Wcu Yeung Nam University Project, Lectures & Workshops, 16 Sept2009

WCU Webometrics Institute Lecture & Workshop Series WCU Project Website at YeungNam University National WCU Website YeungNam WCU Project Blog 21-25 September 2009 Schedule, Topics & Abstracts This document provides an overview of the lectures and workshops planned during September 2009 that are part of the WCU-YeungNam University Project. Consult the YeungNamWCU Project Blog for updates or contact the coordinators of the series at: wcuatyeungnam@gmail.com. 1st day: 21 September 2009 (13:00-14:20) (maximum attendance: 140) Workshop: Mapping Political objects across the Web 2.0 Presenter: Prof. Greg Elmer, Associate Professor of WCU YeungNam University, Director of Infoscape New Media Lab, Ryerson University, Toronto Location : 101, Human knowledge Hall, YeungNam University Abstract: This paper provides the building blocks for an object-oriented method of studying online politics, particularly in the so-called 2.0 sphere. The paper argues that networked politics, in particular campaigns deployed by political parties and third parties during elections, span across various 2.0 platforms (e.g., Facebook, blogs, Twitter, Youtube). An understanding of networked politics thus requires new methods to track and analyze the possibilities and limitations of cross platform political campaigns. The paper details the emergence of new forms of ID and programmable user interfaces (API) that facilitate research into online forms of politics. Break Time: 14:20~15:00 ***** (15:00-17:00) (maximum attendance: 200) Lecture: Social Science Research Practice in the Digital Age Open to university-wide community: undergraduates, graduate students, faculty members Presenter: Nicholas W. Jankowski, Virtual Knowledge Studio for the Humanities and Social Sciences (VKS), Amsterdam, the Netherlands 1

Respondents: • Prof. Greg Elmer, YeungNam University, Dept of Communication & Media, Ryerson University, (Toronto) School of Radio TV Arts, Director of Infoscape New Media Lab • Prof. Maurice Vergeer, YeungNam University, Dept of Communication & Media, Associate professor, teaching and research position, Dept. of Social Science, Radboud University Nijmegen, the Netherlands • Dr. DongSung Han, Dept. of Humanities and Social Research, National Research Foundation of Korea • Dr. Leslie Tkach-Kawasaki: Center for International and Comparative Approaches to Japan Studies Graduate School Location: Chunma-Art Center (Chamber Hall), YeungNam University Abstract: No less than a revolutionary transformation of the scientific enterprise is claimed to be underway. This transformation extends beyond the natural sciences, where ‘e-science’ has become the modus operandi, and is penetrating the domain of the social sciences and humanities, sometimes with differences in accent and label. A plethora of phrases have been coined to describe this transformation: e-science, e-social science, e-research, cyberinfrastructure, cyberscience, Internet- mediated research. Some observers suggest that the very essence of scholarship is changing, particularly through employment of electronic networks and high-speed computers – two of the conventionally noted components of e-science. The everyday procedures and practices of traditional forms of scholarship are said to be affected by these and other features of e-science. Especially affected are the following aspects: internationally-oriented collaboration among researchers separated by distance and using high-speed computers and Internet-based tools for managing the research enterprise; for performing data collection, archiving and analysis; and for disseminating findings. This presentation reviews these developments, and accentuates changes in scholarly communication and publishing. The presentation draws from materials prepared for and discussions held during the 5th International Conference on e-Social Science; see the VKS e-Research Wiki for further information. ***** 2nd day: 22 September 2009 (13:00-15:00) (maximum attendance: 20) Workshop: Practical Considerations in Scholarly Publishing: Reflections from a Journal Editor Open to non-WCU members; intended audience: graduate students & junior faculty members; maximum 20 persons Location: Law School Seminar Room at YeungNam University Facilitator: Nicholas Jankowski, VKS Abstract: Myriad considerations play a role in preparing a scholarly journal article for publication: To what journal should the work be submitted, how should the editor be approached, what procedures should be followed in preparing a manuscript for submission, what form of peer review is followed and how does decision-making regarding publication transpire? In this workshop the co-editor of New Media & Society outlines the procedures followed by this core journal in the area of new media studies and 2

