Yahoo Stores and Your Ecommerce Success

Your Host – Shawna Fennell CEO 1 Choice 4 Your Store
Questions: -Email [email_address]
Twitter.com/shawnafennell
Twitter.com/rene_aka_mom
Questions? support@1c4y.com www.1choice4yourstore.com

Introduction to our fictitious store
Design Wizard
Inputting sections and products
Writing solid content for your website
Moving around store editor
Payment Methods
Tax Rates
Shipping Methods
Opening for Business
Resources

Help people create online stores using Yahoo
Yahoo! Small Business Partner
Author
Speaker – Affiliate Convention June
Radio Show Host
WebmasterRadio.fm
Monday 6pm ET
Itunes
Mommy
www.TwitterForBusinessBook.com

Store Name – 1 Choice 4 Frogs
Our products – Unique clothing and accessories for frogs
We will use Paypal to accept payments
Shipping – We will use a flat rate fee of $6.95
Sales Tax Rate – Our local tax rate is 6%

Choose a layout
Select a design by using either: - Color Palette - Pre-designed Template
Upload a company logo
Once completed, you can customize colors for your text, navigation buttons, and other elements from within your store editor.
Keep in mind - It is better to get open and start selling, and give search engines a chance to find your site, than to keep your store under construction for months trying to perfect the design.

Paypal - You can set up an account very quickly. Can also choose to set up PayPal while waiting for approval on a merchant bank account
Sign up for Chase Paymentech
Use existing Merchant Account (A bank account that allows a merchant to accept online credit card transactions. )
Must support FDMS Nashville to be compatible with Yahoo Store
Can process offline but not recommended

Nexus - determining factor of whether an out-of-state business selling products into a state is liable for collecting the tax on sales in the state
Auto Tax Setup Wizard - Select states for which you need to collect sales tax
You can consult the Sales Tax Clearing House web site for current tax rates http://thestc.com/ta.cgi?STRates
Sales Tax Institute FAQ http://www.salestaxinstitute.com/sales-tax-faq.jsp
Consult your state tax agency or tax advisor to learn about your tax responsibilities

Choose Shipping Methods (default methods Air and Ground )
Create rates based on: - Order total - Weight - Percentage - Flat rate - UPS real-time rates
UPS Online Tools - Offer real-time rates and services - Print UPS labels - Use the UPS WorldShip software

Section – Frog Clothing
Name – Blue Windbreaker Jacket
Code – bluefj
Price - $20.00
Sale Price - $15.00
Options – Small Medium Large
Description – Made specifically for frogs, our Blue Windbreaker Jacket is made of 100% poly micro poplin. Not only will this jacket keep you warm on cold nights, it is also water-repellent and wind-resistant. Makes a great gift too!
Weight – 1.5 Pounds

Should contain enough information to answer buyer questions about the product Who…What…When…Why…Where…How
Who is this product for?
What is this product?
When do they need or use this product?
Why do they need this product?
Where do they use this product?
How do they use this product?

Made specifically for frogs (who) , our Blue Windbreaker Jacket (what) is made of 100% poly micro poplin. Not only will this jacket keep you warm on cold nights (when) on your lily-pad (where) , it is also water- repellent and wind-resistant (how) . Makes a great gift too! (why)

For your customers
For your conversion rates
For your search engine rankings

Patience, Patience, and Patience,
3 – 6 Months For Search Engines
Sales will start slowly
Did I mention patience?

Product promotion tools
Drive traffic to your store
Free Search Engine Marketing
Shopping Search Engines
Email Marketing

Consider adding your top products only to start. You can always add more later.
Product images are critical to selling products online.
You can always return to edit product description and pricing, or change product images.
You can always continue to add products after opening for business.
Keep in mind again - It is better to get open and start selling, and give search engines a chance to find your site, than to keep your store under construction for months.

All steps completed
Publish all changes
Run a test order
Click Open For Business Button
Opening your store for business is the first step in an ongoing process of building a successful online store. You need to continually track and improve your store early on to quickly build repeat customers.
Keep in mind - It is better to get open and start selling, and give search engines a chance to find your site, than to keep your store under construction for months trying to get everything perfect.

You will not pay rent for 2 months
Save $39.95 a month
Free URL
Go to www.FreeYStore.com
Value - $89.95

Use Coupon Code “free dvd”
Save $19.95

Use it for training
Use it for your new Yahoo Store
Use it to increase sales
Use it to grow your business
No expiration date!!
Use coupon code “newlifegiftcard”

Email Us [email_address]
Come to our site www.1Choice4YourStore.com www.YourStoreNews.com
Call Us 888-312-7839
Twitter: www.TwitterShawna.com

Yahoo Stores and Your Ecommerce Success

by New Life Event on Mar 04, 2010

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Yahoo Stores and Your Ecommerce Success — Presentation Transcript