturer (Research) in UWIC’s School of Tourism & Hospitality, later the Welsh School of Hospitality, Tourism & Leisure Management, I was responsible for the School’s first research strategy, developing its 2001 RAE preparations and launching and organising its research seminars and biennial research symposium.1995-1999 As Programme Director of the MA Leisure & Tourism Management at Cardiff Institute of Higher Education, later the University of Wales Institute, Cardiff, I was responsible for the development of this new programme.1994- Curriculum Development and Quality Assurance Activities. I have contributed to curriculum development, quality assurance and audit processes in a range of capacities at UWIC and across HEIs in the UK and Europe, serving on numerous university and school committees and internal and external validation panels. I was closely involved in reviews which gained UWIC RDAPs, Investors in People and Charter Mark. I have acted as a University of Wales Subject Representative on validations, as well as advising on programme/course development in my various appointments as external examiner.10 | P a g e
  • 11. Torfaen Borough Council, 1993-1994 As Marketing Officer and Communications in this local authority I was Head of the Public Relations Unit and responsible for all internal and external PR and marketing, reporting directly to the Chief Executive’s Management Team. I was also heavily involved with policy formulation and strategic planning and wrote briefing notes on a range of issues for the Chief Executive, Council Leader and other senior Directors and politicians.Vale of Glamorgan Borough Council, 1991-1993 As Tourism Development at the Vale of Glamorgan Borough Council I reported to the Chief Tourism Officer. Here, I was responsible for: implementing a development strategy for the seaside resort of Barry Island; attracting new tourism investors & public sector grant aid to the authority; providing technical advice to existing tourism operators; deputising for the Chief Tourism Officer on the Council’s Management Team.Sports Council for Wales, 1989-1991 As research assistant at the Sports Council for Wales I worked in the policy planning and research department evaluating projects aimed at encouraging sports participation amongst socially excluded groups and on the performance of sports governing bodies.11 | P a g e
  • 12. B. RESEARCH AND PROFESSIONAL/ACADEMIC STANDINGI have a strong publications catalogue comprising 18 books, 46 articles (a quarter of them in 4-star ABSjournals), 38 book chapters and numerous conference presentations. I have contributed to 3 RAEs andwill be a leading standard bearer for Cardiff Metropolitan University in the REF. Researching theconnections between creative destinations and place reputation and social justice, I lead projects andsupervise students in four key areas (below). I am an editorial board member of several internationaljournals including Tourist Studies, Place Branding & Public Diplomacy, Hospitality & Society andVacation Marketing and I am Regional Editor (UK & Europe) of the Journal of Destination Marketing &Management and Research Notes Editor of my field’s leading journal, the Annals of Tourism Research. Ihave externally examined in 18 HEIs in Europe & Australasia.Current Research Projects and Collaborations:Portfolio 1: Destination development/marketing. I am engaged in a range of projects in Norway, Macau, Italy, Belgium, Croatia & Spain. I have recently co-edited the 3rd. edition of Destination Brands: Managing Place Reputation (2011) and been appointed to the editorial board of the Place Branding Yearbook. I have given over a dozen keynotes and I am supervising 4 PhD students in this area whilst co-chairing a conference on destination branding and place competitiveness at WCTR in 2012.Portfolio 2: Active ageing, well-being and tourism. I lead a research development group of the Welsh Assembly Government-funded Older People and Ageing Research Network - the WCTR’s active ageing, well-being and tourism research group. The group comprises two Professors, several postdoctoral researchers and two funded PhD students.Portfolio 3: Tourism and social justice. I jointly lead the WCTR’s research projects in this area. In 2007-2008 I co-organised the ESRC Tourism and Social Justice Seminar Series (with Professors Cara Aitchison and Stephen Page) and I am supervising two funded PhD students examining tourism and visual impairment and sexism in the tourism workplace. I have recently edited Tourism and Inequality: Problems and Prospects (with Dr Stroma Cole).Portfolio 4: Critical thinking, education and action in tourism. I am engaged with several colleagues in this area, principally Dr Irena Ateljevic at Wageningen University and Dr Candice Harris in Auckland University of Technology (AUT). I am a Visiting Research Fellow at AUT and have worked there extensively with doctoral students. Together with WCTR’s Director, Professor Annette Pritchard we have collaborated on a range of projects including: the CTS Conference Series (2005, 2007, 2009, 2011); two guest edited journal special issues; three co-edited books. Irena Ateljevic, Annette Pritchard & I have just edited edition two of our book The Critical Turn in Tourism Studies and written ‘Hopeful Tourism: A new transformative perspective’ published in the Annals of Tourism Research.12 | P a g e
  • 13. Research Publications[*publications entered in 2008 UK RAE; ** publications entered for previous RAEs]Monographs (7):2006 Advertising in Tourism & Leisure, Turkish edition Nigel Morgan & Annette Pritchard, Istanbul: Kapital Medya/Oxford: Butterworth-Heinemann.2005 Advertising in Tourism & Leisure Chinese edition Nigel Morgan & Annette Pritchard, Beijing: Publishing House of Electronics Industry/Oxford: Butterworth-Heinemann.2004 Advertising in Tourism & Leisure Russian edition Nigel Morgan & Annette Pritchard, Moscow: Unity/Oxford: Butterworth-Heinemann.2001 Advertising in Tourism & Leisure paperback edition, Nigel Morgan & Annette Pritchard, Oxford: Butterworth-Heinemann.2000 Advertising in Tourism & Leisure Nigel Morgan & Annette Pritchard, Oxford: Butterworth-Heinemann.**1999 Power and Politics at the Seaside Nigel Morgan & Annette Pritchard, Exeter: University of Exeter Press.**1998 Tourism Promotion and Power: creating images, creating identities Nigel Morgan & Annette Pritchard, Chichester & New York: John Wiley & Sons.Edited Books (11):2012 The Critical Turn in Tourism Studies: Creating an Academy of Hope 2nd edition, Irena Ateljevic, Annette Pritchard & Nigel Morgan (eds.) Oxford: Routledge.2011 Destination Brands. Managing Place Reputation 3rd edition Nigel Morgan, Annette Pritchard & Roger Pride (eds.), Oxford: Butterworth-Heinemann.2010 Tourism and Inequality: Problems and Prospects, Stroma Cole & Nigel Morgan (eds.), Oxford: CABI.2009 Destination Branding. Building the Unique Place Proposition revised 2nd edition Nigel Morgan, Annette Pritchard & Roger Pride (eds.), Oxford: Butterworth-Heinemann.2007 Tourism and Gender: Embodiment, Sensuality and Experience Annette Pritchard, Nigel Morgan, Irena Ateljevic & Candice Harris (eds.) Oxford: CABI.2007 The Critical Turn in Tourism Studies: Innovative Methodologies Irena Ateljevic, Annette Pritchard & Nigel Morgan (eds.) Oxford: Elsevier.13 | P a g e
