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Hybris @ Neev


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Hybris is a popular eCommerce platform. …

Hybris is a popular eCommerce platform.
An SAP company, it is rated among the top enterprise suites for eCommerce solutions by Gartner and Forrester.
Hybris is being used by GE, P&G, 3M, Nikon, Levi's among others.
Established Hybris Center of Excellence in Bangalore.
Neev has been working on eCommerce projects since its inception and has worked with clients such as KEH, GPPGolf, Provogue and PopMarket on eCommerce projects.
Neev has a team of Hybris-Certified expert developers.
Experience in handling complex Hybris commerce implementations for multi-national clients.
Razorfish, our parent brand, is a Multi-regional Hybris Gold Partner with a team of certified Hybris experts.

Published in: Technology, Business

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  • 1. Hybris Commerce @ Neev
  • 2. Magento eCommerce SaaS Applications Video Streaming Portals Rich Internet Apps Custom Development Key Company Highlights 250+ team with experience in managing offshore, distributed development. Neev Technologies established in Jan ’05 VC Funding in 2009 By Basil Partners Part of Publicis Groupe Member of NASSCOM. Development Centers in Bangalore and Pune. Offices at Bangalore, USA, Delhi, Pune, Singapore and Stockholm. Mobile Cloud iPhone Android Windows Phone 7 HTML5 Apps Web User Interface Design and User Experience Design Performance Consulting Practices Quality Assurance & Testing AWS Consulting Partner Rackspace Joyent Heroku Google App Engine About Neev Outsourced Product Development
  • 3. What is Hybris? • Hybris is a popular eCommerce platform. • An SAP company, it is rated among the top enterprise suites for eCommerce solutions by Gartner and Forrester. • Built on Apache and Spring Source components, containers and servers, Hybris is a single technology stack solution . • It provides customizable eCommerce solutions along with product content management, a web content management system and order management. • Hybris serves all domains including B2B, B2C, and Telecommunications. • It provides the required framework for data intensive, performance heavy applications and also high traffic requirements. • Engineered for scaling, it boasts of supporting multi-channel experiences across a variety of languages and currencies. • Modular in structure, the Spring framework makes it quite easy to learn. • It also supports all front end technologies and wide range of databases. • It has operations across the globe.
  • 4. STATE OF THE ART POWERFUL FLEXIBLE SIMPLE Technology standards SOA architecture Third-party compatibility Standard tools & methods Virtualization Cloud computing Scalability Performance Parallelized architecture Caching Clustering Extensibility Business process management Model-driven architecture Integration scenarios Freedom of choice Easy installation Efficient development Deployment processes Fast upgrade and migration paths Easy usage Why Hybris? – In a Nutshell
  • 5. Why Hybris? • Enables commerce for web and mobile and for both B2C and B2B with features like search and merchandising, Master Data Management (MDM) among others. • Hybris Commerce Accelerator helps achieve fast time-to-market. It offers a fully customizable commerce platform across multiple channels with call-center and order management functionalities. • Automated print production processes help bring down costs. • Omni-Commerce Connect APIs – prevent time-consuming, expensive IT cycles by integrating new channels to your commerce solution. • Create Omni-channel Order fulfillment through centralized order management. • Easily integrate with Devices, Channels or Functional Modules using Java and REST APIs and Omni Commerce Connect. • Plugins for Endeca, Adobe CQ5 Web content management.
  • 6. Few Successful Hybris Implementations Worldwide Here are a few scenarios where Hybris has been implemented successfully (S o u r c e : H y b r i s ) : • Supporting 20 million SKUs on one of the largest online retail sites. • Two million customers and 500,000 orders per day for one of the largest wholesale distributors. • 2,500 stores in 44 global markets • for one of the largest physical retailers. • Deployed in 4 months for 42 countries • Processes 6000 inquiries per second
  • 7. How is Neev the right candidate for Hybris-based Development? • Established Hybris Center of Excellence in Bangalore. • Neev has been working on eCommerce projects since its inception and has worked with clients such as KEH, GPPGolf, Provogue and PopMarket on eCommerce projects. • Neev has a team of Hybris-Certified expert developers. • Experience in handling complex Hybris commerce implementations for multi-national clients. • Razorfish, our parent brand, is a Global Strategic Partner for Hybris with a team of certified Hybris experts.
  • 8. Neev Hybris Centre of Excellence • Hybris is a popular eCommerce platform and is rated among the top enterprise suites for eCommerce solutions by Gartner and Forrester. • We, at Razorfish Neev, are a Global Strategic Partner of Hybris with a team of 20 certified Hybris experts who have rich experience in Hybris commerce implementations. • Our Hybris implementations: – A fully customized marketplace on the Hybris platform. – We have integrated Paypal payment gateways with Hybris and have also created new Wizards for store administrators. This helps in creating rules in a live system and displays relevant content to the end users based on their activities with the store. • Here are some things we are plan to work on: – Integration of Hybris with Adobe CQ, a popular CMS, to deploy Hybris on Virtual Private Clouds of AWS. – Integration of Hybris with AngularJS to build virtual online stores having rich user experience. – Hybris-based Omni-Channel Commerce solution, where the user has a seamless interactive brand experience across platforms.
