iPhone vs BlackBerry Storm

2,239 views

Published on

Published in: Technology, News & Politics
0 Comments
5 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
2,239
On SlideShare
0
From Embeds
0
Number of Embeds
36
Actions
Shares
0
Downloads
0
Comments
0
Likes
5
Embeds 0
No embeds

No notes for slide
  • iPhone vs BlackBerry Storm

    1. 1. Tim Newman 02.02.09
    2. 2. <ul><li>Background </li></ul><ul><li>Two very different companies </li></ul><ul><li>Introduction to the devices </li></ul><ul><li>Specifications </li></ul><ul><li>iPhone </li></ul><ul><ul><li>The good & the bad </li></ul></ul><ul><li>Storm </li></ul><ul><ul><li>The good & the bad </li></ul></ul><ul><li>Enterprise Solution </li></ul><ul><li>Competitors </li></ul>
    3. 3. <ul><li>What is a ‘smartphone’? </li></ul><ul><ul><li>Mobile phone + personal computer = smartphone </li></ul></ul><ul><ul><li>IBM’s “Simon” </li></ul></ul><ul><ul><ul><li>Released in 1993 </li></ul></ul></ul><ul><ul><ul><li>Phone, calendar, address book, email </li></ul></ul></ul><ul><li>3G? </li></ul><ul><ul><li>3 rd generation of mobile phone standards </li></ul></ul><ul><ul><ul><li>1G – analog, voice-only </li></ul></ul></ul><ul><ul><ul><li>2G – digital, primary focus is voice, slow data communications </li></ul></ul></ul><ul><ul><ul><li>3G – broadband voice, data, and multi-media </li></ul></ul></ul><ul><ul><ul><li>4G – new data services and interactive TV through mobile network </li></ul></ul></ul><ul><ul><li>High speed transmission, more bandwidth </li></ul></ul><ul><ul><li>Robust applications </li></ul></ul>
    4. 4. <ul><li>Apple </li></ul><ul><ul><li>Incorporated in 1977 </li></ul></ul><ul><ul><li>Formerly ‘Apple Computer Inc.’ </li></ul></ul><ul><ul><ul><li>Dropped ‘Computer’ in Jan 2007 </li></ul></ul></ul><ul><ul><li>Macintosh computers, iPod, iTunes, iPhone </li></ul></ul><ul><ul><li>2008 Sales = $32B </li></ul></ul><ul><li>Research In Motion (RIM) </li></ul><ul><ul><li>Founded in 1984 </li></ul></ul><ul><ul><li>Canadian wireless device company </li></ul></ul><ul><ul><li>Developer of BlackBerry product line </li></ul></ul><ul><ul><ul><li>Jan 1999 – launched first BlackBerry solution </li></ul></ul></ul><ul><ul><ul><li>Jan 2009 - shipped its 50 millionth BlackBerry </li></ul></ul></ul><ul><ul><li>2008 Sales = $6B </li></ul></ul>
    5. 5. <ul><li>iPhone </li></ul><ul><ul><li>Revolutionary mobile device </li></ul></ul><ul><ul><li>One of the most hyped devices in history </li></ul></ul><ul><ul><ul><li>Complete web experience, wi-fi </li></ul></ul></ul><ul><ul><ul><li>SDK, creative apps </li></ul></ul></ul><ul><ul><ul><li>iTunes marketplace </li></ul></ul></ul><ul><ul><ul><li>Slick UI, touch screen </li></ul></ul></ul><ul><ul><li>AT&T </li></ul></ul><ul><li>Storm </li></ul><ul><ul><li>Similar features </li></ul></ul><ul><ul><ul><li>Slick UI, touch screen </li></ul></ul></ul><ul><ul><ul><li>Media applications </li></ul></ul></ul><ul><ul><li>Differences </li></ul></ul><ul><ul><ul><li>Expandable memory, removable battery </li></ul></ul></ul><ul><ul><ul><li>No wi-fi </li></ul></ul></ul><ul><ul><li>Verizon </li></ul></ul>
