Case study vente exclusive

Landing page review with Netway February 2010

Vente-‐Exclusive.com in a nutshell 4 to 7 private sales per week, with discounts up to -‐70%

Now with more than 600.000 members and growing very fast ... and growing fast (60.000 new members per month)

To sustain our growth, we’ve rebuild our site from scratch

Some landing pages also changed because of this

...which had a negative impact on conversion This is why we contacted Netway

Netway took us through an iteraEve process Understanding user behaviour Who is target audience What’s the user moEvaEon Flow analysis Behavioural recommendaEons

We A/B tested the outcome 50% 50%

...with a very satisfying impact on conversion +142%

® Do you want the same results ? Contact usMarc Van Rymenant Alain Dewispelaere CEO & Founder Sales Director +352 621 31 22 07 +352 621 31 22 04 marc@netway.eu alain@netway.eu except where otherwise noted, content on this presentation is licensed under a Creative Commons Attribution 3.0 License 10

Creative Commons Attribution 3.0 Licence ® You are free ... to copy, distribute, display, and perform the work ... under the following conditions Attribution. You must give the original author credit. € Non-commercial. You may not use this work for commercial purposes. No Derivative Works. You may not alter, transform, or build upon this work. • For any reuse or distribution, you must make clear to others the licence terms of this work. • Any of these conditions can be waived if you get permission from the copyright holder. • Nothing in this license impairs or restricts the authors moral rights. except where otherwise noted, content on this presentation is licensed under a Creative Commons Attribution 3.0 License 11

Having the right elements is not enough … ® Simplifying interfaces. TM except where otherwise noted, content on this presentation is licensed under a Creative Commons Attribution 3.0 License

Case study vente exclusive

by Marc Van Rymenant

Accessibility

Categories

Upload Details

Usage Rights

2 Embeds 710

Statistics

Case study vente exclusive Presentation Transcript

http://cms.netway.eu	709
http://www.linkedin.com	1