  • 14. 2007 Academic Renewal: Innovation in Leisure and Tourism Theories and Methods, Fiona Jordan, Lindsay Kilgour & Nigel Morgan (eds.) Eastbourne: Leisure Studies Association.2007 Destination Branding. Building the Unique Place Proposition 2nd. Korean edition Nigel Morgan, Annette Pritchard & Roger Pride (eds.), Seoul: GRI/Oxford: Elsevier.2005 Destination Branding. Building the Unique Place Proposition Korean edition 2005 Nigel Morgan, Annette Pritchard & Roger Pride (eds.) Seoul: GRI/Oxford: Elsevier.2004 Destination Branding. Building the Unique Place Proposition 2nd edition Nigel Morgan, Annette Pritchard & Roger Pride (eds.), Oxford: Elsevier.2002 Destination Branding. Building the Unique Place Proposition Nigel Morgan, Annette Pritchard & Roger Pride (eds.), Oxford: Butterworth-Heinemann.Peer-Reviewed Journal Articles (46):In press Developing a New DMO Marketing framework: The Case of Visit Wales, with Annette Pritchard & Ella Hastings, Journal of Vacation Marketing. 18 (1).In press Tourism Poverty in Affluent Societies: Voices From Inner-City London, with Diane Sedgley and Annette Pritchard, Tourism Management, doi:10.1016/j.tourman.2011.10.001.2011 Hopeful Tourism: A new transformative perspective, with Annette Pritchard & Irena Ateljevic, the Annals of Tourism Research 38 (3) pp. 941-963.2011 Transforming Tourism and Ageing Research, with Diane Sedgley & Annette Pritchard, the Annals of Tourism Research 38 (2), pp, 422-436.2011 Visiting the trenches: Exploring meanings and motivations in battlefield tourism, with Ria Dunkley & Sheena Westwood, Tourism Management 32 (4) pp. 860-868.2010 (Re)Envisioning Tourism and Visual Impairment, with Victoria Richards & Annette Pritchard, the Annals of Tourism Research 37 (4), pp. 1097–1116.2010 Constructing Tourism Research: A Critical Enquiry, with Carina Ren & Annette Pritchard, the Annals of Tourism Research 37, (4), pp. 885–904.2010 Going the distance: Exploring concepts of journey, liminality and rites of passage in dance music experiences, with Dewi Jones & Annette Pritchard, Leisure Studies 29 (3): 253 - 268.2009 Moving Milan towards Expo 2015: Designing culture into a city brand, Manuela De Carlo, Silvia Canali, Annette Pritchard & Nigel Morgan, Journal of Place Management and Development, 2 (1): 8-22.14 | P a g e
  • 15. 2008 “It’s her shopping list! Exploring gender, leisure and power in grocery shopping", Cheryl Cockburn-Wootten, Annette Pritchard, Nigel Morgan & Eleri Jones Leisure/Loisir: The Journal of the Canadian Association of Leisure Studies, 32 (2): 407- 436.*2007 ‘Insights into older women’s leisure: Voices from urban South Wales’, Diane Sedgley, Annette Pritchard & Nigel Morgan World Leisure Journal, 49 (3): 129-141.*2007 ‘A shot in the dark? Developing a new conceptual framework for thanatourism, Ria Dunkley, Sheena Westwood & Nigel Morgan Asian Journal of Tourism and Hospitality Research 1 (1) 54-63.*2006 ‘Hotel Babylon? ‘Exploring hotels as liminal sites of transgression and transition,’ Annette Pritchard & Nigel Morgan, Tourism Management, 27 (5) 762-772.*2006 ‘Situation, Participation and Reflexivity in Tourism Research: Furthering interpretative approaches to tourism enquiry’, Sheena Westwood, Nigel Morgan & Annette Pritchard, Tourism Recreation Research, 31 (2): 33-44.*2006 ‘Understanding older women’s leisure: the value of biographical methods’, Diane Sedgley, Annette Pritchard & Nigel Morgan Tourism, 54 (1) 43-52.2006 ‘Promoting Niche Tourism Destination Brands: Case studies of New Zealand and Wales’, Nigel Morgan & Annette Pritchard Journal of Promotion Management, 12 (1) 17-33.2005 ‘(PR)omoting Place: the role of PR in building New Zealand’s destination brand relationships’, Nigel Morgan & Annette Pritchard Journal of Hospitality & Leisure Marketing, 12 (1/2): 157-176.*2005 ‘On Location: (Re)Viewing Bodies of Fashion and Places of Desire’, Annette Pritchard & Nigel Morgan Tourist Studies 5 (3) 283-302.*2005 ‘Security and Social Sorting: Traversing the Surveillance-Tourism Dialectic’, Nigel Morgan & Annette Pritchard Tourist Studies, 5 (2): 115-132.*2005 ‘On souvenirs and metonymy: Narratives of memory, metaphor and materiality’, Nigel Morgan & Annette Pritchard Tourist Studies 5 (1): 29-53.2004 ‘Marketing Nepal in an Uncertain Climate: Confronting Perceptions of Risk and Insecurity’, A. Baral, S. Baral & Nigel Morgan Journal of Vacation Marketing, 10 (2): 186-192.*2003 ‘Destination Branding and the role of the stakeholders: The case of New Zealand, Rachel Piggott, Nigel Morgan & Annette Pritchard Journal of Vacation Marketing, 9 (3): 285-299.*2003 ‘Mythic geographies of representation and identity: Contemporary postcards of Wales’, Annette Pritchard & Nigel Morgan Journal of Tourism and Cultural Change, 1 (2): 111-130.15 | P a g e
  • 16. *2002 ‘In search of lesbian space: the experience of Manchester’s gay village’, Annette Pritchard, Nigel Morgan & Diane Sedgley, Leisure Studies, 21, (2): 105-124.2002 ‘Marketing to the Welsh diaspora: the appeal to hiraeth and homecoming’, Nigel Morgan, Annette Pritchard & Roger Pride Journal of Vacation Marketing 9 (1) 69-80.2002 ‘New Zealand, 100% Pure. The creation of a powerful destination niche brand’, Nigel Morgan, Annette Pritchard & Rachel Piggott Journal of Brand Management, 9 (4-5) 335-354.*2001 Culture, identity and representation. Marketing Cymru or Wales? Annette Pritchard & Nigel Morgan Tourism Management, 22 167-179.2001 ‘Consumers, travel and technology: a bright future for the Web or television shopping?’ Nigel Morgan, Annette Pritchard & Sara Abbot, Journal of Vacation Marketing 7 (2) 110-124.**2000 Sexuality and Holiday Choices: Conversations with Gay and Lesbian Tourists, Annette Pritchard, Nigel Morgan, Diane Sedgley & Andrew Jenkins Leisure Studies, 19 (2) 267- 282.**2000 Privileging the Male Gaze. Gendered Tourism Landscapes Annette Pritchard & Nigel Morgan Annals of Tourism Research 27 (3) 884-905.**2000 Constructing Tourism Landscapes. Gender, Sexuality and Space Annette Pritchard & Nigel Morgan Tourism Geographies, 2 (2) 115-139.**2000 Gender-Blind Marketing: Businesswomens Perceptions of Airline Services, Sheena Westwood, Annette Pritchard & Nigel Morgan Tourism Management 21 (1) 353-362.1999 Building Destination Brands. The cases of Wales and Australia, Nigel Morgan & Annette Pritchard Journal of Brand Management 7 (2): 102-118.1999 Businesswomen and Airlines: A case of marketers missing the target?, Sheena Westwood, Annette Pritchard & Nigel Morgan Journal of Targeting, Measurement and Analysis for Marketing 8 (2), 179-198;1999 Branding the Package Holiday - The Role and Significance of Brands for Air Tour Operators, Sheena Westwood, Nigel Morgan, Annette Pritchard & Elizabeth Ineson, Journal of Vacation Marketing 5 (3), 238-252.1999 La gestion de la imagen de los destinos turisticos: las promise que plantea la technica de promocion basada en la creation de una imagen de marca "parricularizada", Nigel Morgan & Annette Pritchard Papers de turisme, 25, 35-57.1999 ‘Branding in the tourism sector’, Nigel Morgan & Annette Pritchard, Journal of Vacation Marketing, 5 (3): 213-216.1998 Mood Marketing - The New Destination Marketing Strategy. A Case Study of Wales The Brand, Annette Pritchard & Nigel Morgan Journal of Vacation Marketing 4 (3) June 215-229.16 | P a g e
