Virtual world brands: M To P
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NSW Department of Education at NSW Department of Education, added this to the group web 3.0 concepts
Virtual world brands: M To P - Presentation Transcript
- The deļ¬nitive guide to brands in virtual worlds
- This report is updated every month as new brands and companies go virtual. Some brands with employee-based presences are excluded.
- M
- Major League Baseball
- Gaming destination Fan base support
- Mazda
- Promotion of new real world concept car
- Mercedes Benz
- Virtual test drives Target market outreach Virtual events In-world product launch - the new C Class
- Microsoft
- In-world Vista launch Virtual programming Developer platform
- Movietickets.com
- Website support Community building
- Streaming trailers Community building
- MTV: Laguna Beach
- Entertainment destination Competitions
- N
- NBA
- Brand leverage Interactive games Video streaming of games Virtual store
- Nesquik
- Netherland Tourist Board
- Brand leverage Interactive games Global tourism marketing Video streaming of games
- Nissan
- Integrated marketing campaign Pre-launch marketing for Nissan Sentra
- No.7 Avatar customisation
- O
- Orange Resident engagement
- P
- PA Consulting
- Virtual seminars and presentations Internal meetings
- Pergeot
- Virtual seminars and presentations Prototype demos New product launch
- Phils Supermarket
- Playboy
- Streaming media Virtual store cars Customised
- Pontiac
- Competitions and events Customised cars
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