Your SlideShare is downloading. ×
Presentation to Victorian IABC 28th May 2008
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Presentation to Victorian IABC 28th May 2008

37,291
views

Published on

Published in: Business, Technology

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
37,291
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
3
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide
  • Transcript

    • 1.  
    • 2. The Human Network
      • Nick Hodge http://www.nickhodge.com/
    • 3. Hello from the Experiment (and yes, I am Internet famous)
    • 4.  
    • 5.  
    • 6.  
    • 7.  
    • 8.  
    • 9.  
    • 10.  
    • 11. 2. The New Revolution
    • 12. One to many
    • 13. One to many
    • 14. One to many
    • 15. One to one
      • telephone
    • 16. Hierarchy
    • 17. “ In the future, everyone will be famous for 15 minutes” Andy Warhol
    • 18.  
    • 19. Many to many
    • 20. Humans are Subverting the Hierachy
    • 21. “ On the internet, everyone is famous.” Nick Hodge
    • 22. Hyperconnectivity
    • 23. 3. The New Playing Fields
    • 24. Where the new Communities are
      • More mobiles than people
      • Broadband in 67% of Internet Subscribers
      • Average use/day 22minutes
      • 6.5 times per week, 41 page views per session
      • Less time viewing/listening to one-many
      • ACMA Communications Report 2006/7
    • 25. Wikipedia
      • Wisdom of Crowds
      • 2,386,000 articles in English
    • 26. Facebook
      • Connecting and Reconnecting
      • Organising events
    • 27. Twitter
      • The never ending dinner party
      • Human search engine
      • Global consciousness
      • Mining the best minds in your social network
    • 28. Guess what?
    • 29. 4. The Emerging Careers
    • 30. Greater than Word of Mouth
    • 31. Give your Organisation a Human Voice
    • 32. Hyperconnectivity
    • 33. Click to add title 
      • Digital Community Specialist
      • Online Community Leader
      • Online Customer Service
      • Professional Geek
      • Digital Diplomat
      • Online Image Consultant
    • 34. Role
      • Polymath communicator
      • Provide a human-face / authentic voice
      • Engage in and with online communities
      • Listen and respond
      • Make human connections
      • Add value to the communities
      • [NB: internal sales/customer service/PR]
    • 35. Measurement
      • Positive feedback
      • Content created (and links into content)
      • Page views / Comments (blogs)
      • Mentions by influencers
      • Key measurement are the connections made
    • 36. Tools
      • Search Engines
      • Full range of tools
      • Blogging tools, initial connection points
      • Empowerment within your organisation
    • 37. Challenges
      • Difference between personal and online personas
      • Online, you can smell the fake.
      • Acknowledgement “virtual” is really real
      • Is “social networking” in business more than WOMM?
      • Impact of ‘generational’ change
        • The gulf is wider than the Rock-n-Roll generation
    • 38.
      • Public Service
        • Stephen Collins, AcidLabs
      • Social Networks, Building Communities
        • Laurel Papworth
      • High-level/Futurist/Change
        • Mark Pesce
      Local Worldwide Experts
    • 39. @MarsPhoenix
    • 40. Welcome to The Human Network
      • Nick Hodge
      • http://www.nickhodge.com/
      • [email_address]
      • @nickhodge on twitter.com