QR codes

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Has the time arrived for QR codes to really make their mark? Deck used to focus conversation during panel discussion at Social Media Influence 2013, London, June 13, 2013.

Has the time arrived for QR codes to really make their mark? Deck used to focus conversation during panel discussion at Social Media Influence 2013, London, June 13, 2013.

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  • The British embassy, Beijing – complete with QR code.
  • Google Maps ‘Favorite Place’ QR code.
  • Monmouthpedia.
  • Tesco’s QR code-enabling shopping experiment in South Korea.
  • McDonald’s US food packaging with QR codes.
  • MI5 job ad in The Times – with QR code.
  • QR code reporting for lost items – sticker from belon.gs.
  • QR Codes = Scan & Be Scanned to Get Stuff…
  • Innovation: Daimler-Benzadds QR code stickers to Mercedes cars, enabling emergency services to get mobile access to specific-car schematics. Pilot underway in Germany.

Transcript

  • 1. #SMI13 @janglesHas the QR code’s moment finally come?Neville Hobson - @janglesSocial Media Influence 2013 - London - June 13, 2013
  • 2. #SMI13 @jangleshttp://www.kpcb.com/insights/2013-internet-trends
  • 3. #SMI13 @jangles
  • 4. #SMI13 @jangleshttp://en.wikipedia.org/wiki/Wikipedia:GLAM/MonmouthpediA
  • 5. #SMI13 @jangleshttp://movies.cinema65.com/2012/11/world-1st-virtual-shopping-store-opens.html
  • 6. #SMI13 @jangleshttp://www.aboutmcdonalds.com/mcd/newsroom/press_releases/corporate_news_archive/McDonalds_Launches_New_Global_Packaging_Designs.html
  • 7. #SMI13 @jangleshttp://www.flickr.com/photos/nickj365/6231357215/
  • 8. #SMI13 @jangleshttp://bln.to/skzkqm6
  • 9. #SMI13 @jangleshttp://www.kpcb.com/insights/2013-internet-trends
  • 10. #SMI13 @jangleshttp://media.daimler.com/dcmedia/0-921-658892-1-1601024-1-0-1-0-0-1-12639-0-0-3842-0-0-0-0-0.html?TS=1370536703316
  • 11. #SMI13 @janglesAll you needis a littleimagination.
  • 12. #SMI13 @janglesHas the QR code’s momentfinally come?Neville Hobson@janglesLondon, June 13, 2013Content of this presentation deck is Copyright 2013 Neville Hobson. Some rightsreserved.Re-use permitted - read the Creative Commons license for terms.If you have questions or comment arising from your use of this deck, contact NevilleHobson: +44 7577 997 222 neville@nevillehobson.com www.nevillehobson.eu www.nevillehobson.com @jangles