  • 17. **1998 Reaching Out to the Gay Tourist: Opportunities and Threats in an Emerging Market Segment, Annette Pritchard, Nigel Morgan, Diane Sedgley & Andrew Jenkins, Tourism Management 19 (3) June 273-82.**1997 The Gay Consumer: a Meaningful Market Segment?, Annette Pritchard & Nigel Morgan Journal of Targeting, Measurement and Analysis for Marketing, 6 (1) 9-20.1997 Marketing Practice and Opportunities in the Tour Operators Seniors Travel Market, Annette Pritchard & Nigel Morgan, Journal of Vacation Marketing (3) 2, March: 153-63.**1996 Reconstruing Place Image: a case study of its role in destination market research, Martin Selby & Nigel Morgan Tourism Management (17) 4 June: 287-294.**1996 Sex Still Sells to Generation X: Promotional practice in the youth package tourism market, Annette Pritchard & Nigel Morgan. Journal of Vacation Marketing (3) 1 December: 69-80.1996 Resort social tone in Torquay in the twenties, Nigel Morgan Devon Documents, Devon and Cornwall Notes & Queries, 129-131.**1996 Selling the Celtic Arc to the USA: a comparative analysis of the destination brochure images used in the marketing of Ireland, Scotland and Wales, Annette Pritchard & Nigel Morgan Journal of Vacation Marketing (2) 4 September: 346-365.**1995 Evaluating Vacation Destination Brochure Images: the case of local authorities in Wales, Annette Pritchard & Nigel Morgan Journal of Vacation Marketing, (2) 1 December: 23-38.17 | P a g e
  • 18. Chapters in Books (38):2011 ‘Tourism places, brands and reputation management,’ Nigel Morgan, Annette Pritchard and Roger Pride 3-19 in Nigel Morgan, Annette Pritchard and Roger Pride (eds.) Destination Brands. Managing Place Reputation, 3rd. edition, Oxford: Butterworth-Heinemann.2011 ‘Epilogue: Tourism and place reputation in an uncertain world,’ Annette Pritchard, Nigel Morgan and Roger Pride 347-355 in Nigel Morgan, Annette Pritchard and Roger Pride (eds.) Destination Brands. Managing Place Reputation, 3rd. edition, Oxford: Butterworth-Heinemann.2010 ‘Tourist Bodies, Transformation and Sensuality’ Annette Pritchard and Nigel Morgan in S. Wagg and P. Brabam (eds.) The new politics of pleasure and leisure, Palgrave, pp. 153-168.2010 ‘Wild on the Beach: Discourses of desire, sexuality and liminality’ Annette Pritchard and Nigel Morgan in E. Waterton and S. Watson. (Eds.) Culture, Heritage and Representation: Perspectives on Visuality and the Past, Farnham: Ashgate, pp 127-144.2010 Introduction: Tourism and Inequality Stroma Cole and Nigel Morgan in Tourism and Inequality: Problems and Prospects Stroma Cole and Nigel Morgan (eds.), Oxford: CABI xv-xxiii.2010 Conclusion: Tourism, Inequalities and Prospects, Nigel Morgan and Stroma Cole in Tourism and Inequality: Problems and Prospects Stroma Cole and Nigel Morgan (eds.), Oxford: CABI 212-217.2010 Tourism and Visual Impairment, Victoria Richards, Nigel Morgan, Annette Pritchard and Diane Sedgley in Tourism and Inequality: Problems and Prospects Stroma Cole and Nigel Morgan (eds.), Oxford: CABI 21-33.2010 Place making or place branding? Case Studies of Catalonia and Wales’ with Assumpció Huertas Roig and Annette Pritchard, in Ashworth, G.J. and M. Kavaratzis (Eds), Towards effective place brand management: branding European cities and regions, Cheltenham, UK and Northampton, MA, US: Edward Elgar, 116-135.2007 ‘Academic Renewal: Innovation in Leisure and Tourism Theories and Methods’, Fiona Jordan, Lindsay Kilgour and Nigel Morgan’ v-ix in Academic Renewal: Innovation in Leisure and Tourism Theories and Methods, Fiona Jordan, Lindsay Kilgour and Nigel Morgan (eds.) Eastbourne: Leisure Studies Association.2007 ‘Editors’ Introduction: Gender, Embodiment and Experience’, Annette Pritchard, Nigel Morgan, Irena Ateljevic and Candice Harris 1-12 in Tourism and Gender: Embodiment, Sensuality and Experience Oxford: CABI.2007 ‘Encountering scopophillia, sensuality and desire: Engendering Tahiti in travel magazines Annette Pritchard and Nigel Morgan 158-181 in Annette Pritchard, Nigel Morgan, Irena Ateljevic and Candice Harris (eds) Tourism and Gender: Embodiment, Sensuality and Experience Oxford: CABI.18 | P a g e
  • 19. 2007 ‘In search of lesbian space: The experience of Manchester’s gay village Annette Pritchard, Nigel Morgan and Diane Sedgley, 273-290 in Annette Pritchard, Nigel Morgan, Irena Ateljevic and Candice Harris (eds) Tourism and Gender: Embodiment, Sensuality and Experience Oxford: CABI.2007 ‘De-centring tourism’s intellectual universe or the dialectic between change and tradition’, Annette Pritchard and Nigel Morgan 12-28 in Irena Ateljevic, Annette Pritchard and Nigel Morgan (eds.) The Critical Turn in Tourism Studies, Oxford: Elsevier.2007 ‘Editors’ Introduction: Promoting an academy of hope in tourism enquiry’, Irena Ateljevic, Annette Pritchard and Nigel Morgan 1-9 in Irena Ateljevic, Annette Pritchard and Nigel Morgan (eds.) The Critical Turn in Tourism Studies, Oxford: Elsevier.2006 ‘Narratives of sexuality, identity and relationships in tourism and leisure places’ Annette Pritchard and Nigel Morgan 236-252 in Kevin Meetham (ed.) Tourism, Culture and Consumption, Oxford: CABI.2005 ‘Sites of “Ethnographic knowledge:” Early comic postcards of Wales’, Annette Pritchard and Nigel Morgan 53-78 in Adam Jaworski and Annette Pritchard (eds.) Discourse, Communication and Tourism, Clevedon: Channel View Publications.2005 ‘Gendering Tourism Landscapes’, Annette Pritchard and Nigel Morgan 187-210 in dellAgnese, E. and Ruspini, E. (eds.) Turismo al maschile, turismo al femminile. Lesperienza del viaggio, il mercato del lavoro, il turismo sessuale, Padova: CEDAM.2005 ‘Discourse, Communication and Tourism Dialogues’, Annette Pritchard and Adam Jaworski 1-16 in Adam Jaworski and Annette Pritchard (eds.) Discourse, Communication and Tourism, Clevedon: Channel View Publications.2004 ‘Problematising Place Promotion’ Nigel Morgan 173-183 in Lew, A., Hall, C.M. and Williams, A. (eds.) A Tourism Companion, Blackwell, Oxford.2004 ‘New Zealand and The Lord of the Rings: Leveraging public and media relations’, Rachel Piggot, Nigel Morgan and Annette Pritchard 207-225 in Nigel Morgan, Annette Pritchard and Roger Pride (eds.) Destination Branding. Building the Unique Place Proposition, 2nd. Edition, Oxford: Butterworth-Heinemann.2004 ‘Meeting the destination branding challenge,’ Nigel Morgan and Annette Pritchard 59- 78 in Nigel Morgan, Annette Pritchard and Roger Pride (eds.) Destination Branding. Building the Unique Place Proposition, 2nd. Edition, Oxford: Butterworth-Heinemann.2004 ‘Introduction’ 3-16 in Nigel Morgan, Annette Pritchard and Roger Pride (eds.) Destination Branding. Building the Unique Place Proposition, 2nd. Edition, Oxford: Butterworth-Heinemann.2004 ‘Mae’n Bryd I Ddod Adref - It’s time to come home. Exploring the contested emotional geographies of Wales’, Nigel Morgan and Annette Pritchard 233-245 in Timothy Coles and Dallen Timothy (eds.) Tourism, Diaspora and Space, Routledge, London.19 | P a g e
