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Brands in Virtual Reality

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A presentation showing official and unofficial branded virtual reality experiences for the Oculus Rift.

A presentation showing official and unofficial branded virtual reality experiences for the Oculus Rift.

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  • 1. Brands in Virtual Reality Official and Unofficial IP’s and Brands in Virtual Reality
  • 2. About KZero Consulting, Analytics, Insight
  • 3. KZero services Sectors: Virtual worlds, virtual goods, virtual reality, social gaming, MMOs, augmented reality Start-ups / Pre-launch: Business planning, market sizing, financial modeling, strategic guidance, launch planning Operational companies: Marketing strategy, product development, user analysis, market entry planning, partnerships/busdev Brands: Media planning, campaign creation, virtual brand strategy For VC’s/Investors: Deal-flow, investment analysis, market sizing
  • 4. KZero Clients
  • 5. Media References
  • 6. About this presentation Games and apps: We’ve included virtual reality experiences created for the Oculus Rift. Official games/apps: Oculus Rift experiences created by brands and IP’s themselves or via their digital agencies. Marked with an ‘O’. Unofficial games/apps: Oculus Rift experiences created without the permission of the brand or IP. Marked with an ‘U’. Downloads: These games/apps can be downloaded (if published) from the WeArVR gaming portal: WeArVR.com. Updates: We’ll be updating this presentation weekly.
  • 7. A
  • 8. America’s Cup (O) Simulation and Training
  • 9. Audi (O) Audi TT UK launch
  • 10. Audi (O) Goodwood driving experience
  • 11. B
  • 12. Bat Man: The Cave (U) Re-creating iconic scenes/sets
  • 13. Bladerunner (U) Deckhard’s apartment
  • 14. Bloomberg (O) Virtual News Terminal
  • 15. BBC (O) Virtual News Room
  • 16. BBC (O)
  • 17. C
  • 18. Chuck E. Cheese’s (O) Virtual Ticket Blaster Experience
  • 19. E
  • 20. England Rugby Team (O) Mirror world experience
  • 21. F
  • 22. Ferrari (O) Product demonstrations
  • 23. Ford (O) Product demonstrations and NPD
  • 24. G
  • 25. Game of Thrones (O) Re-creating iconic scenes/sets
  • 26. I
  • 27. Into the Storm (O) Comic Con experience
  • 28. Iron Man (U) Re-creating iconic scenes/sets
  • 29. J
  • 30. Jerry’s Place (U) Re-creating iconic scenes/sets
  • 31. L
  • 32. Lexus (O) RC F Test Drive
  • 33. M
  • 34. The Matrix (U) The Matrix Construct: Simulation
  • 35. Marriot (O) Time Travel Teleporter
  • 36. Mountain Dew (O) The Dew VR Experience
  • 37. Monarch (O) Expo support: Virtual skiing
  • 38. Moviestar Yamaha (O) MotoGP experience
  • 39. N
  • 40. NBC ‘The Voice’ (O) On-tour fan demo
  • 41. NMRA Insurance (O) Tech Demo
  • 42. O
  • 43. Oakley (O) Sports Experience
  • 44. P
  • 45. Paramount (O) Intersteller
  • 46. R
  • 47. Red Bull (O) Air Race Experience
  • 48. S
  • 49. Sacramento Kings (O) Stadium Tour
  • 50. Serenity (U) Spaceship Re-creation
  • 51. Sochi 2014 Olympics (O) Virtual skiing
  • 52. Southpark (U) Walkthrough
  • 53. Re-creating iconic scenes/sets Star Trek Voyager (U)
  • 54. Star Wars (U) Re-creating iconic scenes/sets
  • 55. Subaru (O) Motosports experience
  • 56. Suzuki (O) Expo support: Branded game experience
  • 57. T
  • 58. Tesco (O) Mirror world experience
  • 59. Topshop (O) Mirror world experience
  • 60. Tron (U) Branded game experience
  • 61. V
  • 62. Volvo (O) XC90 Test Drive Teaser
  • 63. X
  • 64. X-Men (O) Comic Con Experience
  • 65. Other KZero presentations you may like Universe Chart: Virtual worlds and MMO’s shown by registered account size, average user age and launch date. Branded Virtual Goods: Brands and IPs using virtual goods. Virtual Reality Market Sizing: Unit sales, active users and revenue forecasts for the consumer Virtual Reality sector. Virtual Reality State of the Market: An assessment of the current state of the Consumer Virtual Reality marketplace. Order these reports from our website.
  • 66. kzero.co.uk @KZeroWorldswide