VMware - Dario Regazzoni, Cloud Computing, Milano 2 luglio 2009

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  • KEY SOUNDBITE: “VMware is turning IT into a service by delivering improved efficiency, control and choice to customers.” The VMware goal is to eliminate this complexity, turn IT into a ubiquitously available service – within 3 main operating principles. We turn IT into a service while still maintaining the lowest possible costs (providing IT as a service with maximum efficiency and lowest operational overhead) We make it easy for IT to provide and maintain operational control over service levels they provide to the business We enable IT to become a service provider without locking IT into any specific application, OS or hardware architecture. We turn IT into a service – in a future proof manner
  • KEY SOUNDBITE: “Just like the landline phone or the power socket on the wall, VMware is using the same model for IT—inexpensive, pay as you go, operates on a base infrastructure and just works.”
  • VMware vSphere™ 4 is the industry’s first cloud operating system, delivering efficiency, control, and choice by transforming datacenters into dramatically simplified cloud infrastructure and enabling the next generation of flexible, reliable IT services. The introduction of VMware vSphere paves the path to private clouds and provides customers assurance that they will be able to take advantage of external clouds in the future. The Cloud OS brings Aggregation and coordination of all underlying resources Dramatic Performance and Scale Integrated Availability & Reliability Integrated Policy & Compliance Extensible Management Self-service Datacenter Manage at Service Level
  • KEY SOUNDBITE: “ VMware is the only company that’s bringing the cloud to the enterprise.” So how do you get IT as a service? One of the things is that today, you hear a lot of big named vendors talk about cloud computing where IT is an off-premise service that delivers reliability, scalability, etc. But the problem is, if I’m an enterprise and I’m the backbone of my company and there’s already infrastructure built and in place, what do I do to get there? To that cloud computing place? I also have to worry about keeping my business running and I’ve already made the investments to make this happen. There’s a huge chasm between what I've got today and what others like Google, Amazon, MSFT Azure say that I need. I would have to re-write applications and use a different infrastructure. VMware is only company that’s bringing the cloud to the enterprise. Every other vendor associated with cloud…has a model where businesses have to jump over this chasm to get to the cloud. And because we’re working with service providers on the same cloud operating system…these clouds will be compatible…there can be federation between internal clouds and external clouds. That federation that spans the internal and external clouds as a seamless cloud infrastructure is a private cloud. The private cloud is like a virtual private network. When businesses have a VPN, they control it, they can extend their business using publicly available or external infrastructure, but it still feels like their network. They have the control. This is what we’re doing with the private cloud. VMware is powering this.
  • KEY SOUNDBITE: “ VMware is the only company that’s bringing the cloud to the enterprise.” So how do you get IT as a service? One of the things is that today, you hear a lot of big named vendors talk about cloud computing where IT is an off-premise service that delivers reliability, scalability, etc. But the problem is, if I’m an enterprise and I’m the backbone of my company and there’s already infrastructure built and in place, what do I do to get there? To that cloud computing place? I also have to worry about keeping my business running and I’ve already made the investments to make this happen. There’s a huge chasm between what I've got today and what others like Google, Amazon, MSFT Azure say that I need. I would have to re-write applications and use a different infrastructure. VMware is only company that’s bringing the cloud to the enterprise. Every other vendor associated with cloud…has a model where businesses have to jump over this chasm to get to the cloud. And because we’re working with service providers on the same cloud operating system…these clouds will be compatible…there can be federation between internal clouds and external clouds. That federation that spans the internal and external clouds as a seamless cloud infrastructure is a private cloud. The private cloud is like a virtual private network. When businesses have a VPN, they control it, they can extend their business using publicly available or external infrastructure, but it still feels like their network. They have the control. This is what we’re doing with the private cloud. VMware is powering this.
