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An internal Boomtown course

An internal Boomtown course

Published in: Business, Technology

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  • 1. Presentation Skills
  • 2. Overview  of  session 1. Body Language 2. Communication Tone and Voice 4. Developing a Winning Presentation 5. Technical Expertise 6. Confront the brutal facts
  • 3. Body  Language
  • 4. Body  Language  -­‐  Intro Did  you  know  that  body  language  accounts  for  up  to  90%  of  a   conversa;on!   Our  body  language  will  give  others  an  impression  of  ourselves  or   show  our  emo;ons. “This  new  policy  is  going  to  be  exci;ng.
  • 5. Body  Language  –  Habits What  is  the  meaning  of: • Touching  your  nose  when  saying  something? • Looking  down? • Touching  your  ear? • Covering  your  mouth  with  your  hand  when  talking?
  • 6. Body  Language  -­‐  Posture Introvert  -­‐  extrovert
  • 7. Body  Language  –  Business  Body  Language Business  can  be  construed  as  combat,  cour1ng,  socialising,  sparring..
  • 8. Body  Language  –  Business  Body  Language The  hand  shake  and  the  introduc0on • This  helps  to  regulate  the  flow  of  communica;on.  It  signals  interest  in   others  and  increases  the  speakers  credibility.  Speakers  who  make  eye   contact  open  the  flow  of  communica;on  and  convey  interest,  concern,   warmth,  and  credibility.  
  • 9. Body  Language  –  Business  Body  Language   Facial  Expressions:   • Smiling  is  a  powerful  cue  that  transmits  happiness,  friendliness,   warmth,  and  liking.  So,  if  you  smile  frequently  you  will  be  perceived   as  more  likable,  friendly,  warm,  and  approachable.  
  • 10. Body  Language  –  Habits Nega;ve  habits: Speech:  "uhmm,"  "you  know,"   Behavioural:  jingle  our  keys,  pacing... These  distract  from  the  message  you  are  trying  to  get  across. Assess  your  posi;ve  and  nega;ves  now. Mirroring  -­‐  adop;ng  their  habits
  • 11. Communica=on  tone  and  voice Ac1ve  Listening Good  speakers  not  only  inform  their  audience,  they  also  listen  to  them.   Ac#ve  listening  is  NOT  the  same  as  hearing!  
  • 12. Developing  a  winning  presenta5on
  • 13. Developing  a  Winning  Presenta=on Have  a  point! ...change  what  people  think,  feel  or  do The single most important thing you can do to dramatically improve your presentations is to have a story to tell.
  • 14. Developing  a  Winning  Presenta=on Structure:   Plan  to  move  them  from  point  A  to  point  B  in  x  slides
  • 15. Developing  a  Winning  Presenta=on Structuring  the  presenta1on  -­‐  the  longest  challenge
  • 16. Developing  a  Winning  Presenta=on THINKING SKETCHING BUILDING SCRIPTING REHEARSING SLIDES 90 HOURS 30 SLIDES
  • 17. Developing  a  Winning  Presenta=on Act  1:  Create  the  Story Act  2:  Deliver  the  Experience Act  3:  Refine  and  Rehearse
  • 18. Delivering the presentation “To  fail  to  prepare  is  to  prepare  to  fail” • Body  of  presenta;on  :  ask  yourself  -­‐  purpose,  who’s a]ending,  what  does  the  audience  already  know  about the  subject? • Focus  on  The  One  Thing. • Allow  the  audience  to  stay  focused!
  • 19. Delivering the presentation Planning  and  Research “To  fail  to  prepare  is  to  prepare  to  fail” • Begin  with  introduc;ons/ground  rules • Spend  some  ;me  introducing  yourself,  let  them  know  you  are  a  real   person! • Authority  –  why  they  should  listen  to  you
  • 20. Delivering the presentation Tell  them  what  you’re  going  to  tell  them.   Then  tell  them.   Then  tell  them  what  you’ve  told  them.
  • 21. Start strong! (A story not a joke.)
  • 22. Design great slides - it really matters
  • 23. A powerful intro People will forget what you said, people will forget what you did, but people will never forget how you made them feel. –Maya Angelou
  • 24. A powerful intro Our mission to Cannes
  • 25. The brain doesn’t pay attention to boring things DOPAMINE EMOTIONALLY CHARGED EVENT
  • 26. Practice
  • 27. Developing  a  Winning  Presenta=on A  strong  agency  model: Current  situa0on  >  Research  >  Key  insight  >  Strategy  >  Crea0ve  >  Concl.
  • 28. Current  situa0on  >  Research  >  Key  insight  >  Strategy  >  Crea0ve  >  Concl.• Gut  feel• Honesty  and  Bravery
  • 29. Current  situa0on  >  Research  >  Key  insight  >  Strategy  >  Crea0ve  >  Concl.• Casual  insights• Scien0fic  processes• Impact  studies
  • 30. Current  situa0on  >  Research  >  Key  insight  >  Strategy  >  Crea0ve  >  Concl.• Human  truth/consumer  behaviour• Sales  related
  • 31. Current  situa0on  >  Research  >  Key  insight  >  Strategy  >  Crea0ve  >  Concl.• Budget• Future  mindedness• Thorough  mix  of  communica0on  elements
  • 32. Current  situa0on  >  Research  >  Key  insight  >  Strategy  >  Crea0ve  >  Concl.Blow  their  socks  off!
  • 33. Current  situa0on  >  Research  >  Key  insight  >  Strategy  >  Crea0ve  >  Concl.Tell  them  what  you’ve  told  them
  • 34. Developing  a  winning  presenta=on The  Rule  of  Synergy When  2  people  come  together  in  like-­‐mindedness  to  achieve  the   same  goal,  the  result  is  far  greater  than  before. Always  present  with  the  thought  in  mind  “if  the  client  wins  out  of   this,  I  win”.
  • 35. Developing  a  Winning  Presenta=on Using  visual  aids  &  graphic  media At  least  60%  graphics  (charts,  graphs,  images) Steve  Jobs  -­‐  No  bullet  points.  Ever. The  leave-­‐behind
  • 36. Developing  a  Winning  Presenta=on Master  stage  presence Nerves.  Body  language.  Eye  contact...
  • 37. Tips  and  Techniques • Vary  your  voice.    If  you  do  not  modulate  your  voice,  you will  be   perceived  as  boring  and  dull.   • Reading  from  handouts:  un-­‐confuse  the  audience! • Do  not  wave  a  pointer  around.    The  audience  will become  fixated  upon   your  “sword”  instead  of  you. • Speak  to  the  audience  …    NOT  to  the  visual  aids • Circulate  around  the  room  as  you  speak  –  this  creates  physical  closeness   to  the  audience. • Get  to  the  presenta;on  before  your  audience  arrives  and  be  the  last  one   to  leave.
  • 38. Developing  a  Winning  Presenta=on ...its often won or lost at question time
  • 39. Ending off well • Always  allow  ;me  at  the  end  of  the  presenta;on  for  ques;ons. • Keep  your  cool  if  a  ques;oner  disagrees  with  you…  You  are  a professional!   • When  a  ques;on  is  asked,  repeat  it  to  ensure  everyone (including  you)  heard  it  correctly. • When  answering,  direct  your  remarks  to  the  en;re  audience  to keep  everyone  focused,  not  just  the  ques;oner. • Answers  that  last  10  to  40  seconds  work  best.
  • 40. Technical  specifics
  • 41. Thank  you