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    Britannia   ppt Britannia ppt Presentation Transcript

    • BRITANNIA
      • Company Background
      • Britannia, one of India's biggest brands was started in 1892 with an initial investment of Rs.295.
      • Products ranging from the healthy and economical Tiger biscuits to the more lifestyle-oriented Milkman Cheese.
      • Britannia is the First Bakery Company in India to Remove Transfats from its Biscuits
      • Britannia innovates for strong presence in health and nutrition space
      • Living up to its credo “Eat Healthy Think Better”
      • Addition of Nutrients through Fortification
      • Launch of Tiger Banana Biscuits Fortified with Iron
      • Launch of Tiger Iron Zor
      • Smart-Nutrient Fortified Milk Bikis
      • Britannia’s range of breads has been fortified with 10 vital vitamins.
      • Product Related Information
      • Tiger, was launched in 1997
      • Re-invigoration in June 2005 and April 2008 has helped bolster its growth.
    • Category Related Information