Pbm golden gekko_carolinevd_bergh

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Pbm golden gekko_carolinevd_bergh

  1. 1. Caroline van den BerghHead of Business Development
  2. 2. Cross platform specialists since 2005 Team of 130+ people across 5 countries400+ apps -> past 12 months 2
  3. 3. More than 100 brands and agencies have put their trust in us. 3
  4. 4. We level out platform capabilities. 4
  5. 5. O2 Priority MomentsPermission Based Marketing at its best. 5
  6. 6. O2 Priority Moments 6
  7. 7. 7
  8. 8. GenesisBirth of the concept. O2. is now a Connected Service Business O2 has direct brand relationships O2 has extensive analytics on there user base available Bring user and brand together in a loyalty program 8
  9. 9. It’s uniqueWanted push. No pull. People register to automatically get offers based on user profile, time and location. Largest mobile campaign in UK history. 9
  10. 10. Getting the app SMS Landing Page App Store 10
  11. 11. Offers close by 11
  12. 12. Find it on the map 12
  13. 13. Redeem your offer 13
  14. 14. Share 14
  15. 15. Results Top Vouchers 1,3 M Domino’s Pizza No. 39 in App Downloads O2 Retail Store Pizza Hut Holiday Inn Toni and Guy 4 star rating 200 K Redemptions so far 15
  16. 16. Caroline van den BerghHead of Business DevelopmentEmail: cv@goldengekko.comMobile: +44 7824 881 119

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