  • Additionally , The Cloud OS provides a common platform for datacenters and service providers, linked through federation and standards based interaction allowing the creation of private clouds leveraging common management services This allows datacenters to retain the choice of how they provide computing…without getting locked out of external clouds at a later date
  • Additionally , The Cloud OS provides a common platform for datacenters and service providers, linked through federation and standards based interaction allowing the creation of private clouds leveraging common management services This allows datacenters to retain the choice of how they provide computing…without getting locked out of external clouds at a later date
  • VMware vSphere™ is a cloud operating system - A cloud operating system is a new category of software that is specifically designed to holistically manage large collections of infrastructure – CPUs, storage, networking – as a seamless, flexible and dynamic operating environment. Analogous to the operating system that manages the complexity of an individual machine, the cloud operating system manages the complexity of a datacenter. Although alternative approaches may be pursued, VMware believes that virtualization is the key underpinning technology to enable the cloud. The cloud OS comprises infrastructure services that transform server, storage and network hardware into a shared resource and application services that are built in and available to all applications that run on it. Also equally important for an OS is the vibrant ecosystem that builds and complements it providing plug and play services to users
  • All of these services running on the same platform enables essentially a marketplace of cloud services available to Acme to provision as needed, with the reliability they’d expect from their own datacenter.
  • All of these services running on the same platform enables essentially a marketplace of cloud services available to Acme to provision as needed, with the reliability they’d expect from their own datacenter.
  • All of these services running on the same platform enables essentially a marketplace of cloud services available to Acme to provision as needed, with the reliability they’d expect from their own datacenter.
  • Choice: VMware has partnered with hundreds of hosting and cloud computing vendors to enable delivery on a common VMware platform.  This gives users choice in deploying applications, allowing easy transitions between providers, as well as on and off premise use. Reliable Technology: Leveraging key technology advancements found in VMware vSphere , users get the assurance that applications can be managed, moved and operated in the cloud as they do onsite. Application Support: With almost 1000 applications created, validated and marketed within our Virtual Appliance Marketplace users can easily deploy applications to a cloud or on-premise environment.  More importantly, the applications that run in your business today will work the same in the cloud, without recoding or building them on a cloud-only platform, saving time and valuable development resources.
  • The VMware vCloud initiative, which is supported by over 100 service providers worldwide, including BT, Savvis, Verizon Business, and other leaders, delivers an enterprise-class cloud computing platform with broad support for existing and new applications, to enable federation between on and off premise clouds. The core technology underpinning the VMware vCloud Initiative is a set of Cloud vServices that provide the APIs and technologies to enable this federation to facilitate business needs such as flex capacity, disaster recovery or test and development. There are 4 core pillars to the vCloud: Most Efficient and Flexible Technology Platform for Cloud Computing A highly efficient, flexible and automated infrastructure is critical to enabling cloud computing both in the enterprise and on the public internet. vCloud services leverage unique capabilities of VMware Infrastructure to enable optimal delivery of cloud computing: Best in class hypervisor that provides highest single server efficiency: The ability to aggregate cost-effective x86 servers, storage and network into a single platform to achieve the highest cluster efficiency: Highly scalable infrastructure management via fully automated datacenter: Utility, pay-for-what-you-use infrastructure Further development with API’s enable users and cloud providers to build services. Broad Application Support vCloud services give enterprises choice and flexibility by enabling any application from legacy Windows NT to modern day Ruby-on-Rails to be deployed on-premise or off-premise—without disruption. Unlike other compute clouds that require applications to be built specifically to a single cloud computing platform and require complete rewrites of existing applications, millions of existing applications currently running on VMware Infrastructure can run on vCloud services without modification. For any size of organization, this application compatibility provides the flexibility to run applications where it makes the most sense, on premise or off with vCloud. Today VMware virtual appliances enable service providers to serve applications to users or help businesses deploy applications where they want, simply. vApps enable multiple virtual machines to be grouped with policies that follow them, making it simpler and more reliable to put your applications where you need to. Industry Leading Service Providers vCloud enables all kinds of customers and use cases to leverage cloud services by enabling an extensive and diverse ecosystem of services. With over 100 partners worldwide, the VMware Service Provider Program (VSPP) extends the vCloud platform and creates mobility and interoperability across common services built by VMware, service providers and customers themselves. vCloud Technologies ( Cloud vServices ) vCloud technologies will connect internal datacenters and external service provider offerings, enabling enterprises to move between on-premise and cloud-based services, to scale the infrastructure needed for peak load, service level management, and disaster recovery without expanding datacenter capacity.
