Headquartered in Bangkok, Thailand, RMA is an international company with a broad global presence, providing customer-driven, tailored solutions in the automotive, infrastructure, engineering and contracting, food services, and after-sale service business segments for clients in emerging, post-conflict, and complex markets around the world. RMA is a provider of essential equipment, services and comprehensive solutions that respond to both commercial and humanitarian needs in the environments in which we operate.
For more than 25 years, RMA has provided unequalled service in these markets, bringing innovation, creativity and invention to the needs of its clients.
To learn more about RMA Group, please visit us at www.rmagroup.net
5. Group Structure
5
• Fleet Solutions
(Aid & Development)
• Wholesale
Operations
(Managed Markets)
• Retail Operations
(In-Markets
Dealerships)
• Modifications &
Manufacturing
• After Sales &
Services
• Heavy Equipment
(incl. truck)
• Heavy Equipment
After Sales Services
• Power Equipment
• Power Equipment
After Sales Services
• Facilities
Management
• Electrical,
Mechanical &
Power Services
• Oil & Gas
Services
• Consulting
Engineering
• Energy
• Managed
Contract Services
• Airport
Restaurants
• Food &
Beverages
Franchises
• Hospitality
• Financial Services
Automotive Infrastructure
Engineering
Solutions Food Financial Services
5
6. Agenda
• Group Introduction
• Group Structure
• Automotive Division
• Infrastructure Division
• Engineering Solutions
• Logistics/ Parts & Services
• Financial Services
• Food Services
7. 7 7 EACH ELEMENT INTEGRAL TO THE SUPPORT OF THE OTHER FOUR
Retail
OperationsManaged MarketsFleet Solutions
After Sales &
Services
Modification &
Manufacturing
• Thailand
• South Africa
• Turkey
• Indonesia
• Germany
• Australia
Automotive Strategic Pillars
• Ford & JLR - Aid &
Development
Partner
• Top 10 supplier to
US Army, major
supplier to UN
• Extensive RMA Fleet
Application Product
Line-up
• Minecorp and Binz
Acquisitions
• Global Sales Team
• Manage OEM’s
prescribed
standards for small
markets to generate
incremental sales &
profits
• Brands: Ford & JLR
• Guava JLR Operation
• Operating as on-
ground in high
potential markets:
• Cambodia
(Ford, JLR)
• Laos (Ford, JLR)
• Kazakhstan
(Ford, JLR)
• Thailand
(Ford, JLR, Mazda)
• Myanmar (Ford,
JLR)
• Kenya (JLR)
• Afghanistan
(GM, TATA,
Mercedes Benz)
• QVM & AVM
Partner
• Extensive
Engineering &
Manufacturing
expertise
• Dedicated
Modification
Centers:
• Vehicle
Personalization
• CKD/SKD Solutions
• Parts/Accessories
• Services:
• Fleet Maintenance
• Leasing
• Mobile Service
• Consulting
• Training
• Insurance
• Rental
7
9. Authorized A&D Distributor
9
Guava International Limited is
Land Rover’s authorized export partner,
specializing in development markets
and the humanitarian aid sector
Global Fleet Sales (GFS)
is the authorized distributor for Ford in the
humanitarian aid and development market
worldwide.
