Experience Impact Framework

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1 comments

+ Amit Ranjan 2 years ago
it’s a funky presentation style... very suitable for arresting viewer boredom...

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The Business of Experience Experience Impact Framework IA Summit 2008 presented by Jess McMullin nForm User Experience | www.nForm.ca April 12, 2007
I’M
I believe Our field has reached the point in our collective practice where the barriers to increasing influence are not about better methods for working with users, but better methods for working with business.
Crossing the Chasm Geoffrey Moore “Crossing the Chasm” 1991