  • The VMware vCloud initiative, which is supported by over 100 service providers worldwide, including BT, Savvis, Verizon Business, and other leaders, delivers an enterprise-class cloud computing platform with broad support for existing and new applications, to enable federation between on and off premise clouds. The core technology underpinning the VMware vCloud Initiative is a set of Cloud vServices that provide the APIs and technologies to enable this federation to facilitate business needs such as flex capacity, disaster recovery or test and development. There are 4 core pillars to the vCloud: Most Efficient and Flexible Technology Platform for Cloud Computing A highly efficient, flexible and automated infrastructure is critical to enabling cloud computing both in the enterprise and on the public internet. vCloud services leverage unique capabilities of VMware Infrastructure to enable optimal delivery of cloud computing: Best in class hypervisor that provides highest single server efficiency: The ability to aggregate cost-effective x86 servers, storage and network into a single platform to achieve the highest cluster efficiency: Highly scalable infrastructure management via fully automated datacenter: Utility, pay-for-what-you-use infrastructure Further development with API’s enable users and cloud providers to build services. Broad Application Support vCloud services give enterprises choice and flexibility by enabling any application from legacy Windows NT to modern day Ruby-on-Rails to be deployed on-premise or off-premise—without disruption. Unlike other compute clouds that require applications to be built specifically to a single cloud computing platform and require complete rewrites of existing applications, millions of existing applications currently running on VMware Infrastructure can run on vCloud services without modification. For any size of organization, this application compatibility provides the flexibility to run applications where it makes the most sense, on premise or off with vCloud. Today VMware virtual appliances enable service providers to serve applications to users or help businesses deploy applications where they want, simply. vApps enable multiple virtual machines to be grouped with policies that follow them, making it simpler and more reliable to put your applications where you need to. Industry Leading Service Providers vCloud enables all kinds of customers and use cases to leverage cloud services by enabling an extensive and diverse ecosystem of services. With over 100 partners worldwide, the VMware Service Provider Program (VSPP) extends the vCloud platform and creates mobility and interoperability across common services built by VMware, service providers and customers themselves. vCloud Technologies ( Cloud vServices ) vCloud technologies will connect internal datacenters and external service provider offerings, enabling enterprises to move between on-premise and cloud-based services, to scale the infrastructure needed for peak load, service level management, and disaster recovery without expanding datacenter capacity.
  • The VMware vCloud initiative, which is supported by over 100 service providers worldwide, including BT, Savvis, Verizon Business, and other leaders, delivers an enterprise-class cloud computing platform with broad support for existing and new applications, to enable federation between on and off premise clouds. The core technology underpinning the VMware vCloud Initiative is a set of Cloud vServices that provide the APIs and technologies to enable this federation to facilitate business needs such as flex capacity, disaster recovery or test and development. There are 4 core pillars to the vCloud: Most Efficient and Flexible Technology Platform for Cloud Computing A highly efficient, flexible and automated infrastructure is critical to enabling cloud computing both in the enterprise and on the public internet. vCloud services leverage unique capabilities of VMware Infrastructure to enable optimal delivery of cloud computing: Best in class hypervisor that provides highest single server efficiency: The ability to aggregate cost-effective x86 servers, storage and network into a single platform to achieve the highest cluster efficiency: Highly scalable infrastructure management via fully automated datacenter: Utility, pay-for-what-you-use infrastructure Further development with API’s enable users and cloud providers to build services. Broad Application Support vCloud services give enterprises choice and flexibility by enabling any application from legacy Windows NT to modern day Ruby-on-Rails to be deployed on-premise or off-premise—without disruption. Unlike other compute clouds that require applications to be built specifically to a single cloud computing platform and require complete rewrites of existing applications, millions of existing applications currently running on VMware Infrastructure can run on vCloud services without modification. For any size of organization, this application compatibility provides the flexibility to run applications where it makes the most sense, on premise or off with vCloud. Today VMware virtual appliances enable service providers to serve applications to users or help businesses deploy applications where they want, simply. vApps enable multiple virtual machines to be grouped with policies that follow them, making it simpler and more reliable to put your applications where you need to. Industry Leading Service Providers vCloud enables all kinds of customers and use cases to leverage cloud services by enabling an extensive and diverse ecosystem of services. With over 100 partners worldwide, the VMware Service Provider Program (VSPP) extends the vCloud platform and creates mobility and interoperability across common services built by VMware, service providers and customers themselves. vCloud Technologies ( Cloud vServices ) vCloud technologies will connect internal datacenters and external service provider offerings, enabling enterprises to move between on-premise and cloud-based services, to scale the infrastructure needed for peak load, service level management, and disaster recovery without expanding datacenter capacity.
