Admit One: Online Event Registration Tools & Tips Best practices for managing ticketing and registration online April 6, 2...
Agenda <ul><li>Introduction </li></ul><ul><li>Mark Becker, Director of Information Technology, Event 360 </li></ul><ul><li...
Event Types <ul><li>Pledge-based events  – registrants attend event and ask others to support their participation </li></u...
Why Online Registration? <ul><li>Online donors make larger gifts than than offline donors </li></ul><ul><li>Online registr...
Online Registration Tips <ul><li>Setup online registration well in advance  </li></ul><ul><li>Keep form simple - make it e...
Maximize Fundraising Results <ul><li>Ask past participants to sign up again </li></ul><ul><li>Encourage more participants ...
Support Third Party Events <ul><li>Make online event registration tools available for anyone who wants to support your org...
Upcoming SlideShare
Loading in...5
×

Online Event Registration

453

Published on

presentation at 2007 Nten Annual Conference

Published in: Technology, Business, Travel
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
453
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
0
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Transcript of "Online Event Registration"

  1. 1. Admit One: Online Event Registration Tools & Tips Best practices for managing ticketing and registration online April 6, 2007 Moderated by Norman Reiss
  2. 2. Agenda <ul><li>Introduction </li></ul><ul><li>Mark Becker, Director of Information Technology, Event 360 </li></ul><ul><li>Cary McQueen Morrow, Executive Director, Center for Arts Management & Technology, Carnegie Mellon </li></ul><ul><li>Eric Leland, Director, Leland Design </li></ul><ul><li>Questions </li></ul>
  3. 3. Event Types <ul><li>Pledge-based events – registrants attend event and ask others to support their participation </li></ul><ul><li>Non pledge based events – registrants attend event but don’t do additional fundraising </li></ul><ul><li>Third party events – not managed by your organization </li></ul>
  4. 4. Why Online Registration? <ul><li>Online donors make larger gifts than than offline donors </li></ul><ul><li>Online registrants more likely to ask others to contribute </li></ul><ul><li>Advance notice of event attendees </li></ul><ul><li>Opportunity to build email address list </li></ul><ul><li>People expect it </li></ul>
  5. 5. Online Registration Tips <ul><li>Setup online registration well in advance </li></ul><ul><li>Keep form simple - make it easy to sign up </li></ul><ul><li>Coordinate online & offline marketing efforts </li></ul><ul><li>Advertise online registration link prominently, e.g. add to your email signature </li></ul><ul><li>Personalize registration confirmation </li></ul><ul><li>Prepare email blast calendar </li></ul>
  6. 6. Maximize Fundraising Results <ul><li>Ask past participants to sign up again </li></ul><ul><li>Encourage more participants to fundraise (even if they don’t think people will respond)‏ </li></ul><ul><li>Offer prizes and incentives for fundraising </li></ul><ul><li>Provide sponsorship opportunities </li></ul><ul><li>Appreciate your top fundraisers </li></ul>
  7. 7. Support Third Party Events <ul><li>Make online event registration tools available for anyone who wants to support your organization </li></ul><ul><li>But make it clear that the event is third party </li></ul><ul><li>Registration forms doesn’t always have to relate to an ‘event’ </li></ul>

×