How To Find A Job Using Social Media

How to Get a Job using Social Media

How to Get a Job using Social Media by Nicki Hicks

Disclaimer

Disclaimer Social media will help with your job search

Disclaimer Social media will help with your job search Don’t replace it with traditional tactics

Disclaimer Social media will help with your job search Don’t replace it with traditional tactics Monster

Disclaimer Social media will help with your job search Don’t replace it with traditional tactics Monster Craigslist

Disclaimer Social media will help with your job search Don’t replace it with traditional tactics Monster Craigslist Jobs in ME

Disclaimer Social media will help with your job search Don’t replace it with traditional tactics Monster Craigslist Jobs in ME Email possible employers

Social media is…

Social media is… …well, why don’t you tell me what you think it is first?

Ok, ok. Social media is…

Ok, ok. Social media is… The same as “social networking”

Ok, ok. Social media is… The same as “social networking” A virtual water cooler

Ok, ok. Social media is… The same as “social networking” A virtual water cooler An online conversation

Ok, ok. Social media is… The same as “social networking” A virtual water cooler An online conversation “Talking at” v. “talking with”

How can social media help you?

How can social media help you? Brand yourself

How can social media help you? Brand yourself Network and build online relationships

How can social media help you? Brand yourself Network and build online relationships Acquire the skills to brand your business

Remember…

Remember… It’s not what you know,

Remember… It’s not what you know, but who you know.

Social Media for the “New Age Job Hunter”

Social Media for the “New Age Job Hunter” General pointers

Social Media for the “New Age Job Hunter” General pointers “Big Three”

Social Media for the “New Age Job Hunter” General pointers “Big Three” Facebook

Social Media for the “New Age Job Hunter” General pointers “Big Three” Facebook LinkedIn

Social Media for the “New Age Job Hunter” General pointers “Big Three” Facebook LinkedIn Twitter

Social Media for the “New Age Job Hunter” General pointers “Big Three” Facebook LinkedIn Twitter RSS feeds

Social Media for the “New Age Job Hunter” General pointers “Big Three” Facebook LinkedIn Twitter RSS feeds YouTube

General Social Media Pointers

General Social Media Pointers Always add value

General Social Media Pointers Always add value Or…give before you get

General Social Media Pointers Always add value Or…give before you get Be yourself

General Social Media Pointers Always add value Or…give before you get Be yourself Engage people

General Social Media Pointers Always add value Or…give before you get Be yourself Engage people Social media is a conversation!

General Social Media Pointers Always add value Or…give before you get Be yourself Engage people Social media is a conversation! Ask questions

General Social Media Pointers Always add value Or…give before you get Be yourself Engage people Social media is a conversation! Ask questions Provide resources

Facebook: Step 1

Facebook: Step 1 Clean up those profiles!

Facebook: Step 1 Clean up those profiles! Pictures

Facebook: Step 1 Clean up those profiles! Pictures Wall

Facebook: Step 1 Clean up those profiles! Pictures Wall Information

Facebook: Step 1 Clean up those profiles! Pictures Wall Information Who are you?

Facebook: Step 1 Clean up those profiles! Pictures Wall Information Who are you? What are you looking for?

Employers DO NOT want to see this

Facebook: Step 2

Facebook: Step 2 Look for Job Hunting pages, like:

Facebook: Step 2 Look for Job Hunting pages, like: Jobs in ME

Facebook: Step 2 Look for Job Hunting pages, like: Jobs in ME …and become a fan

Facebook: Step 2 Look for Job Hunting pages, like: Jobs in ME …and become a fan Join conversations

LinkedIn The most professional social media platform

LinkedIn The most professional social media platform The “virtual resume”

Find people you know

Find your next dream job

Have a company in mind?

You have one chance to make a first impression

Whatcha doin’?

Are you done yet?

Experience

Get recommended

Get your vanity URL

Answer questions

Join groups

LinkedIn: Above and Beyond

LinkedIn: Above and Beyond Add Applications to your Profile

LinkedIn: Above and Beyond Add Applications to your Profile Twitter

LinkedIn: Above and Beyond Add Applications to your Profile Twitter Blog, etc.

LinkedIn: Above and Beyond Add Applications to your Profile Twitter Blog, etc. Answer questions

LinkedIn: Above and Beyond Add Applications to your Profile Twitter Blog, etc. Answer questions Join groups

Using LinkedIn really works?

