Getting To The Top 25 (and staying there) Nick Black - Founder & Head of Products All maps in this presentation are © 2009, CC-by-SA OpenStreetMap.org Contributors http://delicious.com/nick_b/seattle-xcoders

Nick Black - Founder & Head of Products

CloudMade Powers Geo Applications Not for Tourists - Travel Roadee - Vehicle Navigation Trails - Sports Tracking Dopplr - Social Travel

A Platform for all Geo App Needs Navigation Geocoding Map Display CloudMade Server Side Components Revenue Generation High availability, high performance services. We manage the servers so you don’t have to! CloudMade Device Libraries iPhone Android J2ME RIM Javascript Flash Symbian .NET Range of device libraries - many built on leading open source components Developer Applications Real Estate Navigation Sports Tracking Travel Productivity Productivity Lifestyle Photography Games Education Social Networks News Rich platform supports development of a huge range of application types RESTful HTTP APIs give direct access to all our services. For curious hackers and innovation leaders

Who’s Making Money on the App Store?

What does it mean to be in the top 25? Nav category rank Top 10 Top 25 Top 50 Top 100 20,000 15,000 10,000 5,000 Unit Sales Per Month 20,000 units per month @ $1.39 net = $27,800 net per month

What does it mean to be in the top 25? Nav category rank Top 10 Top 25 Top 50 Top 100 20,000 15,000 10,000 5,000 Unit Sales Per Month 20,000 units = $27,800 net per month 7,500 units = $10,425 net per month 2,500 units = $3,475 net per month 1,000 units = $1,390 net per month

How do you get into the top 25 and stay there?

OffMaps

Getting and staying in the top 25 OffMaps Galileo Offline Maps Graphs and stats from the awesome MajicRank, from MajicJungle Software - check them out - http://majicjungle.com/majicrank.html

What makes a top 25 app? OffMaps Galileo Offline Maps Walking and driving directions Geo-search and bookmarking Customized map style Standard OpenStreetMap map style

What makes a top 25 app? OffMaps Galileo Offline Maps Search for start and end points

What makes a top 25 app? OffMaps Galileo Offline Maps Choose walking or vehicle

What makes a top 25 app? OffMaps Galileo Offline Maps View route with optional turn-by-turn directions

What makes a top 25 app? OffMaps Innovative - the first offline maps app Unique - using a customized map style Rich feature sets - driven by user requirements

Innovative - the first offline maps app

Unique - using a customized map style

Rich feature sets - driven by user requirements

Roadee

Top 10 German App Store Since Launch Graphs and stats from the awesome MajicRank, from MajicJungle Software - check them out - http://majicjungle.com/majicrank.html

What makes a top 25 app?

What makes a top 25 app? Innovative - the first turn-by-turn nav app built on CloudMade’s platform Low Cost - a $1.99 turn-by-turn navigation app Ongoing updates - user driven updates, now including in-app purchases of voices

Innovative - the first turn-by-turn nav app built on CloudMade’s platform

Low Cost - a $1.99 turn-by-turn navigation app

Ongoing updates - user driven updates, now including in-app purchases of voices

Coming soon from CloudMade

Geocoding Demo http://developers.cloudmade.com/wiki/geocoding-http-api/Documentation

Full Turn by Turn Navigation Create navigation apps that can compete with Tom-Tom, Navigon and others A complete server side routing solution, including support for re-routing, different speed profiles and avoiding blocked roads

Create navigation apps that can compete with Tom-Tom, Navigon and others

A complete server side routing solution, including support for re-routing, different speed profiles and avoiding blocked roads

Vector Demo http://alpha.vectors.cloudmade.com:5000 /

A one stop shop for map data

Native Data Market Place support from CloudMade’s iPhone library means less time coding

More choice of map content New and improved Route-Me based iPhone library New and improved Route-Me based iPhone library Built in monetization Built in monetization High quality turn-by-turn navigation platform High quality turn-by-turn navigation platform Coming later in 2009...

More choice of map content

New and improved Route-Me based iPhone library

New and improved Route-Me based iPhone library

Built in monetization

Built in monetization

High quality turn-by-turn navigation platform

High quality turn-by-turn navigation platform

developer.cloudmade.com

Thanks for listening. Questions? Nick Black developer.cloudmade.com [email_address] twitter.com/nick_b