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Top 10 SEO Tools You Need In 2014


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It is said to be more challenging when it comes to SEO in 2014. …

It is said to be more challenging when it comes to SEO in 2014.

While SEO services could easily cost few hundred to thousands monthly, here are the top 10 SEO tools you can use for your blogs and websites (minus the hefty cost).

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  • 1. Top 10 SEO Tools And Plugins You Will Ever Need In 2014 /best-seo-tools-f or-2014/ There are a lot of tools in the SEO industry and over the years, we had learned that these SEO tools are used more than just increase website ranking; majority of us use these SEO tools f or analytics and data collection. Last year itself , we seen the departure of specif ic data which we use dearly f or ranking a website and this made us extremely vulnerable when it comes to planning our godly SEO strategies. SEO in 2014 would be slightly dif f erent f rom previous years as we will be f acing extra challenges … which is collecting the right data. This is why it is important use the best search engine optimization tools to get the job done. A quick rundown on Google and you may f ind dozens of tools out there but just like a majority of us, you will most likely puzzled and wondering which is best and of course, save you the most money (a.k.a. easy on your wallet). This post is long and thus, bookmark this f or f uture ref erence. By the way, have you checked out 2014 SEO tips f rom 21 industry experts? You could easy get your hands on f ree SEO tools (and plugins) like Yoast SEO f or f ree or premium ones that could easily cost hundreds of dollars monthly. Either way, you need to f ind the best combination f or all your SEO needs and honestly speaking, f ree online tools doesn’t always make the cut. There is nothing called as the best SEO tools. The best are always the tools which best fit into your SEO strategy. In this article, I will be sharing my search engine optimization strategy using various f ree and paid SEO tools which are divided into several categories: 1. General research 2. Competitor research 3. Keyword research 4. On-page SEO 5. Rank tracking I got to admit that the above might sound a little challenging especially if you are just a novice blogger. As much as I recommend you to have a list of tools at your own disposal, make sure you are f inancially ready as some of these tools are really costly. Top 10 SEO tools for 2014
  • 2. 1. General research tools Google Webmaster Tool Google Analytics These are tools which gives you the f irst sugar coating f or your SEO strategy. Consider it as the base of your project. Google Webmaster Tool Powered by Google, you must be out of your mind if this is not one of your SEO tools f or 2014! Google Webmaster Tool gives you an idea on: HTML improvements
  • 3. Search queries External backlinks Manual spam action Crawl error Under 30 minutes, you would be able to determine f actors af f ecting your website ranking and possibly keywords which your website are ranking on search engine. One of the best SEO tips is to ensure your website is SEO-ready even before you start engaging in any projects. A huge part of Google Webmaster Tools are f ocused on on-page SEO and thus, it is always good to ensure your site is physically ready f or any SEO plans. Read more about On-Page and Of f -Page SEO Google Analytics Another power SEO tool which is powered by Google and is in f act, one of the best tools out there when it comes to providing analytics data. Google Analytics (some call it GA) of f ers truck load of stats and data f or your ‘digestion’. GA f it nicely into my best SEO tools 2014 with the Search Engine Optimization f eature (Acquisition > Search Engine Optimization). In this category, you will be spoilt with not one but three important stats which are Queries, Landing Pages and Geographical Summary. Geographical Summary is only useful if you are running SEO campaigns based on locations. While Google is f ond of removing even more data f rom various tools, both Google Analytics and Webmaster Tools are still able to provide suf f icient inf ormation which will af f ect your overall SEO
  • 4. strategy. 2. Competitor research tools Ahref s Majestic SEO If you are thinking of ranking your website, it is a no brainer that you need to know who are your competitors. A f riend of mine did told me that ranking the website is easy; All you need is to do ‘that’ slightly better than your competitor and you have the edge already. Competitor research tools are used to understand how your competitors get their ranking and reverse engineer it until certain extend. This means that f orget about copying exactly but instead, f ocus in building something better or more explosive than theirs. Ahrefs My personal f avorite due to looks and user interf ace. Seriously. Ahref s provides better analytics data especially when it comes to f inding external and internal backlinks. As much as Ahref s is great f or checking on your own site, I uses it to check on my competitor. My overused f eatures would be anchor text, domains and top pages. With just the above 3 inf ormation, I could easily determine (roughly) what are my competitor’s SEO strategy and how it is working out f or them. The only issue with Ahref s is that the f ree account comes with limited SEO requests and reports. To solve this, you may opt f or the premium plan which starts at $79 per month. If you are running an SEO agency, Ahref s is one SEO tool you must have in your arsenal. Try Ahref s f or f ree today. Majestic SEO The direct competitor to Ahref s and I had used Majestic SEO f or over 2 years now. Data f rom Ahref s itself is not enough and thus, I merge them (on Excel) with the data collected f rom Majestic SEO. Basically, Majestic SEO of f ers pretty much as what Ahref s (and a dozen more SEO tools out there) in terms of f eatures. However, since Majestic SEO and Ahref s use dif f erent methods