Using LinkedIn really works? Breanne Cooley landed a job by leveraging LinkedIn

Using LinkedIn really works? Breanne Cooley landed a job by leveraging LinkedIn Reconsidered LinkedIn Group strategy

Using LinkedIn really works? Breanne Cooley landed a job by leveraging LinkedIn Reconsidered LinkedIn Group strategy Reached out proactively to network

Using LinkedIn really works? Breanne Cooley landed a job by leveraging LinkedIn Reconsidered LinkedIn Group strategy Reached out proactively to network Looked beyond surface of people’s profiles to find common interests

Using LinkedIn really works? Breanne Cooley landed a job by leveraging LinkedIn Reconsidered LinkedIn Group strategy Reached out proactively to network Looked beyond surface of people’s profiles to find common interests Included LinkedIn URL as permanent part of email signature

Using LinkedIn really works? Breanne Cooley landed a job by leveraging LinkedIn Reconsidered LinkedIn Group strategy Reached out proactively to network Looked beyond surface of people’s profiles to find common interests Included LinkedIn URL as permanent part of email signature Stepped outside of social networking comfort zone and stuck her neck out!

Using LinkedIn really works? Breanne Cooley landed a job by leveraging LinkedIn Reconsidered LinkedIn Group strategy Reached out proactively to network Looked beyond surface of people’s profiles to find common interests Included LinkedIn URL as permanent part of email signature Stepped outside of social networking comfort zone and stuck her neck out! Here’s her full story

What is Twitter?

What is Twitter? Micro-blogging

What is Twitter? Micro-blogging 140 characters

What is Twitter? Micro-blogging 140 characters Answer: “What are you doing?” or…

What is Twitter? Micro-blogging 140 characters Answer: “What are you doing?” or… What are you reading?

What is Twitter? Micro-blogging 140 characters Answer: “What are you doing?” or… What are you reading? What are you thinking about?

What is Twitter? Micro-blogging 140 characters Answer: “What are you doing?” or… What are you reading? What are you thinking about? What do you want to know? etc...

What is Twitter? Micro-blogging 140 characters Answer: “What are you doing?” or… What are you reading? What are you thinking about? What do you want to know? etc... Rule #1: Always add value

Include your full name

Choose a username Don’t use symbols. (*, <3, @, !, or numbers)

Add your time zone

If you don’t have a website, don’t stress. Add a Link your website LinkedIn account. If you don’t have one, don’t stress, you will by tomorrow!

You only have 160 characters. So make sure you’re… -YOU! Add a bio -Show that you’re well- rounded -If you’re job seeking, make sure you insinuate it!

Location, location!

DO NOT protect your tweets

Sometimes appearances matter

Sometimes appearances matter Choose an appropriate picture

Sometimes appearances matter Choose an appropriate picture NOT the default

Sometimes appearances matter Choose an appropriate picture NOT the default Headshot of you

Sometimes appearances matter Choose an appropriate picture NOT the default Headshot of you Choose a background

Sometimes appearances matter Choose an appropriate picture NOT the default Headshot of you Choose a background NOT the default blue

Sometimes appearances matter Choose an appropriate picture NOT the default Headshot of you Choose a background NOT the default blue Choose a pre-designed template, or

Sometimes appearances matter Choose an appropriate picture NOT the default Headshot of you Choose a background NOT the default blue Choose a pre-designed template, or A background from a reputable site like Twitter Backgrounds

Twitter 101

Twitter 101 @nickihicks = reply

Twitter 101 @nickihicks = reply RT = ReTweet

Twitter 101 @nickihicks = reply RT = ReTweet Direct message = private message

Twitter 101 @nickihicks = reply RT = ReTweet Direct message = private message # = hashtag

Twitter 101 @nickihicks = reply RT = ReTweet Direct message = private message # = hashtag #followfriday

Twitter 101 @nickihicks = reply RT = ReTweet Direct message = private message # = hashtag #followfriday #heavymetalfriday

Following the right Tweeps

Following the right Tweeps Follow job search accounts

Following the right Tweeps Follow job search accounts Search on Twitter search (www.search.twitter.com)

Following the right Tweeps Follow job search accounts Search on Twitter search (www.search.twitter.com) Twellow.com – The Twitter Yellow Pages

Following the right Tweeps Follow job search accounts Search on Twitter search (www.search.twitter.com) Twellow.com – The Twitter Yellow Pages Wefollow.com

Following the right Tweeps Follow job search accounts Search on Twitter search (www.search.twitter.com) Twellow.com – The Twitter Yellow Pages Wefollow.com Nearbytweets.com – Local Tweeps

Using Twitter really works?

