• Save
The Top 10 Secrets To Grow Your Travel Business Without Spending a Cent
Upcoming SlideShare
Loading in...5
×

Like this? Share it with your network

Share

The Top 10 Secrets To Grow Your Travel Business Without Spending a Cent

  • 5,648 views
Uploaded on

This are the slides of the recent webinar I did on growing your travel business without spending a cent on extra marketing. If you are interested in the audio of the webinar which will make it make......

This are the slides of the recent webinar I did on growing your travel business without spending a cent on extra marketing. If you are interested in the audio of the webinar which will make it make a bit more sense, email me nick@nickbowditchtravel.com

More in: Business , Technology
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
No Downloads

Views

Total Views
5,648
On Slideshare
5,615
From Embeds
33
Number of Embeds
4

Actions

Shares
Downloads
0
Comments
0
Likes
1

Embeds 33

http://www.linkedin.com 23
http://www.slideshare.net 7
http://isarangs.blogspot.com 2
http://www.lmodules.com 1

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
  • 2. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
  • 3. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    “Necessity is the mother of invention.”
  • 4. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Spend time working ON your business, as well as working IN it.
  • 5. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Research.
    Research.
    Research.
  • 6. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Some of these cost a lot of money.
  • 7. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    You can do a lot of the work yourself.
  • 8. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    All of these really work.
  • 9. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Embrace some digital marketing.
    Share your knowledge.
    Work your network.
    Still do the old school stuff.
  • 10. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Regardless of our individual businesses, all of our challenges are basically the same.
  • 11. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Embrace some digital marketing.
  • 12. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Your website.
  • 13. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Google screenshot.
  • 14. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Search Engine Optimisation (SEO)
  • 15. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    There are literally thousands of travel websites, all of which can do pretty much the same thing.
  • 16. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Google Nick Bowditch screenshot.
  • 17. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Get one-way links.
    Update your content regularly.
  • 18. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Google loves fresh content.
  • 19. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Get one-way links.
  • 20. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Get one-way links.
    - Comment on everything!
  • 21. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Comments.
    Search for 3 travel websites that allow comments from the general public and list them.
  • 22. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Comments.
    Now set aside 5 minutes each day for the next 5 days and comment on posts from people that ask questions you have some knowledge on. Keep a note of any success from this.
  • 23. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Get one-way links.
    - Give people answers.
  • 24. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Yahoo! Answers.
    Sign up to Yahoo! Answers by making a new Yahoo! account using your business name in the username somewhere.
  • 25. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Yahoo! Answers.
    Now set aside 5 minutes each day for the next 5 days to search for questions asked either by local people or about the local area that are about something you have some knowledge on. Keep a note of any success from this.
  • 26. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Get one-way links.
    - Get yourself published.
  • 27. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot 25
  • 28. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot 26
  • 29. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot 27
  • 30. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot 28
  • 31. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot 29
  • 32. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot 30
  • 33. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot 31
  • 34. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Get one-way links.
    - Simply ask for it!
  • 35. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Blog:
    “A blog is software that allows everyone who can type to post content to a web site or blog home page.”
  • 36. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Blogs.
    Go to either Blogger or Wordpress and see how easy it is to get started with your own blog.
  • 37. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Blogs.
    Register a blog with both using your business name in the domain name and then think more about adding to it with something you are currently working on for about a week.
  • 38. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Blogs.
    See how easy they are both to use and which format you prefer.
  • 39. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Blogs.
    Then, refer a few people to each blog and see which one they think suits your business better as well.
  • 40. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Forums.
  • 41. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot lefora.
  • 42. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot squidoo.
  • 43. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Squidoo donates 5% of revenue directly to charity. They keep 45% of the revenue to keeping the service going and the other 50% they give back to either your designated charity or to you.
  • 44. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Palliative Care Australia
  • 45. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Squidoo.
    Go to the Squidoo website and see how easy it is to get started with your own Squidoo page.
  • 46. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Squidoo.
    Think about how you would like to split any proceeds from the advertising on your page and if you would support a charity, which one would it be?
  • 47. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Squidoo.
    Then, refer a few people to your Squidoo page and see how they think it suits your business.
  • 48. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Affiliate Advertising
  • 49. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Commission Monster
  • 50. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Clix Galore
  • 51. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Adsense
  • 52. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Web 2.0
  • 53. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Web 2.0
  • The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
  • 59. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Your Facebook Profile.
  • 60. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Facebook Profile.
  • 61. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Facebook Status.
  • 62. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Facebook Comments.
  • 63. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Facebook Pages.
  • 64. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Facebook Pages.
  • 65. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Facebook Notes.
  • 66. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Facebook Ads.
  • 67. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Facebook Pages.
    Go to the following link:
    http://www.facebook.com/pages/?browse
    to browse all of the Facebook Pages to see how other businesses use this application to further their online marketing presence.
