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Trendywalks - A Hybris-based eCommerce Store with Custom Features
 

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TrendyWalks is a Hybris-based fashion and lifestyle eCommerce portal. It retails apparel, footwear, accessories and other fashion and lifestyle products. ...

TrendyWalks is a Hybris-based fashion and lifestyle eCommerce portal. It retails apparel, footwear, accessories and other fashion and lifestyle products.

Apart from the features like menu, categories, cart etc that Hybris supports, we have also added a few custom features that better the offering in terms of ease of use, rich UI and aiding sales.

Let us go through some of them.

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  • Definition of terms1. Revenue refers to total revenue Jan-Dec2. Gross margin as defined in key metric template3. Net new business refers to ‘New new business’ i.e. non organic growth. It should not include growth from existing clients.

Trendywalks - A Hybris-based eCommerce Store with Custom Features Presentation Transcript

  • 1. TrendyWalks A Hybris-based eCommerce Concept Store
  • 2. About Neev Magento Hybris Commerce SaaS Applications Adobe Marketing Cloud Custom Development Key Company Highlights 300+ team with experience in managing offshore, distributed development. Neev Technologies established in Jan ’05 VC Funding in 2009 By Basil Partners Part of Publicis Groupe Hybris and Adobe CQ centers of Excellence Offices at Bangalore, Gurgaon, Pune, Mumbai Member of NASSCOM Mobile Cloud iPhone Android PhoneGap Windows Phone HTML5 Apps Web AWS Rackspace Joyent Heroku Google Cloud Platform Digital Marketing, CRM, Analytics (Omni-Channel) User Interface Design and User Experience Design Performance Consulting Practices Quality Assurance & Testing Outsourced Product Development
  • 3. Custom Features for your Hybris Store • As Hybris grows into the future of ecommerce, we at RazorfishNeev, have put together a global team of Hybris certified experts. • Here we outline an ecommerce concept store created by the Hybris Centre of Excellence, Bangalore. • TrendyWalks is a Hybris-based fashion and lifestyle e-commerce portal. It retails apparel, footwear, accessories and other fashion and lifestyle products. • Apart from the features like menu, categories, cart etc that Hybris supports, we have also added a few custom features that better the offering in terms of ease of use, rich UI and aiding sales.
  • 4. Custom Theme for Store • We created a custom UI with rich interface, minimalist classy design and effects. Being an eCommerce platform, it is high on intuitiveness and appeal.
  • 5. Featured Products • This feature lists down the latest products that have been added to the store. This means that the most recent trends across product categories get showcased on the landing page.
  • 6. Recently Viewed and Recently Purchased Products • The browser history is used to collate this list (maximum of last 10 products), if the user is not logged into his account. In case the user has signed in, then the user history is used as a reference to create this listing. • This feature is a real-time feed that displays the products (last 10 products) that are being purchased online through TrendyWalks at the time that the user is surfing the portal. Thus, the most popular/ fast selling products are displayed on the screen that could further help in up-selling and providing fashion-relevant trend-based sales inputs to the user.
  • 7. Product Comparison • By using this feature, a user can compare between similar products in a category to be able to better decide what suits his needs and budget.
  • 8. Product Comparison (Contd…) • A feature-wise comparison of product details side-by-side gives the user a clear picture thus helping him make informed choices based on relativity.
  • 9. Popular Search Terms • A list of top 50 terms that have been most frequently used for searching products on the TrendyWalks ecommerce portal are listed under this section. The size of a search term indicates how frequently the user searched with that keyword. These serve as prompts to the user for correct search terms and trending products across the portal.
  • 10. Price Customization • This feature provides the option to strike off the MRP and display a discounted price. It is particularly useful during festive season, special sale and flat discounts.
  • 11. Payment Gateway Integration with PayPal • On checkout, the user can opt for payment via credit card or through PayPal. The payment gateway integration provides the user both options to pay for the purchase.
  • 12. Final Word • TrendyWalks is an internal project. • Having received positive feedback from our stakeholders, we decided to showcase it. • A Global Strategic Partner, we are constantly working towards delivering Hybris solutions that are flexible, scalable and reliable. • Check out our Trendywalks blog here.
  • 13. A Few Clients
  • 14. Partnerships
  • 15. Neev Information Technologies Pvt. Ltd. sales@neevtech.com India - Bangalore The Estate, # 121,6th Floor, Dickenson Road Bangalore-560042 Phone :+91 80 25594416 India - Pune Office No. 4 & 5, 2nd floor, L-Square, Plot No. 8, Sanghvi Nagar, Aundh, Pune - 411007. Phone :+91 20 64103338 For more info on our offerings, visit www.neevtech.com