  • Utilize these choices to deliver the app that is right for the business without being locked in to a particular architecture, inhouse vs external location With VMware vSphere™ 4, customers retain flexibility of choice, remaining independent of hardware, operating system, application stack, and service providers. This means customers can support their existing applications, and feel confident about future applications, while retaining the flexibility to deploy within internal or external clouds.
  • vCenter AppSpeed used Bhive Conductor technology to deliver proactive monitoring and remediation of application performance from the end user perspective. vCenter AppSpeed collects data across various tiers of an application and tracks it for deviation from SLAs. It is integrated with VMware Infrastructure features such as DRS to help remediation of issues – for eg: it can adjust DRS allocations to a VM, if it appears that the VM performance is suffereing due to lack of a particular resource.
  • VMware Ready cloud services leverage the benefits of VMware Infrastructure to deliver flexible enterprise class cloud, hosting, and managed services. VMware Ready cloud services are available today from service providers. VMware Ready Optimized cloud services that use the Cloud vServices API, vApp technology, the OVF specification, and other VMware technologies to enable consistent mobility, provisioning, management, and service assurance of applications running in on-premise datacenters and in off-premise clouds. VMware Ready Integrated cloud services enable a common approach to integrated manageability between on-premise and external cloud environments as part of vCenter, VMware’s management product line. In addition, other integrated cloud service offerings will deliver cloud-optimized versions of VMware’s business continuity, virtual appliance authoring, and other key capabilities. The bottom axis is time.

Transcript

  • 1. Dario Regazzoni Systems Engineer Manager VMware Italia [email_address] VMware vSphere 4
  • 2.  
  • 3. Dario Regazzoni Systems Engineer Manager VMware Italia [email_address] VMware vSphere 4
  • 4.  
  • 5. The Goal IT as a Service (Internally or Externally Provisioned) Efficiency Control Choice
  • 6. The Goal IT as a Service
    • Just like…..
      • Inexpensive, pay as you go, pay for what you use
      • Ubiquitously available
      • Reliable
      • Choice of providers
  • 7. VMware Leads the Way to the Private Cloud 1999
      • The Client Hypervisor
    2000
      • The Server Hypervisor
    2003
      • Virtual Infrastructure
    2009+
      • The Cloud OS
      • VMware vSphere™ Foundation for Internal and External Clouds
  • 8. The Path to IT as a Service DATACENTER TODAY Trusted Reliable Secure
  • 9. The Path to IT as a Service DATACENTER TODAY Cloud Computing Efficient Flexible Dynamic Trusted Reliable Secure External Cloud
  • 10.  
  • 11.  
  • 12.  
