Educating the International Leaders                                                 of Tomorrow (2009)                    ...
1992-5                          1997-2001                      2001-4 BA: Film & Literature                               ...
Defining Ideology       Comes from the ideologues of       the French EnlightenmentHow has the term changed its cultural va...
Terry Eagleton                 Ideology as text          • Production of meaning, signs and values          • Ideas associ...
Terry Eagleton                 Negative Linguistic Connotations...                 • ‘On several of these definitions,     ...
Lacan’s Mirror   MGM- ‘The Dream Factory’            Heightened sense of reality The cinematic apparatus/mediumas illusory...
Chapters:                   1. Catalyst- Idealistic Aims        2. Class Juxtaposition- Professions with connotations     ...
4. Transcending Boundaries- Anderson & Gellner (Modernist view on                            Nationalism)                 ...
‘Finally it is imagined as a        community, because      regardless of the actual   inequality and exploitation  that m...
Baudry- The Apparatus/Text          Hall/Morley (78)        Audience Reception/Placement                                  ...
Hedonism                                                     Idealism    to                                               ...
The Church as Metaphor                        for oppression and the                        ruling class... ‘I don’t see  ...
‘...that the division of America     into unstable and illusory nations             is a complete fiction.’        11. Cros...
Black & White- Realism                    Compositional Variety- Rule of thirds                      single subject, group...
Ideological Effects on the Cinematographic Apparatus                                           by Jean-Louis Baudry‘...the...
iwilliamson@mail.sis.edu.hk   nepaliain@gmail.com  Twitter- @iwilliamson   www.esfmedia.comwww.esfmediaforum.com
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Hkfa lecture (ideology)

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A lecture used to support student learning (MA) based on ideology with specific reference to the Motor Cycle Diaries.

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  • Hkfa lecture (ideology)

    1. 1. Educating the International Leaders of Tomorrow (2009) Ideology Making a Difference (2012)Text of study: Diarios de Motocicleta (d. Walter Salles 2003)
    2. 2. 1992-5 1997-2001 2001-4 BA: Film & Literature VSO Nepal Richard Dyer ‘A’ Level Media Studies Ginette Vincendeau GCSE Media Studies Jose Arroyo 2004-12 Victor Perkins 1996/7 Media AdvocacyPGCE: English, Media & Drama ‘A’ Level Media Studies Didibahini GCSE Media Studies On the Road (2003) IB Film Studies BTEC Creative Media Production Anna Winston Pt.1 (2012) ESF Film Awards 2009 & 2010 HKSFA 2011
    3. 3. Defining Ideology Comes from the ideologues of the French EnlightenmentHow has the term changed its cultural value over time? What does it connote and how does it circulate as ‘discourse.’ (Foucault)
    4. 4. Terry Eagleton Ideology as text • Production of meaning, signs and values • Ideas associated with class or group • Ideas legitimating dominant political power • False ideas legitimating political power • Systematically distorted communication • Conjuncture of discourse and power
    5. 5. Terry Eagleton Negative Linguistic Connotations... • ‘On several of these definitions, nobody would claim that their own thinking is ideological, just as nobody would habitually refer to themselves as ‘fatso.’ Ideology, like halitosis, is in this sense what the other person has.’ • Usually a suggestion that ideology is to peak schematically, stereotypically and perhaps with the faintest hint of fanaticism.
    6. 6. Lacan’s Mirror MGM- ‘The Dream Factory’ Heightened sense of reality The cinematic apparatus/mediumas illusory, aspirational...serving the DOMINANT IDEOLOGY
    7. 7. Chapters: 1. Catalyst- Idealistic Aims 2. Class Juxtaposition- Professions with connotations 3. The Ranch vs The Farm 4. Transcending Boundaries- Anderson, Gellner 5. Road Movie Rule Book- Don’t stop! 6. Solidarity 7. Historical Revisionism 8. River as Allegory 9. The Status Quo 10. The Divided Continent- Challenging the Dominant Ideology 11. Crossing the River- Unification12. Journey’s End- Montage- Representation of the un-represented
    8. 8. 4. Transcending Boundaries- Anderson & Gellner (Modernist view on Nationalism) How are nation states represented? We will never meet most of the people in our state. ‘Nationalism is not the awakening of nations to self-consciousness: it invents nations where they do not exist.’ (Ernest Gellner)
    9. 9. ‘Finally it is imagined as a community, because regardless of the actual inequality and exploitation that may prevail in each, thenation is always conceived as adeep, horizontal comradeship. Ultimately it is this fraternity that makes it possible over the past two centuries, for so many millions ofpeople, not so much to kill, as willingly die for such limited imaginings.’ (Anderson, 1983)
    10. 10. Baudry- The Apparatus/Text Hall/Morley (78) Audience Reception/Placement Preferred (Dominant Ideology) Negotiated 7. Historical Revisionism Oppositional Does the notion ofEmotional Intelligence (Goleman)??? oppositional readings challenge ‘interpellation’ (Althusser) and the idea that we have no choice in identifying with dominant ideological constructions? Self Science
    11. 11. Hedonism Idealism to to Idealism Political Radical/Realist Legitimates force...Ironic as Marxist readings of crime genre do the same Transformation ‘A revolution without guns.’ It would never work.’
    12. 12. The Church as Metaphor for oppression and the ruling class... ‘I don’t see any rulebook.’ Ideological State Apparatus (Althusser)10. The Divided Continent- Challenging the Dominant Ideology The stolen food as ideological construct? Preferred Reading?
    13. 13. ‘...that the division of America into unstable and illusory nations is a complete fiction.’ 11. Crossing the River- Unification The sign & signifier (Saussere)‘Primitive Narcissism’ -Baudry- (Our identification with the journey)
    14. 14. Black & White- Realism Compositional Variety- Rule of thirds single subject, group subject etc12. Journey’s End- Montage- Representation of the un-represented Direct Mode of Address- Alienation Effect (Brecht) Self-reflexive convention which reminds the viewer of film apparatus...therefore... a symbol of shared humanity and egalitarianism.
    15. 15. Ideological Effects on the Cinematographic Apparatus by Jean-Louis Baudry‘...the subject, is put forth, liberated (in the sense that a chemical reaction liberates a substance) by theoperation which transforms successive, discreet images (as isolated images they have, strictly speaking, no meaning, or at least no unity of meaning) into continuity, movement, meaning.’ Liberation via continuity acts as a vehicle (no pun intended) for an ideological preferred reading of the text.
    16. 16. iwilliamson@mail.sis.edu.hk nepaliain@gmail.com Twitter- @iwilliamson www.esfmedia.comwww.esfmediaforum.com

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