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Marketing is dead, long live user experience

by Web communications and user experience specialist at University of Edinburgh on Mar 20, 2013

  • 482 views

Presented at the Chartered Institute of Marketing, Higher Education Market Interest Group Annual Conference, 21 March, 2013. ...

Presented at the Chartered Institute of Marketing, Higher Education Market Interest Group Annual Conference, 21 March, 2013.
Presenters: Dawn Ellis and Neil Allison, University of Edinburgh Website Programme.

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Marketing is dead, long live user experience Marketing is dead, long live user experience Presentation Transcript