draws on more than a decade of processing submissions to this and other journals. Attendees to this workshop will be given a packet of reading materials regarding submitting manuscripts to academic journals; these will constitute the basis for this interactive-style workshop. Given the intensity and interactive style, attendance will be limited to 20 persons. ***** (16:00-18:00) Workshop: Social Media in Korea (maximum attendance: 25) Open to non-WCU members; intended audience: advanced undergraduate and graduate students; maximum 20 persons Location: 302, The 2nd Human Knowledge Hall at YeungNam University Facilitator: Nicholas Jankowski, VKS Abstract: This workshop is held in “master class style” and involves discussion among advanced undergraduate and graduate students interested in the study of social network sites and other social media. The two-hour seminar will begin with a relatively short presentation (ca. 20 minutes) by the WCU project visiting scholar (Jankowski). The presentation will be based on a draft chapter for a forthcoming textbook on digital media. Participants in this master class will be expected to read the draft text prior to the meeting and submit commentary on the work. Additional preliminary readings will be assigned related to social network sites and other social media. Most of the seminar will be devoted to discussion of these texts and to reflection on the meaning of social media for Korean youth and possibilities for empirical research. ***** 3rd day: 23 September 2009 (11:00-12:00) (maximum attendance: 12) Meeting via skype; topic: Social media and webometrics Participants: Marc Smith, Nick Jankowski, Greg Elmer, Maurice Vergeer; open to non-WCU members, graduate students & junior faculty members ***** (13:00-15:00) (maximum attendance: 20) Lecture: e-Scholarship: Communicating and Publishing in Networked Environments Open to non-WCU members; intended audience: graduate students & junior faculty members Location: 312, Human Knowledge hall at YeungNam University Presenter: Nicholas Jankowski, VKS Abstract: Traditional venues for scholarly publishing are rapidly changing: established journals are moving online, online only open access journals are proliferating, alternatives to ISI Impact Factor metrics are being developed, publishers are experimenting with multimedia components, pre-print archives are being established by institutions, and data repositories are achieving the status of publications. 3

These and other issues in the area of scholarly communication and publication are much in flux although the rate and degree of change varies considerably between disciplines and scholarly cultures. This presentation reflects on these transformations, placing them in both an historical and theoretical context, and examines them from a broad range of materials that generally accentuate concerns related to development of a Web presence by authors and publishers, and incorporation of Web 2.0 venues for scholarly communication. This presentation draws on a keynote contributed to the recently held conference of the Association of Learned and Professional Society of Publishers. ***** (16:00-17:30) (maximum attendance: 25) Lecture: Public Sphere, Information literacy and the New Media Open to the university-wide community including undergraduates, graduate students, faculty members Location: 312, Human Knowledge hall at YeungNam University Presenter: Prof. Jeong-Hoon Lee Abstract: Since the introduction of the new media, communication study strives to improve the understanding of the technical characteristics and social impacts of the new media. The new media, usually known as the Internet, are based on different production and delivery systems than those of traditional mass media. Many communication scholars have focused on the changes in the dynamics among various media, or the qualitative and quantitative changes of information due to a new method of communication. However, the new communication has not created new political communication, which features open political discussion in the public sphere and collective intelligence based on political discussion. Consideration of how much the technical potentials have been realized should precede the evaluation of the current political communication. However, it is still uncertain that the simple increase of diverse information would establish a public sphere and active collective intelligence. In order to achieve a new form of political communication, it is essential for people to be capable of selecting the useful information from 'sea of information' and making reasonable conclusions based on the information. Taking notice of personal ability could suggest directions for communication education and for the social function of communication study. 'Information literacy' represents a necessary ability for people living in information age. Historically, a new literacy concept, an art to understand and produce information, has been suggested whenever a new information method is introduced. When printing media was a primary communication method, the literacy mean how much people understand the written text and the concept media literacy extends the old literacy when mass media was established, combined text media with visual media. Information literacy is the concept about the comprehension and management of information from diverse types of communication platforms. The adoption of this concept provides a useful tool for understanding the new media politically and socially. ***** 4th day: 24 September (13:00-15:00) (maximum attendance: 20) Lecture: e-Research: Challenges & Opportunities for the Social Sciences & Humanities Open to the university-wide community including undergraduates, graduate students, faculty members 4

