B.r cooking sprays

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B.r cooking sprays

  1. 1. Manufacturing and Marketing of Cooking Sprays <ul><ul><li>Rami Reddy B. </li></ul></ul><ul><ul><li>Innovator And Promoter </li></ul></ul><ul><ul><li>B R Cooking Sprays Pvt. Ltd. </li></ul></ul>
  2. 2. B R Cooking Sprays Pvt. Ltd. <ul><ul><li>Mission : </li></ul></ul><ul><ul><li> Develop, Manufacture and Market novel and innovative products that can have wider impact on the society in Health Care and Food Processing Segments. </li></ul></ul><ul><ul><li>Products: </li></ul></ul><ul><ul><ul><li>Cooking Spray </li></ul></ul></ul><ul><ul><ul><li>Pepper Spray </li></ul></ul></ul>
  3. 3. What is Cooking Spray ? <ul><ul><li>Novel dispensing mechanism for cooking oil in </li></ul></ul><ul><ul><li>Aerosol form </li></ul></ul><ul><ul><li>Formulated cooking oil is packed in Tin can </li></ul></ul><ul><ul><li>and pressurized with food grade propellant. </li></ul></ul><ul><ul><li>Dispensing mechanism effectively utilizes the </li></ul></ul><ul><ul><li>oil and reduces the oil consumption in cooking </li></ul></ul>
  4. 4. Cooking Spray <ul><ul><li>Ideal for people with ailments like Diabetics, Heart Ailments, Obesity, Hypertension etc. </li></ul></ul><ul><ul><li>Helps in maintaining fat balance in body. </li></ul></ul><ul><ul><li>Effectively reduces fat requirement in cooking. </li></ul></ul><ul><ul><li>Eliminates charring and sticking of food during cooking. </li></ul></ul><ul><ul><li>Most ideal for Microwave and Oven cooking. </li></ul></ul><ul><ul><li>Improves the hygiene in oil packing, handling & Storing. </li></ul></ul>
  5. 5. USP <ul><ul><li>0 cholesterol </li></ul></ul><ul><ul><li>0% Fat* </li></ul></ul><ul><ul><li>0% Calories* </li></ul></ul><ul><ul><li>Reduces Over all fat intake. </li></ul></ul><ul><ul><li>Reduces the calories in food from oil. </li></ul></ul><ul><ul><li>Improves the cooking quality by eliminating Burning, Sticking etc. </li></ul></ul><ul><ul><li>Very high shelf life with no deterioration in quality up to 24 months. </li></ul></ul><ul><ul><li>* Based on US FDA Norms for Cooking Sprays </li></ul></ul>
  6. 6. Spray & Cook <ul><ul><li>Use the cooking spray on the food contact surface just before cooking. </li></ul></ul><ul><ul><li>Spray can be used to prevent sticking of food vessel surface. </li></ul></ul><ul><ul><li>Ideal for all Microwave and Oven applications </li></ul></ul><ul><ul><li>Can be used for all types of cooking except Deep frying. </li></ul></ul>
  7. 7. Pepper Spray <ul><ul><li>Aerosol container with Oleoresin Capsaicin (OC) under very high pressure. </li></ul></ul><ul><ul><li>Oleoresin Capsaicin is an extract from pungent chilly which is responsible for its heat. </li></ul></ul><ul><ul><li>Generally used for personal protection world over. </li></ul></ul><ul><ul><li>To be used only in self defence, Illegal use is punishable under Law. </li></ul></ul>
  8. 8. How to Use ? <ul><ul><li>Spray the attacker on the face and live the location immediately in opposite direction. </li></ul></ul><ul><ul><li>Care to be taken in windy conditions. </li></ul></ul><ul><ul><li>Effect can be immediate burning in Eyes, pain/burning on exposed Skin, irritation in Throat, difficulty in breathing etc. </li></ul></ul><ul><ul><li>Effect lasts for 45 min to 1 hr. </li></ul></ul>
  9. 9. Useful for <ul><ul><li>Women </li></ul></ul><ul><ul><li>Elderly people </li></ul></ul><ul><ul><li>Security Personal </li></ul></ul><ul><ul><li>Against aggressive Animals </li></ul></ul><ul><ul><li>People Carrying valuables </li></ul></ul><ul><ul><li>Police </li></ul></ul><ul><ul><li>In Shops and Houses </li></ul></ul><ul><ul><li>While Traveling </li></ul></ul>
  10. 10. Market Potential <ul><ul><li>Potential user base is very large </li></ul></ul><ul><ul><li>Our Survey had predicted that awareness is low but once aware of its use, people were eager to purchase. </li></ul></ul><ul><ul><li>About 1 to 1.25 L Sprays have been sold in India. </li></ul></ul><ul><ul><li>No serious player </li></ul></ul>
  11. 11. Partnering with ICRISAT <ul><li>Funding Assistance </li></ul><ul><li>Contacts </li></ul><ul><li>Technology/Testing Support </li></ul><ul><li>Visibility </li></ul><ul><li>Office Space </li></ul><ul><li>Legal and Patient advise </li></ul><ul><li>Documentation </li></ul><ul><li>Escort services </li></ul><ul><li>Marketing promotion & publicity </li></ul>
  12. 12. Partnering with ICRISAT <ul><li>Funding Assistance </li></ul><ul><ul><li>MSME </li></ul></ul><ul><ul><li>TDB </li></ul></ul><ul><ul><li>TePP </li></ul></ul><ul><ul><li>Angle Investors </li></ul></ul><ul><ul><li>Venture Capitalists </li></ul></ul>
  13. 13. Partnering with ICRISAT <ul><li>Visibility </li></ul><ul><ul><li>Conferences </li></ul></ul><ul><ul><li>Exhibitions </li></ul></ul><ul><ul><li>Stalls/Display </li></ul></ul><ul><ul><li>Seminars </li></ul></ul><ul><li>Escorting </li></ul><ul><ul><li>For getting clearances </li></ul></ul><ul><ul><li>Product testing </li></ul></ul><ul><ul><li>Tie-ups </li></ul></ul><ul><ul><li>Etc. </li></ul></ul>
  14. 14. Innovator <ul><li>Rami Reddy B. </li></ul><ul><ul><li>B E Chemical Engineering </li></ul></ul><ul><ul><li>M Tech Biotechnology </li></ul></ul><ul><ul><li>7 years Experience in R&D, R&D Enabling Products and Services </li></ul></ul>
  15. 15. Thank You <ul><li>Questions ? </li></ul>

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