  • 20. 2004 ‘An overview of events management,’ Galal Salem, Eleri Jones and Nigel Morgan 14-31 in Ian Yeoman et al. (eds.) Festivals and Events Management – an international arts and culture perspective, Oxford: Butterworth Heinemann.2003 ‘The web as a strategic tool for independent tourism businesses: Branding and the battle on the search engines’, Mohammed Nasser, Eleri Jones and Nigel Morgan in M. Ranga (ed.) Tourism and Hospitality Management in the Twenty-First Century.2002 ‘Contextualising Destination branding’ Nigel Morgan and Annette Pritchard 11-41 in Nigel Morgan, Annette Pritchard and Roger Pride (eds.) Destination Branding. Building the Unique Place Proposition, Oxford: Butterworth-Heinemann.2002 ‘Introduction’ 3-10 in Nigel Morgan, Annette Pritchard and Roger Pride (eds.) Destination Branding. Building the Unique Place Proposition, Oxford: Butterworth- Heinemann.2000 Creating supra-brand Australia: Answering the challenges of contemporary destination marketing?, Nigel Morgan 351-366 in Robinson M. et al. (eds.) Reflections on International Tourism. Management, Marketing and the Political Economy of Travel and Tourism, Business Education Publishers, Sunderland.2000 Exploring issues of space and sexuality in Manchesters gay village, Annette Pritchard, Nigel Morgan and Diane Sedgley 225-238 in Mike Robinson et al. (eds.) Reflections on International Tourism. Expressions of Culture, Identity and Meaning in Tourism, Business Education Publishers, Sunderland.1998 ‘Gay Tourism Destinations: Identity, Sponsorship and Degaying’, Annette Pritchard, Nigel Morgan, Diane Sedgley and Andrew Jenkins 33-46 in Cara Aitchison and Fiona Jordan (eds.) Gender, Space and Identity, Leisure Studies Association, Brighton.1998 Creating "Wales" The Brand: Opportunities in Destination Branding Strategy, Annette Pritchard and Nigel Morgan 165-176 in Nahrstedt W. and Kombol T.P. (eds.) Leisure, Culture and Tourism in Europe. Bielefeld, Germany.**1998 Welsh seaside resort regeneration strategies: changing times, changing needs at the end of the twentieth century Nigel Morgan 193-217 in Starkey, D. (ed.) Exploiting the Sea, Exeter University Press.1997 Seaside resort strategies: the case of inter-war Torquay, Nigel Morgan 84-100 in S. Fisher (ed.) Recreation and the Sea, Exeter University Press, Exeter.1996 Marketing Emerging and Established Destinations: A Case Study of Ireland, Scotland and Wales in the US Market. Nigel Morgan and Annette Pritchard 202-10 in Wes S. Roehl (Ed.), Proceedings of the Second Environments for Tourism Conference. Las Vegas, Nevada: William F. Harrah College of Hotel Administration, University of Nevada, Las Vegas.1996 Changing holiday cultures and the production and consumption of the British seaside experience, Tim Gale, David Botterill, Nigel Morgan and Gareth Shaw 1-12 in Proceedings of the Leisure Studies Association 1996 International Conference, Wageningen.20 | P a g e
  • 21. 1995 Cultural change and the British seaside resort - implications for the quality and integrity of resort environments, Tim Gale, David Botterill, Nigel Morgan and Gareth Shaw 129-133 in Healy, M.G. and Doody, J.P. (eds.), Directions in European Coastal Management, Dyfed: Samara Publishing.1994 Devon seaside tourism since 1900, 250-8 Nigel Morgan in Duffy et al. (eds.), The New Maritime History of Devon, Volume II London: Conway Maritime Press.1989 Twentieth century Devon seaside tourism: some aspects of the holiday industry of Ilfracombe, Nigel Morgan 60-71 in D. Botterill (ed.) Tourism and Leisure (Part Two): Markets, Users and Sites, Brighton: Leisure Studies Association.21 | P a g e
  • 22. Journal Editorials & Invited Articles:2011 Advancing the study of place brands, tourism and reputation management Nigel Morgan and Assumpció Huertas Catalan Journal of Culture & Communication 3 (2) 149- 1582006 ‘Tourism, performance and postmodernism’, Nigel Morgan and Candice Harris Tourism, 53 (4) 282-284;2006 ‘Opinion Piece: How has place branding developed?’ Journal of Place Branding 2 (1) 12-13.2005 ‘Gender, sexuality and embodiment’, Nigel Morgan, Irena Ateljevic, Annette Pritchard and Candice Harris Tourist Studies, 5 (3): 203-205.2004 ‘Opinion Piece: Where is place branding heading?’ Journal of Place Branding 1 (1): 19- 21.2003 ‘Innovation in tourism methodologies’, Nigel Morgan and Eberhard Bischoff Tourism and Hospitality Research, 4 (4): 293-296.1999 ‘Branding in the tourism sector’, Nigel Morgan and Annette Pritchard, Journal of Vacation Marketing, 5 (3): 213-216.Work under Review: Tourism in Post-Conflict Situations: The Case of Burundi, with Marina Novelli and Carmen Eos, Annals of Tourism Research. Advertising and Ethics: The case of the Iberia Airlines campaign, with Annette Pritchard, Tourism Management; in revision following review. Migrant Workers’ Experiences of Hospitality Employment, with Agnieszka Rydsik, Diane Sedgley & Annette Pritchard, Hospitality & Society.Work in Progress for Publications: Home in a Globalised World: Second Home Ownership in Ireland with Deidre Quinn & Annette Pritchard, Annals of Tourism Research. Tourism and Well-Being in Later Life: The Value of Older People’s Social Tourism Initiatives, with Diane Sedgley & Annette Pritchard, Tourism Management. Tourism and Social Science Perspectives: A Review, with Annette Pritchard, John Tribe & Irena Ateljevic for Annals of Tourism Research. Airline Advertising and Gender: Ten Years On, with Annette Pritchard, for Tourism Management.22 | P a g e
  • 23. Guest Edited Journals:2011 Catalan Journal of Culture & Communication 3 (2) special issue on Place Brands, Identities and New Trends, guest edited by Nigel Morgan & Assumpció Huertas.2006 Tourist Studies 5 (3) special issue on gender, sexuality and embodiment, guest edited by Nigel Morgan, Irena Ateljevic, Annette Pritchard & Candice Harris.2006 Tourism 53 (4) special issue on tourism, performance and postmodernism guest edited by Nigel Morgan & Candice Harris;2003 Tourism & Hospitality Research 4 (4) special issue on tourism research methodologies, guest edited by Nigel Morgan & Eberhard Bischoff;1999 Journal of Vacation Marketing 5 (3) July, special issue on branding travel & tourism, guest edited by Nigel Morgan & Annette Pritchard.Journal Editorial Board Roles2011- Journal of Destination Marketing & Management, Regional Editor (UK & Europe)2011- Journal of Hotel and Business Management, Editorial Board2011- Tourist Studies, Advisory Board.2011- Place Branding Yearbook, Editorial Board.2010- Annals of Tourism Research, Joint Research Notes Editor/Associate Editor.2010- Hospitality and Society, Editorial Board.2009-2010 Annals of Tourism Research, Resource Editor.2008- Academica Turistica, International Editorial Advisory Board.2007- Asian Journal of Tourism & Hospitality Research, Editorial Board.2004- Journal of Place Branding and Public Diplomacy. Founder Editorial Board Member.1999- Journal of Vacation Marketing, Editorial Board.23 | P a g e
