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  • 1. meetpresentsharetrain
    Unified Web Meeting and Telephone Conferencing Services and Products
  • 2. 2
  • 7. 3
    • Software technology company
    • 8. 3 product lines: spreed, FPS, icoya
    • 9. Management Niels Mache (CEO), Patrick Walther (Director Sales)
    • 10. Privately owned by the management
    • 11. 20 employees
    • 12. Headquartered in Stuttgart, Germany
    History and Milestones:
    • 2000: Investment from Niels Mache, incorporation of struktur AG, “icoya” product line started
    • 13. 2001: “struktur FPS” product development started
    • 14. 2003: “spreed” product development started
    Portrait of struktur AG
  • 15. 4
    • spreed public meeting services
    • spreed services offered in Japan and Australia
    • spreed Web Meeting systems sales:KGsolutions Japan, 1&1 USA, Arcor Germany, F24 Germany, Sapodo, Linea1 Russia, NTRglobal Spain
    • 16. spreed Call - Instant lead generation for SalesForce. Web Analytics partnership with WiredMinds AG
    History and Milestones
  • 17. 5
    • Release of spreed Unified Conferencing System (UCS)
    • 18. Worldwide telephone conferencing for spreed meeting service
    • 19. spreed UCS systems sales:NTRmeeting, The Peoples World (United Nations service), Tevia/F24 AG, Canonical, SocieteGenerale
    • Customers: Vodafone, XING, DWS (German Bank), Fuji, Atomic Energy Society (Japan), Medicast (Czech Rep.), Clive International (Australia) and many more
    • 20. More than 130.000 spreed users worldwide
    History and Milestones
  • 21. 6
    spreed added-value Conferencing Services
    Unified web- and telephone
    conferencing systems and
    services for:
    • Interactive sales meetings
    • 22. Meetings and presentations
    • 23. Live seminars and conferences
    • 24. Decision making processes
    • 25. Consulting and support
    • 26. Interviews
    • 27. Trainings
    • 28. Onlinehelpdesks
  • 7
    spreed Unified Conferencing and Collaboration
    Video and VoIP
    Presentations of video, PDF, Office, PowerPoint
    Telephone Conferencing
    Screen/application sharing (apps, live demos)
    Desktop remote control
    Chat, real-time feedback
    File/document sharing
    Shared whiteboard
    Recording and Archiving
  • 29. 8
    XING – The leading European professional network
    Instant accessto 7.5 millionbusinessusersworld-wide
    Critical mass
    > 7.5 million users
    European #1
    Highly active
    60% activity rate(1)146 million connections
    #1 globally
    601,000 payers
    26,000 groups
    201 ambassadors
    #1 globally
    XING andspreedcanoffertremendous potential forbusinessapplications
    Source: XING Company information , as of March 2009
    Notes: (1) DACH
  • 30. 9
    spreed server systems are certified by Red Hat, SAP and IBM.
  • 31. 10
  • 32. 11
    spreed Call Click-to-Meet
    Web-enabled Click-to-Meet telephone and Web meeting service
    • Unified telephone and web conferencing for online sales and support
    • 33. Helps online visitors and customers to find what they need before they leave your web site
    • 34. Impacts at the online moment and provide prospective buyers with immediate assistance
    • 35. Available as add-on service for spreed
  • 12
    spreed Call Instant Lead Generation
    The ultimate tool for online support and sales
    • Dynamic Click-to-Meet
    • 36. avail. as button/avatar/video
    • 37. Integrated Web Analytics (WiredMinds)
    • 38. Real-time customer scoring
  • 13
    Mobile Device Strategy
    iPhone products
    • spreed Connect Call-Connect Service- Available as a mobile application (webapp) for the Apple iPhone - application in development (release Feb 2010)
    • 39. spreed Application (in development, release in Feb 2010)- scheduling/creating of meetings- to participate a web meeting (with 3G/WLAN internet access)
  • 14
    Why is spreed Unified Communication unique?
