Breaking Out of
The Linear Experience
How to Start Thinking About
Your Next Interactive Project
Nick Ray
Kinetiscape Media...
20 Years of an Open Web
April 30, 2013

http://www.flickr.com/photos/scobleizer/2256358640/
st

1 Website
Tim Berners-Lee

http://info.cern.ch/hypertext/WWW/TheProject.html
World Wide Web:
A system of
interlinked,
hypermedia
documents.
20 years later...

http://www.flickr.com/photos/nickrate/4504163196/
Hypermedia ≠ Linear

http://en.wikipedia.org/wiki/World_Wide_Web
- Discovery
- Active Engagement
- Tailored Experiences

http://www.flickr.com/photos/colemagoo/4887839842/
Video and the Web
(until recently)

http://www.flickr.com/photos/home_of_chaos/6332465890/
How do we make video
on the web
more like the web?

http://www.flickr.com/photos/12659480@N03/4816255109/
Land of Opportunity
Timed links based on video content

Land of Opportunity Interactive Homepage
http://landofopportunitym...
How can we make
physical spaces captured
on the web
more like the web?

http://www.flickr.com/photos/aigle_dore/5626285743...
http://thewildernessdowntown.com
http://www.google.com/maps/about/behind-the-scenes/streetview/
LookAbout
Challenges:
- Some control shifts to the audience
- Message received might not be expected
- Dedication to the core themes...
Getting Started

http://www.flickr.com/photos/35904522@N03/5381011745/
Story
What are you trying to show/tell?

http://www.flickr.com/photos/umjanedoan/497411169/
Vision
What is the most effective way
for the audience to connect
with your story?

http://www.flickr.com/photos/despedida...
Tech
What is needed to create the
vision?

http://www.flickr.com/photos/15708236@N07/2754478731/
Resources:
http://nickjamesray.com/videoeffect
Nick Ray
Kinetiscape Media, LLC
October 18, 2013
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Nick Ray - The Video Effect: Presentation

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Nick Ray - The Video Effect: Presentation

  1. 1. Breaking Out of The Linear Experience How to Start Thinking About Your Next Interactive Project Nick Ray Kinetiscape Media, LLC October 18, 2013
  2. 2. 20 Years of an Open Web April 30, 2013 http://www.flickr.com/photos/scobleizer/2256358640/
  3. 3. st 1 Website Tim Berners-Lee http://info.cern.ch/hypertext/WWW/TheProject.html
  4. 4. World Wide Web: A system of interlinked, hypermedia documents.
  5. 5. 20 years later... http://www.flickr.com/photos/nickrate/4504163196/
  6. 6. Hypermedia ≠ Linear http://en.wikipedia.org/wiki/World_Wide_Web
  7. 7. - Discovery - Active Engagement - Tailored Experiences http://www.flickr.com/photos/colemagoo/4887839842/
  8. 8. Video and the Web (until recently) http://www.flickr.com/photos/home_of_chaos/6332465890/
  9. 9. How do we make video on the web more like the web? http://www.flickr.com/photos/12659480@N03/4816255109/
  10. 10. Land of Opportunity Timed links based on video content Land of Opportunity Interactive Homepage http://landofopportunitymovie.com
  11. 11. How can we make physical spaces captured on the web more like the web? http://www.flickr.com/photos/aigle_dore/5626285743/
  12. 12. http://thewildernessdowntown.com http://www.google.com/maps/about/behind-the-scenes/streetview/
  13. 13. LookAbout
  14. 14. Challenges: - Some control shifts to the audience - Message received might not be expected - Dedication to the core themes/ideas even more essential – easier to lose. http://www.flickr.com/photos/joegatling/304799740/
  15. 15. Getting Started http://www.flickr.com/photos/35904522@N03/5381011745/
  16. 16. Story What are you trying to show/tell? http://www.flickr.com/photos/umjanedoan/497411169/
  17. 17. Vision What is the most effective way for the audience to connect with your story? http://www.flickr.com/photos/despedidairene/6088601777/
  18. 18. Tech What is needed to create the vision? http://www.flickr.com/photos/15708236@N07/2754478731/
  19. 19. Resources: http://nickjamesray.com/videoeffect Nick Ray Kinetiscape Media, LLC October 18, 2013

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