  • 24. External Examining Appointments on Taught Programmes:2007-2011 Manchester Metropolitan University - Lucerne Hotel School, Switzerland (BSc in Tourism/Hospitality Management);2004-2006 Dublin Institute of Technology (BA in Tourism Management);2003-2005 Dublin Institute of Technology (Certificate in Tourism Management);2001-2005 Buckingham Chilterns University College (Lead External Examiner MSc Tourism Development & Management);2001-2005 Buckingham Chilterns University College (HND & BA Tourism & Travel Management);2000-2005 Sheffield Hallam University (MSc. Tourism Management).Research Degree Examiner Appointments (29):2012 University of Sunderland, PhD candidate (Tourism Mobilities in Mauritius), viva tbc.2012 University of South Australia, PhD candidate (Urban Tourism in Australia), viva tbc.2012 University of Liverpool, PhD candidate (Organisational Substructures in the Amusement Arcade Sector), viva tbc.2011 Liverpool John Moores University, PhD candidate (Parichart Konglim, the language of advertising and the Asian Tsunami).2011 University of Brighton, PhD candidate (Geoffrey Bird, Battlefield Tourism).2011 University of Waikato, New Zealand, PhD candidate (Chin Ee Ong, UNESCO and Tour Guides in Macao).2011 University of Wales Institute, Cardiff, PhD candidate (Abu Nasr Sobaih, Employer Perceptions of Part-time workers in hospitality)2010 University of Wales Institute, Cardiff, Professional Doctorate candidate (Robert Nicholas Hazardous Environment Training)2010 University of Wales Institute, Cardiff, PhD candidate (Pei-Jung Lin Online purchase Intentions for Travel Products)2009 Liverpool John Moores University, PhD candidate (Christina Kokosalakis, Consuming Culture: The Case of Liverpool)2009 University of Wales Institute, Cardiff, PhD candidate (Mohamed Mohsen, The Management of Quality in Hotels)2009 University of Wales Institute, Cardiff, PhD candidate (Hatem Radwin Solid Waste Management in Small Hotels)24 | P a g e
  • 25. 2009 University of Plymouth, PhD candidate (Martyn Steer-Fowler, second homes and caravanning)2009 Napier University, PhD candidate (Tijana Rakic, World Heritage, Tourism and National Identity)2008 University of Bournemouth, PhD candidate (Allan Fyall, Destination Marketing)2008 University of Strathclyde, PhD candidate (Senija Causevic, Post-Conflict Tourism in Bosnia)2008 University of Derby, PhD candidate (Allan Jepson, Culture & Festivals)2007 University of Wales Institute, Cardiff, PhD candidate (Ahmed Naama Destination development in Libya)2006 Manchester Metropolitan University, PhD candidate (Ahmed Fawzy, Cruise Tourism & Marketing in Egypt)2006 University of Wales Institute, Cardiff, PhD candidate (Samar El-Rabbat, Spa Tourism and Destination Marketing)2005 University of Plymouth, PhD candidate (Seaside resort tourism)2005 University of Wales Institute, Cardiff, PhD candidate (Destination management organisations)2004 University of Strathclyde, PhD candidate (marketing tourism in island destinations)2004 University of Wales Institute, Cardiff, MPhil candidate (Anthony Stone, Boutique Hotel Marketing)2004 University of Brighton, PhD candidate (Saba Al Mahadin, Marketing, Identity and Politics: the Case of Jordan)2003 University of Central Lancashire, PhD candidate (Martine Middleton, Urban Tourism)2003 University of Surrey, PhD candidate (Marketing the UK in Japan)2002 Sheffield Hallam University, PhD candidate (Andrew Smith, City Marketing);2001 University of Derby, PhD candidate (Destination Marketing in South-East Asia)25 | P a g e
  • 26. Keynote Addresses, Public Lectures and Invited Plenary Papers:2012 Keynote: ‘Creative Places: Meeting the Relevancy Challenge’, Destination Branding Conference, Legoland, Denmark.2011 Keynote: ‘Originality in an Age of Imitation: The Power of Destination Reputation, Tourism Futures Conference -York St John Business School, York.2011 Public Lecture: ‘Destination Brands & the Digital Challenge’, Public Lecture to Launch Catalan Journal of Culture & Communication, Tarragona, Spain.2011 Keynote: ‘Destination Brands & Digital Platforms’, 1st. Online Destination Branding Conference, Barcelona, Spain.2011 Public Lecture: ‘Tourism, politics and place reputation on a small planet, Katholieke Universiteit Leuven, Belgium2009 Keynote: ‘Destination Brands, Global Challenges’, 3rd. International Conference on Destination Branding and Marketing, Institute for Tourism Studies, Macau SAR, China.2009 Keynote: ‘Destination Branding: Still a key concept?’, Fiftieth Anniversary of the Zagreb Tourism Institute, Zagreb, Croatia.2008 Public Lecture: The Place Project or the Project of Place? UWIC’s Professorial lecture series, Cardiff;2007 Keynote: ‘Forging Destination Brands – local and global challenges’, 4th. Innovation in Tourism Conference, Las Palmas, Mallorca2006 ‘Keynote: Why the time has come for city branding’. Asian Pacific Tourism Organisation 2006 Forum. Hangzhou, China;2006 ‘Keynote: Forging Destination Reputation’. Location Branding 2006. London;2005 ‘Keynote: Destination Branding - Challenges and Opportunities’. Hospitality Exchange 2005, hosted by the Northern Ireland Hotels’ Federation. Belfast;2004 ‘Keynote: The Key Issues in Destination Branding’. Conferenza Internazionale Della Comunicazione Turistica. Rome;2002 Keynote: ‘All aboard the brandwagon?’, Business Wales, Cardiff.2002 ‘Destination Branding and the role of the stakeholders: the case of New Zealand’. National Communications Association of America Conference. New Orleans (invited plenary paper).1999 ‘Keynote: Where Next for Destination Branding? III International Leisure and Tourism Advertising Festival. Valencia.26 | P a g e
  • 27. 1998 ‘Keynote: The Emergence of Destination Branding. II International Leisure and Tourism Advertising Festival. Valencia.1998 Keynote: Managing Destination Image: the promise of mood branding, IV International Conference on Tourism, Benidorm.Chairing & Membership of Conference Committees, Networks and Associations:2012 Co-chair, 4th. Destination Branding & Marketing Conference, Cardiff2012 Scientific Organising Committee of the Annual International Conference on Tourism and Hospitality Research, Singapore.2011 Scientific Organising Committee of Destination Brands & Digital Platforms, 1st. Online Destination Branding Conference, Barcelona, Spain.2011 Co-chair, 4th. Critical Tourism Studies Conference, Cardiff2011 Scientific Organising Committee of TRRA Conference ‘Creativity in Service Delivery’, Annecy, France.2009 Co-chair, 3rd. Critical Tourism Studies Conference, Zadar.2008 Co-convenor, ESRC Seminar Series ‘Tourism and Social Justice’2007- Co-Convenor, Critical Tourism Studies Network.2007-2008 Executive of The Leisure Studies Association (Member)2007 Co-chair, 2nd. Critical Tourism Studies Conference, Split.2006 Organising committee for the 2006 Leisure Studies Association Conference;2005 Co-chair, 1st. Critical Tourism Studies Conference, Dubrovnik.2003-2007 Co-convenor, Gender Researchers in Tourism Studies Network.2002 Co-chair of the ATHE postgraduate symposium at the Tourism 2002 Conference, Cardiff;1994 Organising Committee, Association of District Councils’ Tourism & Leisure Conference, Vale of Glamorgan.27 | P a g e
  • 28. Reviewing for Research Councils & Grant Awarding Bodies:Irish Humanities Research CouncilJoseph Rowntree FoundationNuffieldKorean Research CouncilService on Professorial/Readership Appointments Panels:Aberystwyth University, WalesBilkent University, TurkeyUniversity of Auckland, New ZealandUniversity of WalesUniversity of Waikato, New ZealandUniversity of Wageningen, The NetherlandsWork as a Reviewer for Journals and Publishers:1999- Tourism Management1999- Journal of Vacation Marketing1999- Journal of Brand Management2000- Tourism Geographies2000- Tourism Culture & Communications2001- Journal of Sustainable Tourism2003- Current Issues in Tourism2004- Journal of Place Branding2004- Cities2005- Annals of Tourism Research2005- International Journal of Tourism Research2005- Leisure Studies2005- Tourism2006- International Tourism Review2006- Journal of Travel and Tourism Marketing2010- Annals of Leisure Research2011- Hospitality & SocietyBook proposal/manuscript reviewer for: Butterworth-Heinemann Cabi John Wiley & Sons Longman Prentice Hall Routledge28 | P a g e
