Innocentive Business Model

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...where the world innovates

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Innocentive Business Model

  1. 1. Innocentivewhere the world innovates<br />Nicolas Schock<br />MBA2<br />
  2. 2. Innocentive<br />Innocentiveis a new e-business. <br />The idea of this Internet platformis to give an opportunity to coorporations and non-profitorganizations, whobehave as solution seekers, to post challenges on the webpage. On the other hand, people whoact as solvers, can post innovative solutions in differentfields on the platform and if chosen, willberewarded by the seeker.<br />
  3. 3. Problemssolved<br />Innocentiveworkslike a social network, connectingbigcompanieswithinnovativethinkers, in variousfields.<br />The seeker:<br /><ul><li>Has acces to a large database of innovative thinkers
  4. 4. Doesn’t need to hire any staff, in order to find solutions
  5. 5. Innocentiveisless expansive thanother consulting companies
  6. 6. Thanks to a large number of seekers, the probability to find solutions ismuchhigher</li></li></ul><li>The solver:<br /><ul><li>Earns money if his solution ischosen
  7. 7. Doesn’tneed to payanyfee to post hisideas
  8. 8. Gets access to a large database of bigcompanies in hisfield
  9. 9. If successful, will gain fame in hisworkingdomain</li></ul>The owner:<br /><ul><li>Earns money (through the rewards and the fees)
  10. 10. Get’s a good recognition in the field of creative and innovativethinking
  11. 11. Get’s money in order to help non-profitorganizations, through the ollaborationwith Rockefeller.</li></li></ul><li>Revenue sources<br />Subscriptionfeespaid by the seekers<br />A commission on the rewardgiven to the solver<br />Partnerships (e.g. Rockefeller) support the companyfinancially<br />Innocentiveoffers consulting services<br />
  12. 12. Competitors<br />Philoptima<br />Innovation Framework (France)<br /> The action fieldmayvary, but the business idea of an open innovation companyremains the same.<br />
  13. 13. Unique to the web<br />In this case only the web canapply to a business idea as this one.<br />The popularity of an e-business likeInnocentive, isincreasedthrough the factthat the accesiseasy. The solvers come fromaround the world, but all meet the exact same place. Without the Internet, the database of Innocentive, whetherits the seekers or the solvers, wouldneverbethat important. <br />
  14. 14. Stretch the business<br />Makeit more global: The ideaisstillvery « Amercian » an needs to beexpanded to other countries<br />Translating the Webpage, in order to be more accessible on an international level.<br />Expanding the model intoothersectorsthan R&D. Innovatingideas are neededeverywhere (e.g. Advertising techniques, generalentrepreneurship, …)<br />Givecompanies the opportunity to hiresolvers on long and short term and get a feebased on theirsalary. Theyrepresent a large database of potential R&D professionals<br />Increaseadvertising and public relations<br />

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