M commerce infographic

454
-1

Published on

Businesses that wish to adopt m-commerce as part of their digital strategy must first understand trends in user behavior as it relates to mobile usage, while shopping.

Published in: Technology, Business
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
454
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
8
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

M commerce infographic

  1. 1. SOME FACTS ABOUT MOBILE COMMERCE 80% of mobile users prefer locally relevant advertising 1 75% are more likely to take an action after seeing a location-specific message 1 1 out of 3 people who receive mobile alerts’ are driven to a store 2 27% of those make a purchase 2 of shoppers planned to access 35% social media from their smartphones while shopping, last holiday season 3 43% percent of mobile shoppers downloaded a retail app 4 SOURCES 1 - Mobile Audience Insights Report from JiWire, 2012 2 - Harris Interactive survey commissioned by Placecast, 2010 3 - Deloitte’s 2011 Annual Holiday Survey 4 - Retrevo, 2011INFOGRAPHIC BY JONATHAN LUPO | TWITTER.COM/USEREXPERIENCE

×