Using Twitter To Drive Traffic

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You have a Twitter account but now what do you do? What do you tweet about? How do you tweet and get your followers to visit your store?

You have a Twitter account but now what do you do? What do you tweet about? How do you tweet and get your followers to visit your store?

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  • 1. Using Twitter To Bring Traffic To Your Websites
    Brought to you by:
    @ShawnaFennell
  • 2. www.TwitterForBusinessBook.com
  • 3. WHAT AM I DOING NOW?
    Help people create online stores using Yahoo
    Yahoo! Small Business Partner
    Speaker
    Host of Ecom Experts
    Author
    Mommy
    www.TwitterForBusinessBook.com
  • 4. WHAT IS TWITTER?
    www.TwitterForBusinessBook.com
  • 5. #1 Word Used In 2009?
    Twitter
    #2 – Obama
    2008 Winner - Change
    www.TwitterForBusinessBook.com
  • 6. Holidays With Social Media
    60% Will use social media tofind coupons and sales
    53% Research Gift Ideas
    52% Check the gift wish lists of friends & families
    www.TwitterForBusinessBook.com
    Source: Emarketer http:// www.emarketer.com/Article.aspx?R=1007378
  • 7. Checking Twitter Everywhere
    www.TwitterForBusinessBook.com
    Source: Emarketer http://www.emarketer.com/Article.aspx?R=1007352
  • 8. TWITTER FOR BUSINESS
    Connect with your customers
    Build customer loyalty
    Increase brand awareness
    Increase sales
    Drive HUGE Amounts of Traffic
    www.TwitterForBusinessBook.com
  • 9. There is a Catch
    www.TwitterForBusinessBook.com
  • 10. CONNECT WITH CUSTOMERS
    www.TwitterForBusinessBook.com
  • 11. BUILD LOYALTY
    www.TwitterForBusinessBook.com
  • 12. BUILD BRAND
    www.TwitterForBusinessBook.com
  • 13. BUILD TRAFFIC
    www.TwitterForBusinessBook.com
  • 14. INCREASE SALES
    www.TwitterForBusinessBook.com
  • 15. FOLLOW THE LEADER
    www.TwitterForBusinessBook.com
  • 16. INVITATION
    www.TwitterForBusinessBook.com
  • 17. TRANSPARENCY
    www.TwitterForBusinessBook.com
  • 18. FUNNY
    www.TwitterForBusinessBook.com
  • 19. OH MY!
    www.TwitterForBusinessBook.com
  • 20. Bring On The Twitter Traffic!
    Set Up The Right Way
    www.TwitterForBusinessBook.com
  • 21. 1 CHOICE BRAND
    www.TwitterForBusinessBook.com
  • 22. SHAWNA BRAND
    www.TwitterForBusinessBook.com
  • 23. BIO
    Give people a reason to follow you
    Use keywords
    Sell yourself – But not too hard
    Be REAL
    www.TwitterForBusinessBook.com
  • 24. PICTURE
    We want to do business with real people
    Images speak volumes
    Do not leave the default image
    Be REAL
    www.TwitterForBusinessBook.com
  • 25. DESIGN
    Change the default
    Look for Free Twitter Backgrounds
    Search “twitter background template”
    Istock.com - Great Resource
    www.TwitterForBusinessBook.com
  • 26. MONITOR SIZE / RESOLUTION
    800X600
    www.TwitterForBusinessBook.com
  • 27. MONITOR SIZE / RESOLUTION
    1024x768
    www.TwitterForBusinessBook.com
  • 28. MONITOR SIZE / RESOLUTION
    1280x1024
    www.TwitterForBusinessBook.com
  • 29. MONITOR SIZE / RESOLUTION
    1600x1200
    www.TwitterForBusinessBook.com
  • 30. WHO IS YOUR CUSTOMER?
    www.TwitterForBusinessBook.com
  • 31. Bring On The Twitter Traffic!
    Time For Tweeting
    www.TwitterForBusinessBook.com
  • 32. WHAT ARE YOU DOING?
    Link to blogs you read
    Provide great quotes
    Offer Coupons
    Ask Questions
    Hold contests
    www.TwitterForBusinessBook.com
  • 33. Twitter Is Like Dating
    www.TwitterForBusinessBook.com
  • 34. BE ENGAGING
    What one thing do you want to accomplish today? This week?
    If you could do anything, what would it be?
    What's your best tip for (?your business?)?
    What trick would you love to teach your pet?
    What is your dog thinking?
    www.TwitterForBusinessBook.com
  • 35. RETWEET – OFTEN!!
    Gain new followers
    Get some RT love
    Pass on GREAT information
    www.TwitterForBusinessBook.com
  • 36. Bring On The Twitter Traffic!
    GIMME TOOLS!!
    www.TwitterForBusinessBook.com
  • 37. TWITTER TOOLS
    Start using them right away
    Automate, Automate, Automate
    Work Smarter Not Harder
    www.TwitterForBusinessBook.com
  • 38. TWEET DECK
    My fave
    Sort
    Search
    Track Keywords
    Keep your sanity 
    www.TwitterForBusinessBook.com
  • 39. www.TwitterForBusinessBook.com
  • 40. www.TwitterForBusinessBook.com
  • 41. SOCIAL TOO
    Great for automatically deleting spammy Direct Messages
    AutoFollow
    Auto Unfollow
    www.TwitterForBusinessBook.com
  • 42. TWITTERFEED
    Blog Will Feed Directly Into Your Twitter
    Every time you post blog – Tweet Automatically
    www.TwitterForBusinessBook.com
  • 43. TWEETLATER
    Automatically Follow
    Automatically UnFollow
    Schedule Tweets
    www.TwitterForBusinessBook.com
  • 44. HootSuite
    RSS Feed
    Brand Monitoring
    Scheduled Tweets
    Tracking
    FREE
    www.TwitterForBusinessBook.com
  • 45. Twitter For Business Kit
    @ShawnaFennell
    www.TwitterForBusinessBook.com