    • Integrated Web Conferencing, VoIP and telephone conferencing
    • 40. Easy to use
    • 41. Web based: runs entirely in the web browser
    • 42. Platform independent: supports all desktops and operating systems including Linux
    • 43. Secure, complies with high security standards
    • 44. Language s: English, German, French, Spanish, Italian, Swedish, Czech, Japanese, Russian (Chinese, Korean and Portuguese are currently in translation)
    • 45. Features: screen sharing, livevideo, Office and PDF presentations and scalable whiteboard, dedicated meeting rooms
    • 46. Scalable: supports thousands of parallel web meetings and web casts with thousands of participants
    • 47. Reliable—spreed services are proven to have 99.95% uptime
    • 48. Fits your business: available as full service, SaaS and conference appliance
  • 15
    Unique Value Proposition
    • Web and telephone conferencing is offered to end-users as a service:
    • 49. web conferencing,
    • 50. rich telephone conferencing, and
    • 51. call connect services
    • 52. Short sales cycle
    • 53. Unique value: customized, full featured conferencing, platform independent
    • 54. More cost effective (in terms of investment and operating costs) compared to other vendors
    • 55. Available as
    • 56. dedicated solution (host your own systems)
    • 57. full-service, i.e. hosted web- and telephone
    conferencing including customer support and SLA
  • 58. 16
    Unique Value Proposition for Service Provider
    spreed services unleash a unique added-value for
    Internet and VoIP service provider
    The spreed server is available for service provider as
    • Virtual appliance for Parallels Virtuozzo
    • 59. Dedicated conference appliance
    • White label and corporate design options
    • 60. Multi-User and Multi-Tennant (Hosting Edition)
    • 61. Real SaaS platform which allows own modules via spreedremoting and new revenue models
    • 62. Built-in billing and end-user licensing interface
    • 63. High-efficient and scalable design
    • 64. Rock solid 24/7 application (references available)
  • 17
    spreed is a product of struktur AG
  • 65. 18
    Global Conferencing Markets
    Worldwide sales and distribution strategy
    approx. 7% of ww IT-market
    9% of ww IT-market
    approx. 12% of ww IT-market
    25% of ww IT-market
    10% of ww IT-market
    3% of ww IT-market
  • 66. 19
    Global Conferencing Market
    • The market is strongly growing (see chart)
    • 67. Referring to market analysts there is enough room for growth even for new vendors
  • 20
    The German Market (Wainhouse Research)
     The German market for conferencing services is characterized by
    • Exceptional growth in unattended audio volume at 61% as well as revenues with 64%
    • 68. Phenomenal growth of 232% in web conferencing for the year  
    Within 2007, Unattended (Reservationless) conferencing accounted for over €70 million in revenue within Germany, coming from 880 Million unattended minutes.
    The average price point for this service is €0.08 per minute. For the period 2007 through 2012 we are forecasting 15% overall market growth, to be led by web conferencing (39%) and unattended audio (10%).  
  • 69. 21
    European Market
    The European market will grow faster than the US market
    European market for Web Conferencing Europe until 2007
    Revenues (Mio.US-$)
    Mio US$ growth in %
    2000 10,0 ---
    2001 17,5 75,0
    2002 61,3 250,0
    2003 117,0 91,0
    2004 188,3 61,0
    2005 271,2 44,0
    2006 374,3 38,0
    2007 501,5 34,0
  • 70. 22
    Gartner Quadrant
    Magic Quadrant for Web Conferencing
    Gartner, September 2005
  • 71. 23
    spreed is a product of struktur AG
  • 72. 24
    Roadmap for 2009/2010
    Some items on our roadmap for 2009:
    • Meeting center. Allows spreed customers to publish a registration form and meeting schedule for participants. Great value for corporate customers
    • 73. Podcast export of recordings (audio/video playback on iPods / iPhone, PC and Mac)
    • 74. Cloud infrastructure work
    • 75. Improvements for PowerPoint (animations, rendering)
    • 76. Mobile devices: scheduling of meetings, scheduled telephone conferencing
  • 25
    Roadmap for 2009/2010 cont.
    Tasks already in progress
    1. Studio / Infrastructure
    Meeting Center / Client Self Registration Page ("Meeting Center").
    2. Panel / Studio / Infrastructure
    Improved Screen sharing with screen shot capability.
    3. Infrastructure
    Mac and Linux screen sharing update (with adaptive JPEG / JPEG2000 support).
    4. Panel / Infrastructure
    Online Help
    URL from spreed panel to the spreed studio online help with instant printing functionality. Language specific.
    5. Panel / Studio / Infrastructure
    Meeting meeting type private restricted
    Meeting meeting type private without participant list for non-moderators and the ability to send audio/video (equivalent to broadcast meeting type but for invited participants only)
  • 77. 26
    Roadmap for 2009/2010 cont.