10. RMA Fleet Management Solutions provides overall control
of vehicle fleets into one easy-to-manage tailored contract
Fleet Function Analysis & Composition
Journey Management
Vehicle Selection & M-Pass Packages
Maintenance Programs
Parts Supply & Availability
Training Programs
Fleet & Dealer Operations
Operation & Maintenance Contracts
Technical Support
Manufacturer Trained and Certified
Multi-lingual
Available 24/7
Containerized Mobile Service Solution
Fleet Management Solutions
10
12. As distributors, Guava International and RMA are responsible for:
Dealer appointments
Vehicle sales and distribution
Marketing support
Service and warranty support
OEM benefits:
Outsourced, aggregated approach to management of smaller
markets (and access to sales)
Single point of contact with secure funding
Markets Summary:
Land Rover - 16 in Asia Pacific, 12 in
Eastern Europe, 34 in Sub Saharan Africa
Jaguar – 5 markets globally (2 in Eastern
Europe, 3 in Asia)
Ford –2 in Asia
62 Markets
5 Markets
2 Market
Managed Markets
12
15. Thailand
15
Summary
Established in 2005
Head office located in Bangkok, Thailand
6 x Showrooms / 4 x Service Centers / 1 x Body shop
Employing over 240 people
16. Cambodia
Summary
Established in 1997
Head office located in Phnom Penh, Cambodia: 4 main facilities, service workshops & dedicated
service teams nationwide and 2 part shops
Employing over 120 people
Jaguar Land Rover dealership recently opened in March 2014
16
17. Summary
Established in 1993
Head office located in Vientiane, Lao
3 facilities located in the North, Central and South
Employing over 350 people
Laos
17
18. Afghanistan
Summary
Established in 2002
Head office located in Kabul, Afghanistan
4 regional locations, 19 provincial support teams
Employing over 800 people
Highlights
Supplied over 40,000 modified + OEM vehicles since 2002 18
19. Liberia
Summary
Established in 2006
First representative office in Africa
Located in Monrovia, Liberia
Employing over 40 people
19
20. Kazakhstan
Summary
Established in 2009
Head office located in Almaty, Kazakhstan
Head office in Almaty with branch operations nationwide: 7 Ford and 2 Jaguar Land
Rover Dealerships
Employing over 100 people 20
21. Summary
Established in 2013
1 Ford and 1 Jaguar Land Rover dealerships
Employing over 90 people
Myanmar
21
22. Summary
Established in 2013
Head office located in Delta Towers, Westlands
1 Jaguar Land Rover dealership and 1 service center
Employing over 50 people
Kenya
22
24. Global Manufacturing Facilities
RMA Automotive – Thailand, Turkey, South
Africa, Indonesia
Minecorp – Brisbane and Perth, Australia
Binz – Ilmenau, Germany
25. Automotive: Modifications
RMA Automotive, through its specialist operations,
provides world class vehicle modifications and support
services for global commercial, civil and humanitarian
organizations.
25
26. Automotive: Modifications
26
Binz was acquired by RMA in 2013. Its modified units,
based on leading automotive brand vehicles, are suited
to a wide range of special, medical, humanitarian and
mobile systems applications. Adaptions, fixtures and
special reconstructions are produced at its highly
specialized Ilmenau/Thuringia facility.
http://en.binz-ambulance.com/
27. Automotive: Modifications
Minecorp is RMA’s Australian vehicle modification division. Minecorp
designs, manufactures, distributes and installs light vehicle safety
equipment to protect employees and vehicles operating in challenging
terrains. Minecorp specializes in vehicle fleet sectors (Toyota, Nissan,
Mitsubishi and Ford), Fleet Function Analysis & Composition, Journey
Management and Vehicle Selection & M-Pass Packages.
27http://www.minecorp.com.au/
29. Agenda
• Group Introduction
• Group Structure
• Automotive Division
• Infrastructure Division
• Engineering Solutions
• Logistics/ Parts & Services
• Financial Services
• Food Services
30. HEAVY EQUIPMENT POWER EQUIPMENT
IMPORT & DISTRIBUTION | SUPPLY & INSTALLATION
OPERATION & MAINTENANCE | AFTER-SALES
FACILITIES MANAGEMENT
Infrastructure Division Overview
30
31. 31
Supply of heavy equipment and service solutions for mining, construction, industrial and
agriculture applications
Dealership locations: Laos, Cambodia, Afghanistan, Myanmar and Vietnam
Refer to folder: 2_Heavy Equipment
Heavy Equipment
32. Power Generator
Power Plant
Power Equipment
Complete solutions – from project development and installation to scheduled service
maintenance and all ongoing support
Authorized distributor of SDMO / KOHLER for Afghanistan, Kazakhstan, Liberia, Cambodia,
Myanmar, Laos, and Authorized distributor of HIMOINSA for Myanmar and
South Sudan
32
Hybrid / Solar Power Systems
33. 33
Liberia: Roberts International Airport
Product: Ground Support Equipment
Laos: Lao Telecom
Product: Hybrid Solar
Afghanistan: Ministry of Higher Education
Product: Lab Equipment
Power Equipment Turnkey Projects
35. Agenda
• Group Introduction
• Group Structure
• Automotive Division
• Infrastructure Division
• Engineering Solutions
• Logistics/ Parts & Services
• Financial Services
• Food Services
36. ENGINEERING SERVICES
ELECTRICAL, MECHANICAL & POWER SERVICES | OIL & GAS SERVICE
CONSULTING ENGINEERING | MANAGED CONTRACT SERVICES
Engineering Solutions
Comin Asia
Marsol International
Urban Solutions
36
37. Cominasia is an engineering solutions provider in civil
engineering works, operating in Thailand, Vietnam,
Laos, Cambodia and Myanmar.