    6. 8. <ul><li>iPod media player </li></ul><ul><ul><li>Simple, reliable, and familiar </li></ul></ul><ul><li>Safari web browser </li></ul><ul><ul><li>Desktop browsing experience </li></ul></ul><ul><li>Wi-fi </li></ul><ul><ul><li>Cellular coverage not always required </li></ul></ul><ul><ul><li>Free wi-fi hot-spot access </li></ul></ul><ul><li>Second generation (June 08) </li></ul><ul><ul><li>1 st generation (June 07) </li></ul></ul><ul><li>iTunes integration </li></ul><ul><ul><li>Purchase & organize music and playlists </li></ul></ul><ul><ul><li>Purchase third party apps </li></ul></ul>
    7. 9. <ul><li>AT&T </li></ul><ul><ul><li>Only service provider </li></ul></ul><ul><ul><li>Several class action lawsuits </li></ul></ul><ul><li>Memory </li></ul><ul><ul><li>Only 8gb and 16gb </li></ul></ul><ul><ul><li>User can’t expand memory </li></ul></ul><ul><li>Permanent, weak battery </li></ul><ul><ul><li>Unreplaceable, can’t be swapped </li></ul></ul><ul><ul><li>Replacement battery = $79 </li></ul></ul><ul><ul><li>Depletes quickly after heavy use </li></ul></ul><ul><li>Inability to cut & paste </li></ul><ul><ul><li>Available through third-party app </li></ul></ul>
    8. 10. <ul><li>Onboard SIM for GSM worldwide </li></ul><ul><ul><li>Necessity for global travelers </li></ul></ul><ul><li>Document driven </li></ul><ul><ul><li>Ideal device for docucentric people & organizations </li></ul></ul><ul><ul><li>DataViz “Documents to Go” </li></ul></ul><ul><ul><ul><li>view & edit MS Office documents (Excel, PowerPoint, Word) </li></ul></ul></ul><ul><li>SurePress technology </li></ul><ul><ul><li>Tactile feedback </li></ul></ul><ul><li>Battery </li></ul><ul><ul><li>Removable & replaceable </li></ul></ul><ul><li>Sharper camera & video camera </li></ul><ul><ul><li>3.2 megapixels, flash, auto-focus </li></ul></ul>
    9. 11. <ul><li>No wi-fi </li></ul><ul><ul><li>Unexplainable oversight </li></ul></ul><ul><ul><li>Typically faster than 3G </li></ul></ul><ul><li>Onboard memory </li></ul><ul><ul><li>Only 1gb </li></ul></ul><ul><ul><li>May require additional memory cards </li></ul></ul><ul><li>SurePress technology </li></ul><ul><ul><li>Requires a firm press </li></ul></ul><ul><ul><li>Slower, more forceful, typing required </li></ul></ul><ul><li>1 st Generation </li></ul><ul><li>Shorter & heavier than iPod </li></ul>X
    10. 12. <ul><li>BlackBerry is dominant </li></ul><ul><ul><li>Document driven </li></ul></ul><ul><ul><li>Compatibility with MS Office </li></ul></ul><ul><ul><li>Ability to travel the world </li></ul></ul><ul><ul><li>Removable & replaceable battery </li></ul></ul><ul><ul><li>Out of the box works with </li></ul></ul><ul><ul><ul><li>Microsoft Exchange </li></ul></ul></ul><ul><ul><ul><li>Lotus Domino </li></ul></ul></ul><ul><ul><ul><li>Novell GroupWise </li></ul></ul></ul><ul><ul><ul><li>Blackberry Enterprise Server </li></ul></ul></ul><ul><li>iPhone ‘Documents to Go’ </li></ul>
    11. 13. <ul><li>Other BlackBerry devices </li></ul><ul><ul><li>BlackBerry Bold </li></ul></ul><ul><ul><li>BlackBerry Curve </li></ul></ul><ul><li>Android Operating System </li></ul><ul><ul><li>Open source OS for mobile devices </li></ul></ul><ul><ul><li>Developed by Google </li></ul></ul><ul><ul><li>T-Mobile G1 </li></ul></ul><ul><ul><li>Dell Phone </li></ul></ul>

    ×