  • 29. Research FundingMarch 2009 University of Wales Institute, Vice Chancellors Doctoral Scholarship Award, Project TitleTourism & Active Ageing.March 2009 University of Wales Institute, Vice Chancellors Doctoral Scholarship Award, Project TitleSexism in the Tourism & Hospitality Workplace.May 2008 Welsh Assembly Government Older People and Ageing Research & Development Network,successfully applied to host a Research Development Group on Active ageing, well-being and tourismat WCTR.2007/2008 ESRC Tourism & Social Justice Seminar Series (joint bid with Professors Cara Aitchisonand Stephen Page).June 2007 University of Wales Institute, Doctoral Scholarship Award, Project Title Tourism &Disability.2002 University of Wales Institute, Cardiff Research Opportunities Fund, Project Title Postcards ofWales: Identity & Nationhood.29 | P a g e
  • 30. Conference/Seminar Papers and Research Notes/Short Contributions:July 2011 ‘Tourism and Socially Excluded Children’ with Diane Sedgley and Annette Pritchard, 4th.Critical Tourism Studies International Conference, Cardiff.July 2011 ‘Home and Away: second home ownership in Ireland’ with Deirdre Quinn and AnnettePritchard, 4th. Critical Tourism Studies International Conference, Cardiff.December 2009, ‘Destination Brands, Global Challenges’, 3rd. International Conference on DestinationBranding and Marketing, Institute for Tourism Studies, Macau SAR, China.June 2009 ‘Tourism in Macau: Gaming and globalisation’ with Cindia Lam and Clara Lei, 3rd. CriticalTourism Studies International Conference: Critical Visions, Zadar, Croatia.December 2008 ‘Moving Milan Towards Expo 2015: Designing Culture into a City Brand’ withAnnette Pritchard, Manuela De Carla and Silvia Canali, Place Branding Conference, Berlin, Germany.December 2008 Place making or place branding? Case Studies of Catalonia and Wales’ with AnnettePritchard and Assumpció Huertas Roig, Place Branding Conference, Berlin, Germany.June 2007 ‘Tourism, transient identities and home’ with Deirdre Quinn and Annette Pritchard, 2 nd.Critical Tourism Studies International Conference: Promoting an Academy of Hope? Split, Croatia.Morgan, N. (2006) Review of Destination Marketing Organisations; S. Pike (2004), Oxford: Elsevier,Tourism Management 27: 534-535.Morgan, N. (2006) Review of Understanding Urban Tourism; Martin Selby, (2004), Taurius Publishingin Leisure Studies, 25 (1) 113-115.September 2006 ‘Forging Destination Reputation’. Location Branding 2006. London.June 2006 Mobilities, identities and places of home: second home ownership in Ireland’ with DeirdreQuinn and Annette Pritchard, Leisure Studies Association International Conference: Making Space forLeisure, Bristol.June 2006 ‘Understanding older women’s leisure: the value of biographical methods’ with DianeSedgley and Annette Pritchard, Leisure Studies Association International Conference: Making Space forLeisure, Bristol.May 2006 ‘Gender, travel & fashion: unpacking lifestyle magazines’ with Annette Pritchard, Universityof the West of England’s Centre for Environment, Leisure & Tourism Studies Research Seminar.Morgan, N. (2005) Review of The Teeside Seaside Between the Wars; Mike Huggins and John Walton(2003), University of Teeside Press, International Journal of Maritime History. XVII (2): 410-411.June 2005 ‘On Location’: Re(viewing) Bodies of Fashion and Places of Desire’, with Annette Pritchard1st. Critical Tourism Studies International Conference: Embodying Tourism Research, Dubrovnik.March 2005 ‘Destination Branding - Challenges & Opportunities’. Hospitality Exchange 2005, Belfast.30 | P a g e
  • 31. November 2004 ‘The Key Issues in Destination Branding’. Conferenza Internazionale DellaComunicazione Turistica. Rome;November 2004 ‘Interpretative Methods in Tourism Inquiry’, Postgraduate Workshop at the AucklandUniversity of Technology, New Zealand.November 2004 ‘Tourism, Surveillance and Social Sorting’, joint research seminar organised by theNew Zealand Tourism Research Institute and the Auckland University of Technology.March 2004 ‘Marketing Cymru to the Welsh Diaspora’ with Annette Pritchard, Cardiff University,School of Linguistics Staff Research Seminar.Morgan, N. (2003) Review of The British Seaside Holiday. Holidays and Resorts in the TwentiethCentury; John Walton (2000), Manchester University Press, Journal of Heritage Studies.Morgan, N. (2003) Review of Sex Tourism. Liminality and marginal people. Chris Ryan and MichaelHall (2000), Routledge in International Journal of Travel and Tourism.June 2003 ‘Stor(y)ing identities: gender & control in public spaces’ , with Cheryl-Cockburn-Wootten,Annette Pritchard & Eleri Jones, Leisure Studies Association International Conference: Leisure andVisual Culture, Roehampton.June 2003 ‘Visualising mythic dreamlands: Exploring contemporary postcard representations ofWales’, with Annette Pritchard, Leisure Studies Association International Conference: Leisure andVisual Culture, Roehampton.June 2003 ‘Wenglish, leeks and cheese and degrees of poverty. Early postcards representations ofWales and the Welsh’, with Annette Pritchard, Tourisms and Histories: Representations andExperiences Conference, PrestonMarch 2003 ‘Discourse and Representation: Marketing Cymru to the Welsh Diaspora’ with AnnettePritchard, University of Exeter Geography Department Staff Research Seminar.March 2003 ‘Modelling cultural special events management in an Egyptian context,’ with Galal Salemand Eleri Jones IFEA Conference, Vienna, March.Morgan, N. (2002) ‘Tourisms, identities, environments, conflicts and histories’, conference report,Tourism Management 23: 430-431.Morgan, N. (2002) Review of The British Seaside Holiday. Holidays and Resorts in the TwentiethCentury; John Walton (2000), Manchester University Press, History, 87 (285), 188-189.November 2002 ‘Destination Branding and the role of the stakeholders: the case of New Zealand’,invited panel paper at the National Communications Association of America Conference. New Orleans.September 2002 ‘Representation and contestation in postcards of Wales’ with Annette Pritchard,Tourism 2002: An International Conference, Cardiff.31 | P a g e
