Mobile Marketing in Europe         crazy4media CORPORATE
THE MOBILE MARKETING IN EUROPE?noviembre de 2011      CORPORATE        2
noviembre de 2011   CORPORATE   3
Mobile Marketing in Europe  40%                    of Marketers are using Mobile Marketing     28%                  plan t...
Mobile Marketing in Europe                                        68%      70%      60%      50%      40%                 ...
Mobile Marketing in Europe     38%     European mobile     marketers are creating     branded mobile apps                 ...
Mobile Marketing in EuropeEuropeans are two-and-a-halftimes more likely to browsethe mobile Web as todownload appsIn the p...
Mobile Marketing in Europe     19%     of Interactive Marketers                                            40%            ...
THANK YOU!javiercorrero@froggie_mm.com      crazy4media CORPORATE
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Roadshow Europe Crazy4media - Javier Correro

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Roadshow Europe Crazy4media - Javier Correro

  1. 1. Mobile Marketing in Europe crazy4media CORPORATE
  2. 2. THE MOBILE MARKETING IN EUROPE?noviembre de 2011 CORPORATE 2
  3. 3. noviembre de 2011 CORPORATE 3
  4. 4. Mobile Marketing in Europe 40% of Marketers are using Mobile Marketing 28% plan to start Campaigns in the next 12 MonthsForrester Research Inc CORPORATE 4
  5. 5. Mobile Marketing in Europe 68% 70% 60% 50% 40% 28% ITALY UK 30% 20% 10% 0% Mobile Marketing AdoptionForrester Research Inc CORPORATE 5
  6. 6. Mobile Marketing in Europe 38% European mobile marketers are creating branded mobile apps 7% of European consumers regularly download mobile appsForrester Research Inc CORPORATE 6
  7. 7. Mobile Marketing in EuropeEuropeans are two-and-a-halftimes more likely to browsethe mobile Web as todownload appsIn the past 12 months, the number ofconsumers browsing the mobile Web hasdoubled in the UK, Germany, and FranceForrester Research Inc CORPORATE 7
  8. 8. Mobile Marketing in Europe 19% of Interactive Marketers 40% of Mobile Marketers use SMS Buy Mobile Display and MMS MarketingForrester Research Inc CORPORATE 8
  9. 9. THANK YOU!javiercorrero@froggie_mm.com crazy4media CORPORATE

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