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Social Brand Forum 2013 Agenda

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The full agenda for Social Brand Forum 2013, held October 24-25 at the Iowa River Landing in Coralville. Learn more and register at http://socialbrandforum.com

The full agenda for Social Brand Forum 2013, held October 24-25 at the Iowa River Landing in Coralville. Learn more and register at http://socialbrandforum.com

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  • 1. 2013 Agenda Marriott Hotel & Conference Center | Coralville, IA THURSDAY, OCTOBER 24th 12:00–1:15 Registration/Sponsor Tables Open 1:15–1:30 Welcome – Nick Westergaard, Brand Driven Digital 1:30–2:30 Opening Keynote Sponsored by ExactTarget Jay Baer, Convince and Convert – “Youtility” 2:30–3:15 Laura Fitton, Hubspot – “Social, Context and Delightion: How Inbound Companies Solve for the Customer” 3:15–3:30 Break/Birds of a Feather Networking 3:30–4:15 Lee Odden, TopRank Online Marketing – "Win More, Suck Less – How to Optimize Your Social, Search, & Content Marketing" 4:15–5:00 Special LIVE Episode of the Social Pros Podcast Hosted by Jay Baer featuring guest Tim Washer 5:00–7:00 Networking Reception at Vesta — just a short walk from the Marriott FRIDAY, OCTOBER 25th Breakfast on your own; Complimentary yoga at 6:30 AM 8:00–9:00 Registration/Sponsor Tables Open 9:00–9:15 Welcome/Updates — Nick Westergaard, Brand Driven Digital 9:15–10:00 Morning Keynote Sponsored by Fusionfarm Gini Dietrich, Arment Dietrich/Spin Sucks – "Spin Sucks” 10:00–10:15 Break/Birds of a Feather Networking 10:15–11:00 Monica Vernon, Vernon Research Group — “Social Scene Midwest: The State of Social Media Use in the Midwest” 11:00–11:45 Tim Washer, Cisco – “Producing Non-Boring Video on a Shoestring Budget” 11:45–1:00 Lunch – Sponsor Tables Open 1:00–1:45 Tim Hayden, TTH-Strategy – “The Mobile Moment: Achieving Success in a Wireless World” 1:45–2:30 DJ Waldow, Marketo– “Why You Need To Graduate From Email Marketing To Marketing Automation” 2:30–2:45 Break/Birds of a Feather Networking 2:45–3:45 Closing Keynote Sponsored by GroSocial Marcus Sheridan, The Sales Lion— “The Power of Content Marketing to Build Your Brand, Business, and Bottom Line” 3:45–4:15 Closing Remarks – Nick Westergaard, Brand Driven Digital        
  • 2. What Are ‘Birds of a Feather’? During these lightly structured networking breaks, we’ll have various spaces throughout the event designated as nests for birds of a feather based on topic area. Birds of a Feather include Small Business, B2B Social, Agencies, Education/Non-Profit, and Blogging/Content. Each flock will be led by an expert and will provide opportunities to connect, share, and synthesize key take-aways from the Social Brand Forum. Thanks to Our Sponsors