  • 32. September 2002 ‘Exploring the interstices of power: The seaside resorts of Devon in the twentiethcentury’ with Annette Pritchard, Tourism 2002: An International Conference, Cardiff.September 2002 ‘Branding in the Marketing of Hospitality Products on the Web, with MohammedNassar and Eleri Jones, Tourism 2002: An international conference, Cardiff.September 2002 ‘Business Motivations: Hospitality Brand-Building Websites – A Pyramid ofConsiderations’, with Mohammed Nassar and Eleri Jones, Small Firms in the Tourism and HospitalitySectors, Leeds Metropolitan University.July 2002 ‘Gender, grocery shopping and the discourse of leisure’, with Cheryl-Cockburn-Wootten,Annette Pritchard and Eleri Jones, Leisure Studies Association International Conference, Preston.March 2002 ‘It’s time to come home. Marketing to the Welsh diaspora’, with Annette PritchardAssociation of American Geographers’ Annual Conference, Los Angeles.February 2002 ‘All aboard the brandwagon?’ Business Week Wales Seminar, Cardiff,July 2001 ‘The tourism studies research agenda: a call for pluralist approaches to social theory’, withAnnette Pritchard Leisure Studies Association International Conference: Journeys in Leisure, Luton.June 2001 ‘The strange case of the disappearance of class: Tourism, seaside resorts and conflicts’ withAnnette Pritchard, Environments, Tourisms, and Conflicts Conference in Preston.Morgan, N. (2000) Review of The Management of the Tourism Sector; Roger Doswell; ColumbusPublishing Ltd. for The Institute of Commercial Management in Tourism.September 2000 Creating supra-brand Australia: Answering the challenges of contemporarydestination marketing?, Tourism 2000 Sheffield.September 2000 Exploring issues of space and sexuality in Manchesters Gay Village with DianeSedgley and Annette Pritchard, Tourism 2000: A Time for Celebration? Conference, Sheffield.July 2000 Tourism as Discourse with Annette Pritchard, Leisure Studies Association InternationalConference, Glasgow.September 1999 ‘Where Next for Destination Branding? III International Leisure and TourismAdvertising Festival. Valencia.September 1999 Gender, Sexuality and Tourism Spaces: Marketing Gendered Destinations withAnnette Pritchard, 1st. International Consumption and Representation Conference, Plymouth.September 1999 Sexuality and Space: The Experience of Manchesters Gay Village with DianeSedgley and Annette Pritchard, 1st. International Consumption and Representation Conference,Plymouth.November 1998 Managing Destination Image: the promise of mood branding, 4th. InternationalConference on Tourism, Benidorm.32 | P a g e
  • 33. November 1998 Tourism, Patriarchy and Power: Gendered Destinations with Annette Pritchard,British Sociological Association Sexual Divisions Study Group, Gender, Power and ResponsibilityConference, London.September 1998 The Emergence of Destination Branding. 2nd. International Leisure and TourismAdvertising Festival. Valencia.October 1997 European Seniors Tourism: a marketing challenge for the new millennium withAnnette Pritchard, 10th European Leisure and Recreation Association Conference, Dubrovnik.October 1997 Creating "Wales" The Brand: Opportunities in Destination Branding Strategy withAnnette Pritchard, 10th European Leisure and Recreation Association Conference, Dubrovnik.September 1997 ‘Gay Tourist Destinations: Identity, Sponsorship and De-Gaying’ with Diane Sedgley,Annette Pritchard and Andrew Jenkins, Leisure Studies Association International Conference ‘Leisure,Culture and Commerce’, Roehampton Institute, London.September 1997 ‘Leisure and the Grocery Retailing Environment’ with Cheryl-Cockburn-Wootten,Annette Pritchard, Eleri Jones and Marilyn Thomas, Leisure Studies Association InternationalConference ‘Leisure, Culture and Commerce’, Roehampton Institute, London.July 1997 ‘Consuming Images: Reflections on Lifestyle and Image Projection in Grocery Retailing’ withCheryl-Cockburn-Wootten, Annette Pritchard, Eleri Jones and Marilyn Thomas, 4th Recent Advancesin Retailing & Services Science Conference, Arizona.September 1996 Changing holiday cultures and the production and consumption of the Britishseaside experience, with Tim Gale, David Botterill and Gareth Shaw, Leisure Studies AssociationInternational Conference, Wageningen, September.August 1996 ‘Welsh Resort Strategies: creating a viable seaside industry for the next century? withNigel Morgan, 3rd. International Urban History Conference, Budapest.June 1996 Marketing Emerging & Established Destinations: the Celtic nations in the US Market withAnnette Pritchard, Tourism Environments Conference, Las Vegas.October 1995 Welsh seaside resort strategies in the late twentieth century, South West Institute forMaritime Studies British Maritime Economy Conference, Exeter.September 1995 Cultural Change and the British Seaside Resort - Implications for the Quality andIntegrity of Resort Environments, with Tim Gale, David Botterill and Gareth Shaw, EU CoastalConservation Coastlines Conference, Swansea.June 1992 Continuity and Change at the British Seaside, Tourism Society Seaside History, Heritage &Culture Conference, Scarborough.June 1993 Selling Torquay - local authority marketing strategies, South West Institute for MaritimeStudies Recreation and the Sea Conference, Dartington.July 1989 Local authority resort advertising policies - promoting Torquay and Ilfracombe, BritishEconomic History Society Conference, Exeter;33 | P a g e
  • 34. July 1988 Devon seaside tourism in the twentieth century - the case of Ilfracombe, Leisure StudiesAssociation 2nd. International Conference, Brighton.34 | P a g e
  • 35. C. TEACHING AND SUPERVISION1. Cardiff Metropolitan University/University of Wales Institute, CardiffAs one of the early Fellows of the Higher Education Academy, I have 17 years of teaching experienceon 20 undergraduate and postgraduate modules (10 as module leader), largely in the areas ofmarketing and research methods across tourism, hospitality, events & leisure programmes. I haveextensive experience of Masters and PhD supervision as a Programme Director of the MSc and a PhDDirector of Studies. I am currently module leader for a module on research perspectives for ourpostgraduate certificate in applied social research, compulsory for our research degree students.I have supervised 17 PhD students to completion (9 as Director of Studies) and I am currentlysupervising another 7 at UWIC and the University of Bedfordshire (5 as Director of Studies). Themajority of these doctoral projects explore the relationships between tourism destinationdevelopment and marketing or tourism and identities.1.1. Doctoral Student Supervision Student Name Doctoral Research Topic Status1. Martin Selby Urban tourism: images of Cardiff Awarded 20002. Tim Gale Seaside resorts: images of Rhyl Awarded 20013. Cheryl Cockburn-Wootten* Gender, power & leisure shopping Awarded 20024. Julian Jones Leadership & management training Awarded 20025. Mohammed Nasser* Hotels & the internet: the case of Awarded 2002 Egypt6. Sheena Westwood* Tourists’ perceptions & identities Awarded 20047. Galal Salem* Events management in Egypt Awarded 20048. Dewi Jones Contemporary rave culture & youth Awarded 2007 identities35 | P a g e
  • 36. 9. Ria Dunkley Dark tourism Awarded 200710. Diane Sedgley Older women’s leisure experiences Awarded 200811. Yousery El Sahad* Small hotels & web usage Awarded 200912. Theresa Ryan** Regional destination marketing in Awarded 2009 Ireland13. Deidre Quinn* Second home ownership & identities Awarded 2010 in Ireland14. Khalifa Akram* Destination development in Libya Awarded 201015. Julia Trapp-Fallon* Canals and leisure in Wales Awarded 201016. Saleh Al Shaaibi* Stakeholders & development in Awarded 2011 Oman17. Jo-Ann Lester Cruise ships as liminal spaces Awarded 201118. Zhaida Perez* Regional tourism identities in Spain Submit Dec 201119. Victoria Richards Tourism & visual impairment Submit Dec 201120. Agnieszka Rydik Sexism in employment practice 2nd. year full-time21. Meg Agopsowicz*** Tourism & image representation 2nd. year full-time22. Jane Mullins* Tourism & Ageing 1st. year full-time23. Sian Taylor* Word of mouth marketing 1st. year part-time* Indicates where I was/am Director of Studies at UWIC.** Indicates an external supervision at Dublin Institute of Technology and *** at the University of Bedfordshire.36 | P a g e
