Creating More Than A Podcast

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These are the slides used at our PodcampAZ.com talk on Nov 1, 2008

Published in: Education, Technology, Design
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Creating More Than A Podcast

  1. 1. CREATING MORE THAN JUST A PODCAST: OUR STORY Marc & Nicole Spagnuolo TheWoodWhisperer.com
  2. 2. WHO ARE WE?
  3. 3. PODCASTING YOUR PASSION
  4. 4. CONNECTING TO YOUR AUDIENCE  Audio  Video  Live Streaming  Blog  Forums  Email/Newsletters
  5. 5. WEBSITE OPTIONS  Hosted by someone else  Blogger.com  Wordpress.com  Libsyn.com  Hosted by you  GoDaddy  SiteGround  DreamHost
  6. 6. WHAT NETWORK SHOULD YOU JOIN?
  7. 7. HOW TO CAPTURE YOUR CONTENT Canon HV20 http://www.skaeser.com
  8. 8. DISTRIBUTING YOUR CONTENT
  9. 9. GET YOUR PODCAST LISTED Insert here all of the others I’ve missed – I know I have
  10. 10. WORD OF MOUTH MARKETING  Get involved (forums, associations, groups, etc)  Think outside the computer  Ask “why they should care & what’s in it for them”?  Cross promote...
  11. 11. A FEW ADVERTISING OPTIONS
  12. 12. SPONSORS Determine what you consider a sponsor vs. advertiser
  13. 13. ASKING FOR DONATIONS?
  14. 14. SURVEY YOUR AUDIENCE www.esurveyspro.com
  15. 15. LINK POPULARITY CHECK & SEO
  16. 16. MEDIA KIT, MEDIA KIT, MEDIA KIT  TheWoodWhisperer.com  Graperadio.com  PodcastBrothers.com
  17. 17. PRESS RELEASE  They suck to write but can be effective  Need help? http://www.publicityinsider.com/release.asp
  18. 18. IT’S ALL ABOUT THE FANS
  19. 19. NEED A LOGO?  Hire a company like….  Ask a friend with graphic know-how  Make your own - http://a.viary.com/  Use free stock photos - http://www.sxc.hu/  Use a stock logo
  20. 20. DON’T IGNORE YOUR FANS
  21. 21. THANKS ATTENDING!

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