Reno-Tahoe Wordcamp 2013: Social Media Integrating into WordPress

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Reno-Tahoe Wordcamp 2013: Social Media Integrating into WordPress

  1. 1. SOCIAL MEDIAINTEGRATION@nicolerosedion
  2. 2. SOCIAL MEDIA INTEGRATION @nicolerosedionWHAT I DOo ½ GRAPHIC DESIGNo ½ SOCIAL MEDIA
  3. 3. SOCIAL MEDIA INTEGRATION @nicolerosedionMY TEAMo THE ABBI AGENCYo DIGITALCOMMUNICATIONS
  4. 4. SOCIAL MEDIA INTEGRATION @nicolerosedionTHIS PRESENTATION ASSUMESo YOU HAVE A SITEo YOU HAVE SOCIALMEDIA
  5. 5. SOCIAL MEDIA INTEGRATION @nicolerosedionWHY INTEGRATE?o CONNECT YOUREFFORTSo TRACKINGo DRIVE PEOPLEBACK & FORTH
  6. 6. SOCIAL MEDIA INTEGRATION @nicolerosedionSEO: MY FAVORITE BULLSHIT WORDo STANDING OUT IN ASEA OF STUFF
  7. 7. SOCIAL MEDIA INTEGRATION @nicolerosedionSEO: GOOGLE AUTHORSHIPo WHAT IS IT?o WHY SHOULD YOUCARE?o MAKE IT HAPPENo PLUGINSo “Google PlusAuthor Informationin Search Result(GPAISR)”
  8. 8. SOCIAL MEDIA INTEGRATION @nicolerosedionSOCIAL MEDIA ICONSPhoto  by:  @marginmediadigital  o WHERE SHOULDTHEY BE?
  9. 9. SOCIAL MEDIA INTEGRATION @nicolerosedionSOCIAL MEDIA ICONSPhoto  by:  @marginmediadigital  o WHERE CAN YOUFIND THEM?o PLUGINSo THEMESo GRAB YOUROWN
  10. 10. SOCIAL MEDIA INTEGRATION @nicolerosedionSOCIAL MEDIA FEEDSPhoto  by:  @ole_kicks  o WHEN DO YOUNEED ONE?o WHERE SHOULD ITGO?o MAKE IT HAPPENo PLUGINSo THEMESo GRAB YOUROWN
  11. 11. SOCIAL MEDIA INTEGRATION @nicolerosedionSOCIAL SHARINGo WHAT IS IT?
  12. 12. SOCIAL MEDIA INTEGRATION @nicolerosedionSOCIAL SHARINGo MAKE IT HAPPENo PLUGINSo “TWITTERFACEBOOKSOCIALSHARE”o HOW TOTRACK IT
  13. 13. SOCIAL MEDIA INTEGRATION @nicolerosedionAUTOPUBLISHINGo DON’T OPEN THEFLOODGATES!o PLUGINS
  14. 14. SOCIAL MEDIA INTEGRATION @nicolerosedionUSING SOCIAL MEDIA APISo WHAT DOES THISMEANo HOW TO MAKE ITHAPPENo PLUGINSo SIMPLYINSTAGRAMAPI  STANDS  FOR  APPLICATION  PROGRAMMING  INTERFACE,  NOT  APPLE  PIE  ISSUES  
  15. 15. SOCIAL MEDIA INTEGRATION @nicolerosedionUSING SOCIAL MEDIA APIS: Facebooko SIMPLE FACEBOOKCONNECTo LOG IN TO THESITE USINGFACEBOOKCREDENTIALSo OFFICIALFACEBOOK PLUGINo FACEBOOKCOMMENT BOX
  16. 16. SOCIAL MEDIA INTEGRATION @nicolerosedionTRACKING WITH GOOGLE ANALYTICSo INSTALL GOOGLEANALYTICS ON YOURo BECAUSE IT’S FREE!o TRACK SOCIALSHARING USEo SOCIAL REFERRALS
  17. 17. SOCIAL MEDIA INTEGRATION @nicolerosedionTHANK YOU!o SLIDES ARE UP ONSLIDESHARE.NET/NICOLEROSEDION

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