http://cominasia.com/
Electrical, Mechanical & Power Services
PLUMBING & WATER TREATMENT WORKS
37
38. Oil & Gas Services
Marsol International Limited operates from the Jebel
Ali Free Zone, Dubai, and supplies marine services
related to offshore oil terminals and infrastructure, ship
management, crewing and marine products. Marsol
focuses on solutions that add value to client assets.
http://www.marsol.biz/ 38
39. Consulting Engineering
Urban Solutions offers planning, design, policy and
management services for urban development,
revitalization, housing, and infrastructure projects. The
company has a track record of pre-qualifying for ADB
and other development contracts, and is registered in
the Netherlands. http://www.urban-solutions.nl/ 39
40. 40
Land systems and support – fleet leasing, comprehensive maintenance and life cycle management
Training and mentoring – vocational skills training for local government workforces to achieve self sustainment
Logistics – parts and material supply chain management, airfield services
Infrastructure – facilities management, power and energy solutions
Contingency operations – disaster relief response, emergency aid and support to remote
locations/operations
Land Systems and Support Logistics
Training &
Mentoring
Contingency
Operations
Managed Contract Services
41. 41
Afghanistan National Police
(ANP) Paint Program
A-TEMP (Vehicle Training) IFRC Haiti Service Operations
EMAS (Vehicle Maintenance
& Repair)
OTHERS
TDCA : Operate and maintain 1,400 generators nationwide in Afghanistan to the largest mobile phone
provider in country
United Nations Lebanon: Installation and maintenance of power plant for
UN Headquarters.
PNC (Vehicle Training)
Project Cases
42. Agenda
• Group Introduction
• Group Structure
• Automotive Division
• Infrastructure Division
• Engineering Solutions
• Logistics/ Parts & Services
• Financial Services
• Food Services
43. Logistic Network
Over 25 years of expertise in emerging and difficult markets
Effective air, sea and land solutions for vehicles, parts and equipment
43
45. Agenda
• Group Introduction
• Group Structure
• Automotive Division
• Infrastructure Division
• Engineering Solutions
• Logistics/ Parts & Services
• Financial Services
• Food Services
46. TAILORED CAPTIVE FINANCING SOLUTIONS
FOR VEHICLES AND EQUIPMENT
Offers Financing Solutions
Leasing
Hire purchase
Instalment sale
Fleet leasing solutions
Integrated world-insurance
coverage
Tailored financing solutions to
accommodate every business
needs
Experienced and dedicated
team with in-depth knowledge
of industry trends
Convenient ‘one-stop-shop’
service
Hassle-free administrative
process
Attentive and responsive
service
Financial Services
46
47. Agenda
• Group Introduction
• Group Structure
• Automotive Division
• Infrastructure Division
• Engineering Solutions
• Logistics/ Parts & Services
• Financial Services
• Food Services
48. Hospitality
RMA’ first excursion into the Hotel and non-franchise restaurant business, which RMA feel
is a natural extension of its franchise restaurant expertise in a country RMA know very
well.
Franchise Operations
RMA’s portfolio of 41 city stores is still growing rapidly, making RMA the leader in the quick
service restaurant sector.
Airport Restaurants – Cambodia and Singapore
RMA operates restaurants in international airports. RMA currently manages 15 outlets in
Singapore Changi airport and 16 outlets in Phnom Penh & Siem Reap airports, Cambodia.
Food Services Division Overview
48
49. Achievements
Twice winner of Minor
Food Group’s Award of
Excellence
Turnover
2011= $12 M
2012= $30 M
The Pizza
Company’s
highest sales
record among
all franchisees
worldwide
Best selling Subway store
in Singapore
More
than
1,500
jobs
created
Leading position in the
QSR market with the
highest brand awareness in
Cambodia & Laos
49
50. Timeline
2005 2007 2008 2010 2011
The Pizza Company
opens in Phnom
Penh, Cambodia
Swensen’s opens in
Phnom Penh
Both brands expand
to Siem Reap
The Pizza Company
& Swensen’s open in
Vientiane, Laos.