Location: Law School Seminar Room at YeungNam University Presenter: Nicholas Jankowski, VKS Abstract: What is ‘e-research’ and what is its relation to the kindred notions ‘e-science’ and ‘cyberinfrastructure’; how do these notions relate to the social sciences and humanities? What are fruitful theoretical perspectives for understanding the apparent 'revolution' underway across the entire spectrum of scholarship? What empirical orientations and research questions especially merit attention? What challenges do scholars and institutions face as they adopt e-research tools and resources? These are some of the myriad questions being posed at scholarly events across North American, Europe, and Australasia, and being considered in a range of recent publications. This presentation sketches some of the concerns regarding the ongoing transformation of scholarly practice in the social sciences and humanities, with emphasis on policy considerations. The presentation draws from a recently published volume e-Research: Transformation in Scholarly Practice, edited by Jankowski, and a range of seminars and workshops that he has facilitated; see overview at VKS e-Research Wiki. ***** 5th day: 25 September 1, 2009 (16:00-17:30) (maximum attendance: 20) Lecture: Social computing: challenges and opportunities Audience: university-wide community including undergraduates, graduate students, faculty members Where: 312, Human Knowledge Hall at YeungNam University Presenter: Prof. Steve Han, KAIST Abstract: Many people are saying that web 2.0 is dead. However, some researchers or industry leaders think that the concept, methodology, and philosophy of web 2.0 is evolved into the social computing. Social computing is a new interdisciplinary approach to understand, model, and predict the societal issues on the web through computational approaches. It is an area of the computer science but extended to combine the research results from various fields like sociology, psychology, anthropology, law, biology, AI, and more. Social Computing Lab is a new research group at KAIST to explore and study on the social computing, human-centered computing, and cyberspace. Four professors and 13 MS and PhD students are conducting researches including the influence model, trust, recommendation, community culture, online relations, social TV, and etc. Our research is strongly connected with the industry since we believe the social computing is related to the society and the internet industry. Finding various computational model to understand the societal issues on the web is our mission. In this talk, Prof. Han will introduce the concept and research topics of the social computing and current research activities in the Social Computing Lab at KAIST. Both Previous researches and some on-going study topics will be discussed. Additionally, some new conferences in this field will be also introduced. ***** WCU Project overview The World Class University project is a higher education subsidy program of the Korean government, which invites international scholars who possess advanced research capacities to collaborate with 5

