“@ -”
  nti
KEYNOTE
Fresh Out of Ideas ?
Looking for Ideas :
Me dia + Ente rta inm e nt
      Pe rs pe c tive
enough about ME!
× Adrian Sexton, social entrepreneur,
  studio firebrand, thought pariah, anti-
  studio innovator
Past l...
new MEDICI
× “Totally Cross”: cross -disciplinary, new
  Renaissance , next-gen media +
  lifestyle , anti-nation game -ch...
Anti-
“DEFINITION”
The Anti-Gladwell: Neither
tipped, blinkable
nor outlying
Forgiveness ,
         Not Permission
“Crash” Course in Media
m&e WINDOWS
× Theatrical
× Home Entertainment
× Television
× Video On Demand


 (Lots of protective layers around
 ideas ,...
“15 minute Revolutions”
Repurposing Audiences
Consumer Friendship
× Entertainment
           untethered from
           media controls
         × Collaborative ,
           contextual voic...
Open-Source Thinking
current FAILS!
× Newspapers
× Magazines
× Book Publishing
× Music Labels
× Entertainment Studios
× Social Networks
“Fail”
Following the Leaders
“Win!”
Multi-task your Ideas
…Where Else Can They Survive ?
more WINS!
× Micro -distribution to Niches
× Apps and APIs
× Real-time Search
× Predictive Engines
× Thought Equity Incuba...
Very Personal Branding
(and Game -Changing Ideas )
Ideas with Cause
            … Context
             in
thank YOU!
adrian@ NEWMEDICI.COM
    +1 310 200 6455
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Looking for Ideas: Media & Entertainment Perspective

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My keynote at X|Media|Lab Think Tank conference in Auckland, Friday, May 22nd, 2009.

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  • Looking for Ideas: Media & Entertainment Perspective

    1. 1. “@ -” nti KEYNOTE
    2. 2. Fresh Out of Ideas ?
    3. 3. Looking for Ideas : Me dia + Ente rta inm e nt Pe rs pe c tive
    4. 4. enough about ME! × Adrian Sexton, social entrepreneur, studio firebrand, thought pariah, anti- studio innovator Past lives : × Running Digital @Participant Media and Lionsgate × Managing Traditional @Sony, HBO, 20 th Century Fox
    5. 5. new MEDICI × “Totally Cross”: cross -disciplinary, new Renaissance , next-gen media + lifestyle , anti-nation game -changers × “Innovation consultancy” × Operational media strategy, strategic marketing & distribution, ecosystem navigation
    6. 6. Anti- “DEFINITION”
    7. 7. The Anti-Gladwell: Neither tipped, blinkable nor outlying
    8. 8. Forgiveness , Not Permission
    9. 9. “Crash” Course in Media
    10. 10. m&e WINDOWS × Theatrical × Home Entertainment × Television × Video On Demand (Lots of protective layers around ideas , i.e ., no day-and-date ideas )
    11. 11. “15 minute Revolutions”
    12. 12. Repurposing Audiences
    13. 13. Consumer Friendship
    14. 14. × Entertainment untethered from media controls × Collaborative , contextual voices × Think community “Wordpress” meets “Youtube” Social Narratives
    15. 15. Open-Source Thinking
    16. 16. current FAILS! × Newspapers × Magazines × Book Publishing × Music Labels × Entertainment Studios × Social Networks
    17. 17. “Fail” Following the Leaders
    18. 18. “Win!” Multi-task your Ideas …Where Else Can They Survive ?
    19. 19. more WINS! × Micro -distribution to Niches × Apps and APIs × Real-time Search × Predictive Engines × Thought Equity Incubators × Personal Branding/ Brainstorming via Social Media
    20. 20. Very Personal Branding (and Game -Changing Ideas )
    21. 21. Ideas with Cause … Context in
    22. 22. thank YOU! adrian@ NEWMEDICI.COM +1 310 200 6455

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