  • 68. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Facebook Pages.
    What do you like that they have included and what don’t you like?
  • 69. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Facebook Pages.
    What would you include on your page?
  • 70. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Facebook Pages.
    List 5 ways you could use Facebook to increase your online presence as well as your customer base without spending a cent:
  • 71. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Twitter Logo.
  • 72. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Twitter Followers.
  • 73. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Twitter Status.
  • 74. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Twitter Home Page.
  • 75. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    LinkedIn.
  • 76. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot LinkedIn.
  • 77. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot LinkedIn Answers.
  • 78. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot LinkedIn Groups.
  • 79. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot YouTube Logo.
  • 80. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot YouTube.
  • 81. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Flickr Logo.
  • 82. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Flickr.
  • 83. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Flickr.
    - Always read the Terms and Conditions of the site so that you don’t inadvertently do the wrong thing by using it.
  • 84. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Flickr.
    - Detail your business (and yourself) in your Flickr profile including ways to contact you and so on.
  • 85. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Flickr.
    - Use your website address as your Flickr username.
  • 86. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Flickr.
    - Look for groups on Flickr that compliment not only your photos but your business.
  • 87. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Flickr.
    - Treat Flickr like a community – don’t comment badly on other people’s photos and so on – this will always get back to you!
  • 88. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Flickr.
    - Don’t do the hard sell – if you are uploading quality photos that are interesting to people (either your customers or the wider community) you won’t have to do the hard sell anyway.
  • 89. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Share yourself online.
  • 90. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Digg.
  • 91. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot del.icio.us.
  • 92. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot Technorati.
  • 93. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot RSS Logo.
  • 94. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Share your knowledge.
  • 95. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Nobody knows your business better than you.
  • 96. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
  • 97. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Make a list.
    Explain how to.
    Share a secret.
  • 98. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot bio box.
  • 99. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Bio-Box.
  • The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Share your knowledge.
    - Getting your work out there.
  • 104. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Media Releases.
  • 105. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Media Releases.
    - Get attention quickly.
  • 106. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Media Releases.
    - Make it newsworthy.
  • 107. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Media Releases.
    - Make it easy to read.
  • 108. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Media Releases.
    - Encourage further correspondence.
  • 109. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Media Releases.
    - Send it to the right person.
  • 110. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Media Releases.
    - Send them regularly and follow them up.
  • 111. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Share your knowledge.
    - Become a media expert.
  • 112. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Work your network.
  • 113. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Work your network.
    - “So, what do you do?”
  • 114. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    The Pitch Sentence.
    Write down 5 things about your business that set you apart from others in the travel industry.
  • 115. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    The Pitch Sentence.
    Then make a pitch sentence out of some or all of them that sounds colloquial and not contrived.
  • 116. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    The Pitch Sentence.
    Remember this sentence and start using it when people ask you what you do.
  • 117. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Work your network.
    - Form strong alliances.
  • 118. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Alliances.
    Think of people you are friendly with or that you know who work in different industries or who provide different products or services.
  • 119. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Alliances.
    Then think of other products or services that everybody needs from time to time and if you can’t think of somebody that provides that product or service, search for someone locally who does.
  • 120. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Alliances.
    Then think about how you will contact each of them and set up your own powerful alliance group or ‘nethood’ to get maximum exposure for all of your businesses without spending a cent.
  • 121. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Work your network.
    - Be the ‘Rent-A-Crowd’.
  • 122. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Meetings.
    Find 3 meetings that are coming up in the next 2 months that might be worthwhile attending and go.
  • 123. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Still do the old school stuff.
  • 124. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Still do the old school stuff.
    - The Business Card.
  • 125. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot back biz card (details)
  • 126. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot front biz card (logo)
  • 127. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Your Business Card.
    Take an objective look at your own business card.
  • 128. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Your Business Card.
    Does it immediately present the image you want to convey to people you have just given your pitch sentence to?
  • 129. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Your Business Card.
    Does it have any information that isn’t very useful or appropriate anymore?
  • 130. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Action Plan:
    Your Business Card.
    More importantly, what Web 2.0 initiatives that you have just implemented for your business could go on the card now?
  • 131. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Still do the old school stuff.
    - The Email Signature.
  • 132. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Screenshot My Email Signature.
  • 133. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Still do the old school stuff.
    - Old School Paperwork.
  • 134. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Your Website.
    Facebook.
    Twitter.
    LinkedIn.
    YouTube.
  • 135. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Flickr.
    Share yourself online.
    Share your knowledge.
    Work your network.
    Do the old school stuff.
  • 136. The Top 10 Secrets to Grow Your Travel Business Without Spending a Cent
    Nick Bowditch
    Nick Bowditch Travel
    Web: www.nickbowditchtravel
    Email: nick@nickbowditchtravel
    Twitter: @nickbowditch
    Facebook: www.facebook.com/nickbowditch