Korean faculty members and establish new academic programs in key growth-generating fields. With a vision to enhance the competence of Korean universities and nurture high-quality human resources, the WCU project seeks to achieve the two following goals: Enhance national, higher educational and industrial competitiveness in inter-disciplinary fields and transform Korean universities into world-class research institutions. The ultimate objective of our research team is to identify, track, and analyze the effectiveness of networked political campaigns across a range of Web 2.0 platforms in Korea (e.g., social network sites, YouTube, blogs, candidate and campaign Web sites, NGO and civil society Web sites). The software tools will make it possible to see how an issue of public interest develops over time. The purpose is to further develop the types of methodologies offered by hyperlink analysis and Web sphere analysis, and to adapt them to the Web 2.0 environment. Biographical sketch: Greg Elmer Dr. Greg Elmer has graduate degrees (MA, PhD) in the field of communication studies. Dr. Elmer is an internationally-recognized scholar of social and political uses of the Internet and other information and communication technologies. Dr. Elmer holds a $1million dollar endowed research professorship at Ryerson University in Toronto and directs Canada’s only university research center focused on Web 2.0 politics. Dr. Elmer has been awarded visiting faculty fellowships from the Royal Dutch Academy of Social Sciences and from the London School of Economics and Political Science. Dr. Elmer was the Principal Investigator of the three-year Internet and Politics research project, and is the Principal Investigator of an ongoing project investigating the growing importance of user- generated content in the mass media. Biographical sketch: Han Woo Park Prof. Han Woo Park is serving as Principal Investigator of the YeungNam University WCU project, which is investigating internet-based politics through the use of e-research tools. Prof. Park was employed as Visiting Research Fellow at Oxford Internet Institute (OII; January-August 2009) and took part in the e-Social Science project at Oxford University. He holds an Assistant Professor position in the Department of Media & Communication, YeungNam University, South Korea. Prior to this position, he was a full-time researcher at the Virtual Knowledge Studio of the Royal Netherlands Academy of Arts and Sciences He received his MA from Seoul National University and a PhD from State University of New York at Buffalo, both in Communication Studies. Over the past years, Prof. Park has contributed to work in the area of Link Analysis (also known as Webometrics). He reviews manuscripts for many international journals, including New Media & Society, Social Networks, Telecommunication Policy, Electronic Journal of Communication, Scientometrics, Connections, Asian Survey, Journal of Computer-Mediated Communication, and the Asian Journal of Communication. Homepage: http://www.hanpark.net Biographical Sketch: Nicholas Jankowski Nicholas W. Jankowski is Visiting Fellow, Virtual Knowledge Studio (VKS) for the Humanities and Social Sciences, Royal Netherlands Academy of Arts and Sciences, Amsterdam, the Netherlands. He has served as Associate Professor, Department of Communication, Radboud University Nijmegen, and is presently adjunct Professor at the University of Ljubljana, Slovenia. He has been a Visiting Fellow at Oxford Internet Institute and Visiting Professor at University of Leuven, Belgium. Jankowski has been engaged in the study of new media and research methodology since the mid-1970s; his publications include: The People’s Voice: Local Radio and Television in Europe (with O. Prehn and J. Stappers, Libbey, 1992); The Contours of Multimedia (with L. Hanssen, Luton, 1996); Community Media in the Information Age (Hampton, 2002); A Handbook of Qualitative Methodologies for Mass Communication Research (with K.B. Jensen, Routledge, 1991; translation into Korean in 2004), 6

Internet and National Elections: A Comparative Study of National Elections (with R. Kluver, K. Foot, & S. Schneider, Routledge, 2007), and e-Research: Transformation in Scholarly Practice (Routledge, 2009). He is presently preparing a textbook on digital media (Polity Press, forthcoming 2010). Jankowski is initiator and co-editor of New Media & Society, founding board member of the European Institute of Communication and Culture (Euricom), and editorial board member of Javnost-The Public. Email: nickjan@xs4all.nl. Biographical Sketch: Steve Han Dr. Steve Han has joined GSCT from January 2009 as a full-time professor. He used to be an adjunct professor since 2006 and has been a leader in IT industry in Korea and one of the evangelists for web 2.0 technologies and services. At KAIST GSCT, he and his students are researching on social computing area such as tagging, reputation, user engagement, social network analysis, and etc. Most of his researches are related to the combination of the computer science and social science to explain people's activities on the web. He founded several companies and worked as a corporate executive since 1999 including VenturePort Inc., Daum Communication, and Opinity AP Inc. From 2006, he started a social shopping service called REVU, which is one of the earliest web 2.0 services in Korea. In late 1990s, he worked for Samsung Electronics as a corporate strategist and product manager. One of the world-wide famous MP3 player called YEPP was developed by his team in 1997. Born in December 5th, 1960, he has two sons and a wife living in Vancouver, Canada. He graduated from Seoul National University and received his Master and Ph.D. degrees from KAIST Computer Science. Biographic Sketch: Jeonghoon Lee Jeonghoon Lee studied sociology at Hanyang University, Seoul, Korea (B.A). He received a Master's Mass Communication from the University of Georgia(USA). He continued his graduate study at Florida State University(USA) for his doctoral program. He wrote his dissertation about the agenda- setting function of computer-mediated communication. Currently, he is assistant professor at Department of Mass media &Communication, Daejin University(Korea), mainly teaching mass media theory courses and new media courses. Recently, he published and presented some papers about TV production systems. His research interests include new communication technology, journalism, media policy, and media literacy. 7

Wcu Yeung Nam University Project, Lectures & Workshops, 16 Sept2009

by Nick Jankowski on Sep 16, 2009

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