  • 13. VMware vSphere – The Cloud Operating System Private Cloud Internal Clouds Cloud OS Management Federation & Choice External Clouds Cloud OS Management vCloud API App Loads
  • 14. VMware vSphere – The Cloud Operating System Private Cloud Internal Clouds Cloud OS Management Federation & Choice External Clouds Cloud OS Management vCloud API App Loads vSphere 4 vCloud vSphere 4 vCloud
  • 15. VMware vSphere™ – The Industry’s First Cloud Operating System Application Services Infrastructure Services Scalability vSphere 4.0 Security Availability vNetwork vStorage vCompute
      • Dynamic Resource Sizing
      • Network Management
      • Firewall
      • Anti-virus
      • Intrusion Prevention
      • Intrusion Detection
      • Clustering
      • Data Protection
      • Storage Management & Replication
      • Storage Virtual Appliances
      • Hardware Assist
      • Enhanced Live Migration Compatibility
  • 16. From the Internal Cloud to the Federation Internal Cloud Scale Outside the Firewall People & Info-centric Efficient and Flexible Use of Applications and Resources Federation With the Cloud Desktop Dilemma
  • 17. VMware vCloud vCloud Acme Corporation 2 nd Site Cloud
  • 18. VMware vCloud Acme Corporation 2 nd Site Cloud
  • 19. VMware vCloud vCloud Acme Corporation 2 nd Site Cloud
  • 20. vCloud Initiative VMware vCloud Initiative The only cloud solution that brings together leading technology from VMware, a huge ecosystem of more than 700 technology and cloud service providers, and compatibility for all your applications living in the cloud, on or off premise. Choice: VMware has partnered with hundreds of hosting and cloud computing vendors to enable delivery on a common VMware platform. Reliable Technology: Leveraging key technology advancements found in VMware vSphere, users get the assurance that applications can be managed, moved and operated in the cloud as they do onsite. Application Support: With almost 1000 applications created, validated and marketed within our Virtual Appliance Marketplace users can easily deploy applications to a cloud or on-premise environment.  More importantly, the applications that run in your business today will work the same in the cloud, without recoding or building them on a cloud-only platform, saving time and valuable development resources.
  • 21. VMware vCloud initiative vCloud vSphere 4 Abstraction Aggregation Allocation
  • 22. VMware vCloud initiative vCloud vSphere 4 Abstraction Aggregation Allocation Service Partner Ecosystem
  • 23. VMware vCloud initiative vCloud vSphere 4 Abstraction Aggregation Allocation Broad Application Support VMware Customers Service Partner Ecosystem
  • 24. Image Management User Accounts Chargeback Mobility vCloud APIs vCloud APIs Virtual Datacenter External Clouds
  • 25. vApps - Future Proof IT Owned and Operated by IT External Cloud Internal Cloud Rented by IT Unlock new market based economies of scale, service and innovation beyond what currently exists today APP APP
  • 26.  
  • 27. vCloud Technologies Policies (SLA) Quality of Service 99.9% Uptime Fault Protection Encryption Enabled
      • Monitor application performance from end-user perspective
      • Collect and correlate across tiers and in VI
      • Automated SLA management
      • Enables proactive detection of end user performance issues
      • Integration with VI enables root cause and remediation
    ? ? ? ? ? ? 55 Users 2 Servers 1 Database ü ü ü 75 Users 4 Servers Provision 2 more servers
  • 28. Choice of Providers
    • Choice from a rich ecosystem of clouds
    Test/Dev as a Service Disaster Recovery as a Service High-end SLA Cloud
  • 29. As part of the vCloud initiative, VMware has established the VMware Service Provider Program (VSPP), a framework that allows Service and Hosting Providers to consume VMware virtualization solutions in a way that aligns with their business model: rent VMware infrastructure by virtual machine and by the month . More than 700  partners have enrolled in the last six months VMware Service Provider Program
  • 30. VMware Ready Cloud Services Roadmap Broad Application Support Virtual Datacenter OS VMware Customers Service Partner Ecosystem Customer Value vCloud Abstraction Aggregation Allocation
    • Cloud Services
    • Over 100 service providers using VMware Virtual Infrastructure
    • Enterprise class cloud, hosting and managed services
    • Optimized Cloud Services
    • vCloud API, Virtual Appliances and vApps enable mobility and consistent mgmt
    • Solutions include Disaster Recovery, Infrastructure as a Service, “flex capacity”
    • Integrated Cloud Services
    • Integrated management b/w on-premise and public clouds as part of vCenter
    • Applications built to leverage distributed vCloud architecture
  • 31. Grazie [email_address]
  • 32.