MEASURING THE DIGITAL WORLD
comScore Asia
Web Wednesday - Singapore
February, 2009

What We Do….
■ comScore continuously monitors the online activity of 2 million
people enabling us to analyze and report their online consumer
behavior
■ The consumer panel is a representative cross section
of the online population -- globally
■ Permission to survey panelists; Permission to match
to 3rd party databases
■ Portfolio of products and services that include
syndicated audience measurement, tracking studies,
ad hoc analysis and custom panels
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Our Story in Numbers
■ Corporate headquarters: Reston, USA
Offices in London, Paris, Dusseldorf, Madrid, Tokyo, NYC, Chicago, San Francisco,
Seattle, Toronto
■ Year founded: 1999
■ Employees: 550
■ Successful IPO (NASDAQ: SCOR) – June 26, 2007
■ Bought M:Metrics in May 2008
■ Number of clients: 1,100+
■ Company-wide renewal rate: 93%
■ 700 Servers + 1000 TB of Storage
■ 2 million panelists WW – 171 countries tracked – 37 countries reported
■ Number of Domains coded in Dictionary: 591,770
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Some of Our Clients By Sector
Telcom Financial Retail Travel CPG Pharma Technology
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Some of Our Clients By Sector
Media Agencies
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Some of Our Key clients in Asia Pacific Region
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Focus on Asia Pacific

All Asia, All the Time
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Almost Half of the Online Pop From Asia
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Double Digit Growth Expected to Continue
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Local Is It
Top Domains by Region and By Country
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Broadband Access – Step Change
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Changing Platform – PC to Mobile
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Differences By Country in Asia Pac
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Singapore – Significant Growth in eCommerce
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comScore’s Commitment to Asia Pac
■ comScore is deeply committed to the region
■ Building presence in SG, CN, IN and Japan
■ Bringing both wired and wireless measurement
■ Building regional and local client base on top of our global clients
Thank You
Will Hodgman – whodgman@comscore.com
Amy Weinberger – aweinberger@comscore.com
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