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Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
Aftrap Marketing 2.0 Event KPN
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Aftrap Marketing 2.0 Event KPN

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Transcript

  • 1. Marketing 2.0 Accountmanagers KPN
  • 2. Introductie Introductie Aljan de Boer Stefan Harzevoort
  • 3. Introductie Programma Veranderingen in het medialandschap Case Nike+ Marketing 2.0 LinkedIn
  • 4. Media vroeger
  • 5. Media vroeger
  • 6. Marketing 1.0 Adverteren Winst Meer distributie Meer verkoop
  • 7. Media nu
  • 8. Media nu
  • 9. Media nu
  • 10. Media nu
  • 11. Media nu
  • 12. Online media
  • 13. Gaming
  • 14. Mobiel
  • 15. Case Nike+
  • 16. Product Unit Stappenmeter Afstandsmeter Snelheidsmeter Voortgang Google Maps
  • 17. Website
  • 18. TV
  • 19. Krant
  • 20. YouTube
  • 21. Print
  • 22. Marketing 2.0
  • 23. Creativity
  • 24. Culture
  • 25. Crowds
  • 26. Marketing 2.0 Vertel een verhaal Luister en Vind en verbind innoveer fans Interactie
  • 27. Hoe LinkedIn ben jij?
  • 28. Cijfers Leden 45 000 000 Nederlands 1 500 000 Groei per maand 40 000
  • 29. Kroegpraat? Nope.
  • 30. Rolodex 2.0
  • 31. Verbind, discussieer, vraag en inspireer!
  • 32. Start met LinkedIn!
  • 33. ??? ?? Vragen ?
  • 34. Meer... I SBN 90- 77881- 45- X 9 789077 881453
  • 35. Of... Aljan de Boer aljan@newpulse.nl Stefan Harzevoort stefan@newpulse.nl
  • 36. Bedankt! ;)

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