BBQ Chicken opens
in Cambodia.
EFG signs a JV with
Sajibumi Malaysia to
operate all F&B
outlets in
Cambodian airports
(Phnom Penh &
Siem Reap).
Dairy Queen
franchise is signed
for Cambodia
50
51. Timeline
Acquisition of Palms Singapore, operating
15 outlets in Changi airport.
Costa Coffee opens in Cambodia
Acquisition of in Indochina Assets Limited,
operating the Foreign Correspondents
Club of Cambodia (FCC) restaurants and
hotels in both Phnom Penh and Siem Reap
Costa Coffee opens in Thailand
2012 2013 2014
Pizza and Swensen’s
opens in Myanmar
51
52. Franchises
The Pizza Company: casual dine-in pizza & pasta restaurant offering take-
away and home delivery services
Food Services - EFG Cambodia
The Pizza Company
- 10 stores in Phnom Penh
- 1 store in Siem Reap
- 3 stores opened in 2013
- Store in Myanmar to open in
2014
- Certified training center
- Home delivery services
- Call center covering Phnom Penh,
- Siem Reap & Sihanoukville
52
53. Swensen’s
- 5 stores in Phnom Penh
- 1 store in Siem Reap
- 1 store to open in 2013
- Cakes delivery services
- Certified training store
Franchises
Swensen’s: premium ice-cream sundaes and cones, ice-cream cakes
BBQ Chicken: grilled and fried chicken
Food Services - EFG Cambodia
BBQ Chicken
- 4 stores in Phnom Penh
- 2 stores to open in 2013
- Home delivery services
- Certified training store
53
54. Dairy Queen
- 4 stores in Phnom Penh
- 1 store in Siem Reap
- 4 stores to open in 2013
- Serves ice cream & hot dogs
Franchises
Dairy Queen: US’s leading soft serve ice-cream
Costa Coffee: UK’s leading Italian heritage coffee shops
Food Services - EFG Cambodia
Costa Coffee
- Franchise signed in June 12
- 1 store in Phnom Penh
- 4 stores open in 2013
54
55. Phnom Penh Int. Airport
- Landside and air-side locations
- 7 franchised stores
- 2 in-house brands
- Management by EFG Cambodia
Joint Venture (EFG Cambodia & Sajibumi Malaysia)
Franchised brands: The Pizza Company, Dairy Queen, BBQ Chicken,
Blue Pumpkin, Café Fresco, FCC bar and Pho 24
In-house brands: Taste of Asia, Asian Spices, Deli Paris
Food Services - Sajibumi Cambodia
Siem Reap Int. Airport
- Landside and air-side locations
- 3 franchised stores
- 3 in-house brands
- Management by EFG Cambodia
55
56. The Pizza Company
- 2 stores in Vientiane
- 2 stores to open in 2013
- Home delivery services
- Call center
- Market leader in Laos
Swensen’s
- 1 store in Vientiane
- 1 store to open in 2013
- Market leader in Laos
Food Services - EFG Laos
Franchises
The Pizza Company: casual dine-in pizza & pasta restaurant offering take-
away and home delivery services
56
57. - 1 Orchid Café (beverages, snacks
& pastries)
- 2 Killiney Kopitiam are located in
Tanah Merah ferry terminal
Presence in Singapore
- Palms was acquired by RMA in 2012
- 25 years of presence in Changi airport
- 8 Killiney Kopitiam (local coffee chain)
- 4 Subway
- 2 food courts (Malay and Indonesian
cuisine)
Concession Operations
Franchised brands: Subway, Killiney Kopitiam
In-house brands: Orchid, Food gallery
Food Services - Palms Singapore
57
58. Presence in Cambodia
- Acquired by RMA in 2013
- 1 hotel in Phnom Penh, FCC Phnom
Penh
- 1 hotel in Siem Reap, FCC Ankor
- 1 Café Fresco, a deli, bakery and
coffee shop
- 1 Visaya Spa & Pool
Concession Operations
Own and operate Foreign Correspondents Club of Cambodia (FCC)
restaurants and hotel in Cambodia
Hospitality - FCC Cambodia
58
61. 61
Modifications – Aid
Land Rover Defender Aid Vehicle Ford Ranger Ambulance
Ford Ranger Ambulance
Ford Ranger Aid Vehicle
Ford Everest Aid Vehicle
62. Modifications – Emergency & Rescue
Ford Transit Ambulance
Mobile Hospital Units
Ford Ranger Field
Ambulance
Land Rover Defender
Field Ambulance