  • 5. to measure the data, it is a great move to have a wider data. Just like its competitor, Majestic SEO of f ers f ree accounts and premium ones would start f rom $42 per month. Create a f ree account with Majestic SEO. 3. Keyword research tools Google Keyword Planner Long Tail Pro Debate all you want; keyword research is still important when it comes to SEO. My keyword research strategy lies in several phrases and tools such as general keywords and specif ic, long tail keywords. While choosing the right keyword is one thing, using the keyword(s) is another important task as well. This is probably why I uses not one but two SEO tools just f or keyword research. Google Keyword Planner Every keyword research strategy starts f rom here. Google Keyword Planner or GKP in short provides a list of keywords which we can use to rank our website. Not only that, you can also use GKP to search f or keywords your competitors are trying to rank as well. You may ref er to this article which I wrote about Google Keyword Tool but the concept is very similar to the current Google Keyword Planner. All you need is Excel and copy-pasting all the inf ormation into the list and sort them out. Af ter sorting, you would have around 500 relevant keywords to kick start your SEO campaign. For bloggers or content writers who are tight in budget, GKP is f ree and thus, is def initely the top 5 SEO tool f or majority of us. Related article: Step by step guide to use Google Keyword Planner Long Tail Pro Personally, I consider Long Tail Pro or LTP as an advance version of Google Keyword Planner. You can search up to 10 keywords at one time and check f or the competition level. Long Tail Pro is a great SEO tool as you can easily save
  • 6. hours in keyword research. With data collected f rom Google Keyword Planner, you can easily minimize the list into several high value keyword groups to increase the chances of ranking. This is easily done by Long Tail Pro as it provides competition analysis and keyword ranking as well. With a one time f ee of $97, this is an absolute must f or bloggers and niche writers. You may ref er to my Long Tail Pro review or jump directly into the of f icial website f or more inf ormation. 4. On-page SEO tools Scribe SEO SEOPressor One of the SEO best practices is to ensure your website is optimized f or SEO. Ring any bells? This is what we call on-page SEO, f olks. While having SEO agencies or consultants might be not an advisable plan f or startups and small time bloggers, there are two tools which I would highly recommend when it comes to on-page SEO. So, what is on-page SEO means? Basically, it means using the right keyword density, utilizing the correct markup and to get some serious love f rom search engine bots. Scribe SEO If you think that my keyword research stops af ter using Long Tail Pro, you are absolutely wrong. Scribe SEO is my next go-to SEO tool f or composing blog posts. Basically, Scribe SEO provides a comprehensive research and analytics f or you. It works in a 4- steps procedure: 1. Checking the chance of ranking f or that specif ic keyword (competition analysis) 2. Upon completion of blog post, it will analyze the keyword density by comparing not only that blog post but as well as the whole website to determine the chance of ranking on search engine 3. Provide a list of recommended tags to use 4. Recommending a list of external and internal links to build backlinks Once you have completed the steps above, your blog post would be nearly to perf ect in terms of keyword density and indirectly, improving the chance to rank on search engine. Scribe SEO (some call it Scribe Content) price starts at $88 per month and this is a must-have
  • 7. SEO tool in 2014 if you are serious in dominating the SERPs. Did I mentioned that this is managed by the guys f rom StudioPress? Take Scribe SEO f or a 30-days trial run or grab your f ree SEO report here. SEOPressor One of the biggest issue with keyword research tools like Scribe Content is that they are pricey. Theref ore, say hello to SEOPressor. SEOPressor is one of the most popular SEO plugin f or WordPress users simply because it provides f eatures such as: On-page SEO analysis Keyword suggestions Over optimization check Rich snippet LSI (Latent Semantic Indexing) suggestions Social SEO Automatic internal linking Video embedded suggestion With pricing starts f rom $47, there is absolutely no reason f or you to complaint that it is expensive or you are not af f ordable f or it. Personally, SEOPressor is a great alternative to Scribe SEO as it provides great value and SEO f eatures with a one-time payment. Double your traf f ic under 14 days using SEOPressor or money back guarantee! 5. Rank Tracking tool SEMrush When it comes to SEO planning and strategy, tracking and monitoring keywords play vital roles. Blogging is always a business and you need to think like an SEO strategist to compete with your competitors. This means that you need to plan not one but multiple SEO marketing strategies to achieve results. Tracking tools are extremely important when it comes to SEO keyword strategy. Looking at the above, you will notice that a huge chunk of your time are used to f ind quality keywords f or your site. And the next step is to ensure your hardwork pays of f . So, if you are not tracking your keywords now, you better do it right now! SEMrush I got to admit; SEMrush isn’t the best tool f or