Using Twitter really works? David Gallant used Twitter to find his current job by:

Using Twitter really works? David Gallant used Twitter to find his current job by: Saw a job post on Twitter

Using Twitter really works? David Gallant used Twitter to find his current job by: Saw a job post on Twitter Emailed resume to the employer

Using Twitter really works? David Gallant used Twitter to find his current job by: Saw a job post on Twitter Emailed resume to the employer Included links to both his Twitter account and blog, adding depth to his resume

Using Twitter really works? David Gallant used Twitter to find his current job by: Saw a job post on Twitter Emailed resume to the employer Included links to both his Twitter account and blog, adding depth to his resume Here’s his full story

RSS Feeds

RSS Feeds A lot of your favorite job search sites will have RSS feeds and email updates.

RSS Feeds A lot of your favorite job search sites will have RSS feeds and email updates. Why go to them everyday?

RSS Feeds A lot of your favorite job search sites will have RSS feeds and email updates. Why go to them everyday? Set it up so they update you!

YouTube Intro

YouTube Intro Employers may not necessarily be looking on YouTube just yet, BUT…

YouTube Intro Employers may not necessarily be looking on YouTube just yet, BUT… What if they Google your name? Your video will come up

YouTube Intro Employers may not necessarily be looking on YouTube just yet, BUT… What if they Google your name? Your video will come up What if you include the video in your email to a potential employer? If that doesn’t add depth to your resume, I don’t know what does!

Create a video resume Example video resume

Basic Interview Rules Apply

Basic Interview Rules Apply Wear business attire

Basic Interview Rules Apply Wear business attire Don’t speak too fast

Basic Interview Rules Apply Wear business attire Don’t speak too fast Look at the camera, not your script

Tips for Video Success

Tips for Video Success Keep it short and sweet (under 2 minutes)

Tips for Video Success Keep it short and sweet (under 2 minutes) Answer the questions

Tips for Video Success Keep it short and sweet (under 2 minutes) Answer the questions What makes you different?

Tips for Video Success Keep it short and sweet (under 2 minutes) Answer the questions What makes you different? Why should I hire you?

Tips for Video Success Keep it short and sweet (under 2 minutes) Answer the questions What makes you different? Why should I hire you? Be yourself!

Technical Video Tips

Technical Video Tips Create a title with keywords specific to your resume (“Video Resume for Nicki Hicks – Graduate with Marketing Degree”)

Technical Video Tips Create a title with keywords specific to your resume (“Video Resume for Nicki Hicks – Graduate with Marketing Degree”) Create a detailed description that includes main points from your resume

Technical Video Tips Create a title with keywords specific to your resume (“Video Resume for Nicki Hicks – Graduate with Marketing Degree”) Create a detailed description that includes main points from your resume Attach a PDF or doc version of your resume

Now what?

Now what? Join Facebook, LinkedIn, and Twitter if you’re not already there.

Now what? Join Facebook, LinkedIn, and Twitter if you’re not already there. Fan, follow, and join the right groups/people.

Now what? Join Facebook, LinkedIn, and Twitter if you’re not already there. Fan, follow, and join the right groups/people. Start joining the conversation!

Now what? Join Facebook, LinkedIn, and Twitter if you’re not already there. Fan, follow, and join the right groups/people. Start joining the conversation! Cross promote

Now what? Join Facebook, LinkedIn, and Twitter if you’re not already there. Fan, follow, and join the right groups/people. Start joining the conversation! Cross promote Link between profiles

Now what? Join Facebook, LinkedIn, and Twitter if you’re not already there. Fan, follow, and join the right groups/people. Start joining the conversation! Cross promote Link between profiles Include your LinkedIn account, Twitter handle, and even YouTube video resume in your email signature

Now what? (cont.)

Now what? (cont.) Step out of your comfort zone

Now what? (cont.) Step out of your comfort zone Cross promote in real life by networking

Now what? (cont.) Step out of your comfort zone Cross promote in real life by networking Add depth to and differentiate your resume with social media

Thank you!

Thank you! Facebook: www.facebook.com/nickihicks

Thank you! Facebook: www.facebook.com/nickihicks LinkedIn: www.linkedin.com/in/nickihicks

Thank you! Facebook: www.facebook.com/nickihicks LinkedIn: www.linkedin.com/in/nickihicks Twitter: www.twitter.com/nickihicks

Thank you! Facebook: www.facebook.com/nickihicks LinkedIn: www.linkedin.com/in/nickihicks Twitter: www.twitter.com/nickihicks Email: hicks.nicki@gmail.com

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How To Find A Job Using Social Media

by Nicki Hicks on Oct 22, 2009

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