Best practice, Lago spa_Nicola Zago, Enterprise 2.0 e PMI. Il caso LAGO
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Best practice, Lago spa_Nicola Zago, Enterprise 2.0 e PMI. Il caso LAGO - Presentation Transcript
- Enterprise 2.0 e PMI Il caso Lago Nicola Zago, web marketing http://blog.lago.it [email_address] skype: nicolazago
- Lago S.p.a.
- 132 dipendenti (25% assunto nel 2008)
- 25 milioni € fatturato
- 1000 rivenditori clienti
- 2005 - 2008: + 55,9%anno
- Facciamo mobili?
- Why 2.0 .."These markets are conversations . Their members communicate in language that is natural, open, honest, direct, funny and often shocking. Whether explaining or complaining, joking or serious, the human voice is unmistakably genuine. It can't be faked..." The cluetrain manifesto
- Quale 2.0
- Obiettivi Iniziali
- Obiettivi Raggiunti Giugno ’06 9667 visite Marzo ’08 57.100 visite
- Enterprise 2.0
- ROI
- Lago Spa www.lago.it blog.lago.it Nicola Zago web marketing manager [email_address] skype: nicolazago GRAZIE!
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