    Tasks already in progress
    6. Infrastructure
    Single-Sign-On / Global load balancing
    Already implemented for dedicated clients but not yet widely available with spreed online services. Always connect to the best meeting server available
    (commonly the geographically nearest server clusters) utilizing the spreed peer-to-peer and server interconnect protocol (UDP based w/ adaptive bandwidth control, global load balancing and fail-over) and our 3Monkey encryption scheme.
    7. Panel / Studio / Infrastructure
    Browser based MP3 playback for audio recordings.
    8. Infrastructure
    Statistic functions (see R20081004 requirement).
    9. Infrastructure
    Support for PowerPoint animations.
    10. Panel / Infrastructure
    Presence Control. Automated feature which asks the attendee in random time intervals (approx. range is 2 - 10 minutes) to acknowledge hist/her presence in the web meeting. The box (which appears in random intervals) must be clicked within a given time period (30 seconds or less) to acknowledge the user presence.
  • 78. 27
    Roadmap for 2009/2010 cont.
    Tasks already in progress
    11. Panel
    Sound setup wizard featuring Automatic Gain Control (AGC). See R20090611 requirement document.
    12. Studio / Infrastructure
    Improved address book CSV import
    - add filter to remove brackets and dashes from telephone numbers
    - keep the leading "0" with Italian telephone numbers
    - when an import error occurs, output the the line number(2) where the error(s) have been detected.
    - CSV lines that does not contain errors are imported. Lines with errors will be reported.
    --> if an error occurs, the user may choose if lines without errors shall be imported or not
    13. Recording
    fast forward / backward. Random access playback positioning.
    14. Infrastructure
    Skype bridge (enables skype interconnect dial-in / dial-out), i.e. enables skype users to dial-in and spreed to dial attendees being online with skype.
  • 79. 28
    Roadmap for 2009/2010 cont.
    Tasks already in progress
    15. iPhone
    native Application for the iPhone: account creation, signing-in, attending meetings, global dialing-in, global call-connect utilizing spreed Connect infrastructure.
    16. Studio / Infrastructure
    Chat export as CSV file
    Tasks not yet started
    19. Panel / Studio / Infrastructure
    Self call-out feature for attendees
    The feature is an add-on for dial-in telephone conferences. It gives meeting attendees the possibility to call themselves on the telephone.
    For the menu entry "Telephone conference", we add an input form where attendees could provide the telephone numbers to call themselves.
    The feature must be enabled by the conference host (default is disabled).
    20. Panel / Infrastructure
    Co-Browsing via AJAX.
    21. Studio / Infrastructure
    Add the missing URL field for the custom logo
  • 80. 29
    Roadmap for 2009/2010 cont.
    22. Panel
    Permanent chat layout changes: the number of input lines of the chat input should be changed from 2 lines to 1 input lines.
    23. spreed Call
    spreed Call improvements (see spreed Call requirements document).
    24. Panel / Infrastructure
    Improved synchronization of audio and video.Reimplementation of stream manager.
    25. Studio / Infrastructure
    Podcast import (iTunes) and Quicktime export for recordings (audio and video).
    26. Studio / Infrastructure
    Split/Delete recording feature
    Recordings can be split into 2 separate recordings. Recordings can be individually deleted (results in a full-featured editing feature for recordings).
    27. Telephone conferencing
    additional IVR messages (spoken). See R20081220 requirement document
    28. iPhone
    Web meetings for iPhone One-click-meet app. See 2007-iPhone-cc open doc.
    29. spreed Connect
    spreed Connect Web app. improvements.
  • 81. 30
    Roadmap for 2009/2010 cont.
    30. Telephone conferencing
    Telephone conference feature "Name-on-Entry"
    Enable Name-on-Entry feature for telephone dial-in. The Name-on-Entry feature should be an option to be checked for Private and Public Meetings.
    Name-on-Entry to be set by default for meeting type "Private Meeting". For the meeting type "Public Meeting" the Name-on-entry option should be switched off by default (can be enabled with a check-box)
    31. Studio / Infrastructure
    New fields for address book and meeting center:
    - salution ("Anrede")
    - position ("Position imUnternehmen")
    - email validation (validated, NOT optional)
    - company name (optional)
    - telephone number (optional)
    - web address, URL (optional)
    32. Studio / Infrastructure
    MP3 audio playback
    33. Studio / Infrastructure
    SMS reminder
    An SMS reminder message for participants. SMS service similar to
  • 82. spreedis a productof struktur AG