Sandwhich Trends 6 25 07
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Sandwhich Trends 6 25 07

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Presentation for YUM brands on the value of expanding thier sandwich offerings

Presentation for YUM brands on the value of expanding thier sandwich offerings

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Sandwhich Trends 6 25 07 Sandwhich Trends 6 25 07 Presentation Transcript

  • Sandwich Category Trends and Overview June 25, 2007
  • Overview of the Sandwich Market Traditional QSR Deli Sandwich Companies
  • Overview of the Sandwich Market
    • Non-Traditional Deli Sandwich Venues
  • Overview of the Sandwich Market
    • The sandwich category piled up over $121 billion in 2005
    • The top four chains - Subway, Quiznos, Panera Bread and Arby’s each generated over 1 billion in sales
    • In both 2005 and 2006 this category grew over 15%
    Source- QSR top 50 Report
  • Overview of the Sandwich Market Successful Sandwich Story
  • Overview of the Sandwich Market
    • Product line launched in April of 2006
    • Retail price of $3.49 a la carte, $4.99 combo
    • Same store sales rose 2.5% in June and 3.6% in July
    • 20 million sandwiches between April and June
    Source- Wendy’s press release August 2006