  • 37. 1.2. Modules Taught/Led Cardiff Metropolitan University/ University of Wales Institute, Cardiff1.2.1. Postgraduate Taught Programmes (12):2009- Business Stewardship (MScs in Tourism, Events & Hospitality Management)2009- Crisis and Risk Management (MScs in Tourism, Events & Hospitality Management)2009- Methods of Enquiry (MScs in Tourism, Events & Hospitality Management, core module)2009- Creativity & Critical Thinking (MScs in Tourism, Events & Hospitality Management, core module)2009- Dissertation (MScs in Tourism, Events & Hospitality Management, core module)2008- Social Meanings & Perspectives Modules (Postgraduate Certificate in Applied Social Research)*1996-2008 Dissertation Module (MScs in Events, Tourism, Leisure & Hospitality Management, core module)2002-2008 Research Methods (MSc Tourism, Leisure & Hospitality Management, core module)*2002-2008 Contextualising the Tourism, Leisure & Hospitality Industries (MSc Tourism, Leisure & Hospitality Management, core module)*1996-2002 Research Methods (MA Tourism, Leisure & Hospitality core module)*1996-2002 Current Issues in the Tourism, Leisure & Hospitality Industries (MSc Tourism, Leisure & Hospitality Management, core module)*1997-2002 Advertising & Branding for the Tourism & Leisure Industries (MA Tourism, Leisure & Hospitality Management)** Indicates where I am/have been module co-ordinator (responsible for module delivery, administration,internal verification and presentation of marks).37 | P a g e
  • 38. 1.2.2. Undergraduate Programmes (9):2010- Field Study1995-2007 Dissertation Module (Tourism and Leisure Management/Studies, level 3)1997-2006 Advertising & Branding for the Tourism & Leisure Industries (level 3)*1999-2006 Research Methods (level 2 core module)2003- Tourism & Leisure Sociology (level 2)2002-2005 Independent Study (level 3)1998-2007 Strategic Marketing Management (level 3 core module)*1998-2000 Contemporary Issues in Tourism & Leisure Marketing (level 3)*1994-1999 Marketing for Leisure & Tourism (level 2 core module)*2. Finnmark College, Norway (taught as Adjunct Professor)2012- Masters Module, Tourism Marketing2012- Masters Module, Research Philosophy3. The University of IUL Milan (taught as Visiting Professor)2011- Masters Module, Place Reputation Management & Tourism4. The University of Exeter (taught as Teaching Tutor)1986-1989 Radicalism in Britain 1865-19451986-1989 British Working Class Labour and Leisure in the Twentieth Century* Indicates where I have been module co-ordinator (responsible for module delivery, administration,internal verification and presentation of marks).38 | P a g e
  • 39. E. THIRD MISSION, KNOWLEDGE TRANSFER & PROFESSIONAL PRACTICEI have acted as a consultant to a range of national & international organisations, including Visit Wales,the BBC & Orlando-Sanford International Airport. In addition, I have co-chaired and addressed majorindustry-focused conferences and developed an industry-academic network focused on placereputation and tourism.2011-2012 Project Leader (team includes Prof Brian Morgan and Drs Claire Haven-Tang & Nick Clifton) on project for Cardiff & Co. on images and perceptions of the city held by senior executives in SE England.2011 Expert Advisor to Zagreb Tourism Research Institute, industry seminar series on destination branding delivered to local tourist boards.2009-2010 Visit Wales Final Evaluation of Objective 1 Tourism Marketing Programme2008 Expert Advisor on Wales Council for the Blind’s Marketing Strategy (pro bono work for this voluntary sector organisation).2008- Event Advisory Panel for Avail Corporation Tourism & Travel Event Series (Asia).2008 Hwaseong City (Korea). Expert Commentator on the city’s re-branding campaign.2004 Wales Tourist Board Evaluation of Year 2 IBS Programme)2004 Wales Tourist Board Evaluation of Year 2 Tourism Marketing Programme2004 Wales Tourist Board Evaluation of Adfywio Grant Scheme2004 Techniquest, Cardiff: Audience Reception Research Project2003 BBC Digital television project: Specialist advisor on advertising & tourism programme2003 Wales Tourist Board Interim Evaluation of Objective 1 Tourism Marketing Programme2003 Wales Tourist Board Interim Evaluation of Objective 1 Integrated Tourism SME Support Scheme1999 Expert Advisor on Wales Council for the Blind’s Marketing Strategy (pro bono work for this voluntary sector organisation).1997 An Evaluation of the market potential of Orlando-Sanford International Airport, Florida for Golley Slater/TBI1996 All Wales UK Day Visitor Survey Report for Beaufort Research/Wales Tourist Board39 | P a g e
  • 40. 1996 All Wales Overseas Visitor Survey Report for Beaufort Research/Wales Tourist Board1996 All Wales UK Staying Visitor Survey Report for Beaufort Research/Wales Tourist Board1995 Tourism South & West Wales - marketing training course1993-1994 Torfaen Borough Council - managerial training coursePublished Research Reports & Professional Journal Papers:2010 Final Evaluation of Visit Wales Objective 1 Tourism Marketing Programme.2003 Interim Evaluation of Objective 1 Integrated Tourism SME Support Scheme for Wales Tourist Board.2002 ‘Creating powerful niche destination brands: case studies of New Zealand and Wales’ with Annette Pritchard www.Tourism_2002 (online publication)1999 Learning Irish Lessons, The Leisure Monitor, 6, Spring.1997 An Assembly for Wales. Opportunities in Europe and Beyond? The Leisure Monitor, 4, Winter: 3.1997 An Evaluation of the market potential of Orlando-Sanford International Airport, Florida for Golley Slater/TBI;1996 All Wales UK Day Visitor Survey Report for Beaufort Research/Wales Tourist Board;1996 All Wales Overseas Visitor Survey Report for Beaufort Research/WTB;1996 All Wales UK Staying Visitor Survey Report for Beaufort Research/WTB;1996 Marketing Wales in the USA: long term brand building, The Leisure Monitor, 2, Summer, 6-7.1994 UK visitors - revealing their vital statistics, Tourism Society Bulletin, April: 14-5.1993 New Developments at the Vale of Glamorgan, British Resorts Association News, No 47, May: 14.1991 Sports Participation and Leisure in Wales 1989-90 for Sports Council for Wales, Cardiff.1991 Sports Club Membership in Wales 1989-90 for Sports Council for Wales, Cardiff, 1991.1991 A Digest of Governing Bodies of Sport in Wales, 1990 with Nicola Bolton, published by Sports Council for Wales, Cardiff.40 | P a g e
  • 41. Research Dissemination & Media Coverage:In addition to disseminating my research through teaching and publication, my research has receivedextensive media coverage and I am a frequent contributor to television and radio features on tourismtrends and issues, in addition to writing content for BBC digital television programmes on advertising(detailed above under consultancy projects). I have given numerous broadcast interviews in the UK,Ireland, Spain and New Zealand, especially on destination branding and marketing issues in tourism. Ihave contributed to several national and regional radio programmes (broadcast on BBC Radio Two,Radio Five, Radio Wales and Radio Devon). My research on tourism in Wales also regularly features inthe Western Mail, the South Wales Echo and the South Wales Evening Post.41 | P a g e