Brands in virtual worlds. A To C

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Real world brands in virtual worlds. A to C. A KZero Worldswide presentation

Published in: Business, Technology

Brands in virtual worlds. A To C

  1. 1. The definitive guide to brands in virtual worlds
  2. 2. This report is updated every month as new brands and companies go virtual. Some brands with employee-based presences are excluded.
  3. 3. A
  4. 4. ABN Amro
  5. 5. Financial services advice in a virtual world
  6. 6. Accenture
  7. 7. New product demonstrations Brand tie-in with Reuters
  8. 8. Acura
  9. 9. Orientation Brand tie-in with Reuters
  10. 10. Adidas
  11. 11. Virtual store Pre-launch of real world shoe - The Microride Brand extension
  12. 12. Ajax FC
  13. 13. Virtual store Community building Pre-launch of real world shoe - The Microride Streaming matches
  14. 14. AMD
  15. 15. In-world events Developer platform
  16. 16. AOL
  17. 17. Streaming concerts Community building In-world gaming Entertainment destination
  18. 18. American Apparel
  19. 19. Virtual store
  20. 20. Armani
  21. 21. Autodesk
  22. 22. In-world software training Developer events
  23. 23. B
  24. 24. Banking services for kids Bankinter in Whyville
  25. 25. Ben and Jerry’s
  26. 26. Bershka Ben and Jerry’s
  27. 27. BNP Paribas
  28. 28. Virtual recruitment Sponsorship promotion
  29. 29. BMW
  30. 30. Prototype demos Showcase for new ideas
  31. 31. C
  32. 32. Calvin Klein
  33. 33. Integrated marketing
  34. 34. Canada Post
  35. 35. Cisco Systems
  36. 36. In-world events Downloadable product information
  37. 37. Citroen
  38. 38. CNet
  39. 39. Technology reporting and events
  40. 40. Coldwell Banker
  41. 41. Virtual real estate management
  42. 42. Comcast
  43. 43. Entertainment
  44. 44. Avatar customisation Colgate
  45. 45. COSMOGirl
  46. 46. Crown Plaza
  47. 47. Virtual meeting service Customer service Sales

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