  • 8. tracking keywords. The main purpose of SEMrush is to track Google Adwords keywords. However, you can actually use this to your advantage … yes, by tracking related keywords on your blog. On a f ree account, you can create up to 10 keywords f or tracking. I usually set up long tail keywords. Choice of keywords can be taken f rom Google Analytics, Google Keyword Planner, Google Webmaster Tools or any research tools of your choice. SEMrush will then populate the keywords which you are planning to rank and the stats will be updated once every day. And you might be wondering, “Okay, I am lost. How can SEMrush possibly be one of the best SEO tools available to mankind?” Allow me explain a little more in detail. SEMrush is one of the SEO tools f or 2014 as I consider it as an all-in-one SEO sof tware that monitors nearly everything. For example, it of f ers: Organic research Backlink checker Keyword research Position tracking Domain vs domain Rankings I do know a f ew serious (and experienced) bloggers who use SEMrush to cater f or all their SEO needs but personally, I use it f or organic research and position tracking only. You can sign up f or a f ree SEMrush account here. Paid accounts start f rom $69.95 per month. All in one SEO tool – SEO PowerSuite When it comes to search engine optimization, it is really hard to f ind a good SEO tool that does everything f or you. As a matter of f act, I used to think that it never exist. With so many SEO tools out there f or us to choose, we are of ten wondering which is the best and worth our money. Sounds f amiliar?
  • 9. I bet it does.Okay, I admit it. Call me a plugin or SEO tool freak. My love for them will never fade. Introducing the almighty, SEO PowerSuite. SEO PowerSuite (some call it SEO PS) is probably the most expensive single piece of SEO tool I ever bought in my lif e. So, is SEO PowerSuite worth it? While SEO PowerSuite is just one piece of SEO tool, it actually consists of several parts (or f eatures): 1. Rank Tracker 2. Website Auditor 3. SEO Spyglass 4. Link Assistant Yes, 4 f eatures which can skyrocket your SEO campaigns in 2014. Rank Tracker One of the top 3 ranking tools I ever use. Extremely usef ul (and f ast) when it comes to f ollowing up on your keywords rankings. If you are planning to do mass keyword ranking check or multiple domains, it is best to use private proxies to avoid temporary ban f rom Google. While it of f ers a whopping keyword ranking check on over 346 search engines, I only check on Google, Bing and Yahoo f or obvious reasons. Website Auditor When a client of mine ask f or SEO services, this is the number one tool I use to check f or on- page SEO. If you want to check ever corner, worm hole and tiny 404 errors, this is one tool you need to use. Trust me when I tell you this is one of the best website auditing tool I ever … ever used! Want to check if your robot.txt is working? Done! Want to build robot.text but no idea how? Do it with Website Auditor! Want to check if your website have crawl issues? Done! Don’t get me wrong. I am not trying to hard sell Website Auditor (okay, maybe a little) but seriously, this is seriously one bad-a*s tool to use. The only issue you may f ace is that when you are generating a report f or every tiny bit of problem with your site, it could take hours. My longest experience was 18 hours. Go f igure! SEO Spyglass If you want to know what your competitor is doing, what keywords are they trying to rank f or or
  • 10. even, anchor texts they are using, this tool will tell you everything you need to know. SEO Spyglass = Backlink checker. Period! Link Assistant Link Assistant is a powerf ul … and not so powerf ul tool. If you are using it correctly, you can easily turn Link Assistant into a Virtual Assistant that does all your link building works, emailing etc. And of course, if you have no idea what it is all about, then you are probably not going f ar with this tool. In short, Link Assistant is a management tool that helps you to: 1. Store data (all your links) in a bullet proof , nuclear resistance ‘space’ 2. Tool to verif y backlinks 3. Reach out to webmasters f or link building opportunities SEO PowerSuite comes in three plans: Free Prof essional Enterprise For me, I am using Enterprise version as I need to export data f or f urther usage. Free SEO PowerSuite trial download | Buy SEO PowerSuite What is your favorite tool when it comes to search engine optimization? Always remember that one of the best SEO tips f or 2014 is to use the right tool f or the right job. There is absolutely no point using a specif ic tool if you have no idea how to utilize it. So, what is your go-to SEO tools that you must use in 2014? Tell me using the comment f orm below!