Mazda BT50 Field
Ambulance
62
63. 63
Modifications – Industrial
Land Rover Defender Dropside Ford Ranger Drop Side
Ford Ranger Mobile
Maintenance
Ford Ranger Mobile Workshop
Mobile Workshop box
64. Modifications – Light Tactical
Ford Ranger Police Patrol
Ford Everest Police Vehicle
Audi A4 Response Prisoner Transport Box
Ford Ranger Light Tactical
64
Ford Ranger Prisoner Transport
65. Modifications – Armor / CIT
Land Rover Defender Armor Cash In Transit
Ford Ranger Armor
Ford Everest Cash In Transit
Ford Everest Armor Cash In Transit Box
65
66. 66
Modifications - Utility
Ford Ranger People Carrier
Ford Everest Audio Visual
Ford Ranger Mobile Clinic Ford Ranger People Carrier
67. Modifications – Mining
Ford Ranger Mine SiteChevrolet Mine Site
Nissan Mine Site Fleet
Land Rover Defender P/U Mine Site
Toyota Hilux Mine Site
67
68. 68
Toyota Land Cruiser Dropside
Toyota Hilux Mine Site Toyota Land Cruiser Service Toyota Hilux Mine Site
Toyota Hilux Dropside
Modifications – Mining
69. Modifications – Truck and Bus
Ford Cargo – Fire & Rescue
TATA– Cargo Transporter
Ford Cargo – Dump Truck
TATA - Bus
69
Ford Cargo – Dump Truck
71. Country Operations: Asia Pacific
71
Year of establishment: 1986
No. of employees: over 700
Business Operations
RMA Group Headquarters
Automotive (Sales & Service)
Automotive (Modifications)
Group Parts & Distribution Center
Food Franchise Management
Year of establishment: 1992
No. of employees: over 2,000
Business Operations
Automotive (Sales & Service)
Heavy Equipment (Sales & Service)
Power Plants & Generators (Sales & Service)
High Pressure Equipment (Sales & Service)
Vehicle / Equipment Hire and Leasing
Food Franchise Management
Thailand Cambodia
72. Country Operations: Asia Pacific
72
Year of establishment: 1994
No. of employees: over 350
Business Operations
Automotive (Sales & Service)
Heavy Equipment (Sales & Service)
Power Generators (Sales & Service)
Vehicle / Equipment Hire and Leasing
Engineering Services
Total Facility Management
Food Franchise Management
Laos
Year of establishment: 2010
No. of employees: over 200
Business Operations
Heavy Equipment (Sales & Service) exclusively for
JCB brand through our subsidiary Comin Asia in Ho
Chi Minh City
Engineering Services
Total Facility Management
Vietnam
73. Country Operations: Asia Pacific
73
Year of establishment: 2012
No. of employees: over 300
Business Operations
Automotive (Sales & Service)
Heavy Equipment (Sales & Service)
Power Generators (Sales & Service)
Engineering Services
Food Franchise Management
Myanmar
74. Country Operations: Central Asia
74
Year of establishment: 2009
No. of employees: over 100
Business Operations
Automotive (Sales & Service), representing Ford
and Land Rover brands under Caspian Motors, a
member of RMA Group
Power Generators (Sales & Service), RMA
Kazakhstan is an authorized dealer for SDMO
Kazakhstan
Year of establishment: 2002
No. of employees: over 800
Business Operations
Automotive (Sales & Service)
Heavy Equipment (Sales & Service)
Construction (Structural Steel / Containerized
Units / Concrete Block Production)
Power Generators (Sales & Service)
Fuel Sales Distribution
Afghanistan
75. Country Operations: Africa
75
Year of establishment: 2006
No. of employees: over 40
Business Operations
Automotive (Sales & Service)
Heavy Equipment Specialty Trucks, Forklifts,
Mining and Construction Equipment Service and
Support, Parts & Service, Customer training, and
Maintenance & Service
Power Generators (Sales & Services)
Year of establishment: 2012
No. of employees: over 20
Business Operations
Automotive (Sales & Service)
Heavy Equipment (Sales & Service)
Power Generators (Sales & Service)
Liberia South Sudan