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International Search Summit London | ZMOT for global brands

by CEO at 90 Digital on May 14, 2012

  • 676 views

Original GDocs here: http://bit.ly/L6rzit | A 30 min presentation on ZMOT the Zero Moment of Truth for international brands. I outline what ZMOT is and then do into examples of it in action and ...

Original GDocs here: http://bit.ly/L6rzit | A 30 min presentation on ZMOT the Zero Moment of Truth for international brands. I outline what ZMOT is and then do into examples of it in action and finally how to organize a team and find people to do all of this. It was for the International Search Summit in London 2012.

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International Search Summit London | ZMOT for global brands International Search Summit London | ZMOT for global brands Presentation Transcript