Personal and Professional Social Media

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Balancing the life of a professional on social media representing your personal self and business.

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Personal and Professional Social Media

  1. 1. personal and professionalhttp://flic.kr/p/6h5b29 Social Media
  2. 2. @nickdenardis
  3. 3. Nick DeNardisAssociate Director of Web CommunicationsWayne State Universityhttp://wayne.edu/Host of EDU Checkuphttp://educheckup.com/Curator of EDU Snippitshttp://edusnippits.com/
  4. 4. Why does this matter?
  5. 5. https://www.facebook.com/Twogirlsandapuppy
  6. 6. Social Network Quiz
  7. 7. Personal Professionalism Social Media
  8. 8. Real World Rules Still Apply
  9. 9. In a Shorts-and-Sneakers World, Keep It Business Casual
  10. 10. https://twitter.com/mherek/status/278228955310473216
  11. 11. Beware the Bubble
  12. 12. http://www.ted.com/talks/eli_pariser_beware_online_filter_bubbles.html
  13. 13. Use Careful PrivacySettings, But Dont Count on Them
  14. 14. http://www.huffingtonpost.com/2013/01/22/melissa-cairns-ohio-teach_n_2529166.html
  15. 15. Boss-Bashing Is Bad
  16. 16. http://newyork.cbslocal.com/2010/08/20/teacher-fired-for-ripping-students-blames-facebook/
  17. 17. Credibility Counts
  18. 18. Mind Your Manners
  19. 19. Politics Can Backfire
  20. 20. Avoid the Over-Share
  21. 21. http://www.bitrebels.com/social/twitter-psychology-the-nitty-gritty-scoop-infographic/
  22. 22. http://bufferapp.com/
  23. 23. Your Online Reputation Is Your Reputation
  24. 24. http://klout.com/
  25. 25. Personal Business Social Media
  26. 26. http://mashable.com/2010/06/15/gatorade-social-media-mission-control/
  27. 27. Establish Goals
  28. 28. Write downSpecific businessGoals andObjectives
  29. 29. Use YouTube to grow my business.
  30. 30. Get 15 new leadsthrough Facebook in April, 2013.
  31. 31. Listen
  32. 32. “social media firehose”
  33. 33. http://google.com/reader
  34. 34. Build
  35. 35. http://wordpress.com/ http://tumblr.com/
  36. 36. Choose your channels
  37. 37. Email is not dead.
  38. 38. http://mailchimp.com/
  39. 39. Participation
  40. 40. #backchannel
  41. 41. Timeliness and Frequency
  42. 42. http://new.burgieweb.com/best-time-of-day-to-post-on-social-media/
  43. 43. Transparency
  44. 44. http://blogs.wayne.edu/web/2011/08/16/social-media-butterfingers/
  45. 45. Tracking Progress
  46. 46. http://bitly.com/
  47. 47. http://support.google.com/analytics/bin/answer.py?hl=en&answer=1033867
  48. 48. http://google.com/analytics
  49. 49. Moving Target
  50. 50. Thank You @nickdenardisnick.denardis@gmail.comslideshare.net/nickdenardis

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