  • 9. Hybris Center of Excellence - Hybris for Phonegap • Hybris platform exposes the capabilities of data access to authenticated client apps through RESTful services. • To build a client app, a developer needs to understand the signatures of each of these service calls. • Hybris provides these wrappers in the form of Android SDK and iOS SDK but not for hybrid frameworks like Phonegap. • PhoneGap, an Open Source framework, provides advantages like low development time, cross platform nature of app development and lesser effort required for maintenance. With Phonegap and availability of frameworks like Steroids or Ionic, we are able to deliver native looking apps at a fraction of the time it takes to build native apps. • We built a pure Javascript solution which can be used by a framework like Phonegap and also by pure Javascript clients (including NodeJS). • With the adoption of this approach, it is far more easier to improvise on its capabilities whenever new features are required.
  • 10. Hybris Center of Excellence – Custom Hybris Features • Apart from the features like menu, categories, cart etc that Hybris supports, we have also developed custom features. Explore them here. • Custom theme: • Featured products:
  • 11. Hybris Center of Excellence – Custom Hybris Features • Recently viewed and recently purchased products: • Product Comparison:
  • 12. Hybris Center of Excellence – Custom Hybris Features • Popular search terms: • Price Customization:
  • 13. Hybris Center of Excellence – Custom Hybris Features • Product Comparison: • Payment Gateway Integration:
  • 14. Hybris Center of Excellence – Custom Hybris Features • Pre-order: • Back-order:
  • 15. Case Studies of Hybris-based eCommerce Development
  • 16. Revamp and Feature enhancements to a Vehicle History eStore
  • 17. Vehicle History Reporting Service of a US-based Global Company • Neev developed Vehicle History Reporting service that is used in aiding used car shopping. It is an online store that provides vehicle history reports detailing specific used vehicles’ history. • We helpedmigrate this portal to Hybris platform, revamped the design and also added feature enhancements. • Using Hybris’s inbuilt functionality, we redesigned the entire portal. • The reports package is being handled through the subscription module in Hyrbis. • This module helps the admin track and record all user activity. It enables the users to view their information like purchase history, expiry date for the subscription, etc. through a customer dashboard. The portal also sends an automatic email alert to the user when the subscription is about to end prompting them to subscribe again. This is achieved through email triggers. • The portal also sends automatic email alerts to technical staff and admin alerting them of technical issues and sending logs of user activity. • The portal allows users to register and create their profiles. • We implemented payment gateway integration with Paypal and CyberSource. The choice of a payment gateway enables users without Paypal accounts to make payments. • We also implemented a feature that allows users to get a discount upon entering a coupon code. • SOAP services used for implementation. Hybris integrated with external servers through web services to fetch information. • Thirty-party end-user analytics implemented - Google Analytics, Web trends and Optimost. This data is accessible to the admin through JS2 pages. • The technology stack includes Core Java, Java Script, Spring, Tomcat, ANT, XML, HTML.
  • 18. Migration to a Hybris and AEM enabled Platform for a Global Tech Company Showcase
  • 19. A Leading Multi-national Technology Company • The Client is a leading multi-national technology company with a presence across 21 countries. • The client wanted to migrate their website to Hybris from their existing setup. • They also required us to model over 300000 products in Hybris. • Hybris is used for Product Catalog Management and AdobeCQ (AEM) for Content Management and for development of the website’s front-end. • Omni Commerce Connect (OCC) REST APIs used to pull product information from Hybris for import/display on Adobe CQ frontend. • Hybris features like Product catalog, product references, Solr search were used. • While MySQL was used for the database, Endeca was used for search. • The key challenge was the complexity involved in integration of Hybris with AdobeCQ.
  • 20. Rapid Development of a Responsive Hybris eStore with Complex Order Processing Logic Showcase
  • 21. A Japan-based eRetailer of Luxury Apparel • Rapid development - The end – to – end solution right from design, development, testing, deployment and launch was implemented within a short period of 2.5 months. • A completely responsive Hybris portal. • Involved complex order processing logic which included implementation of features for pre-order and normal order. • The estore is compatible with Japanese language. • Advanced import and export feature has been implemented with the help of Talend tool. • The following features are also being implemented: – Advanced promotions – B2B features – Returns and refund exchange
  • 22. A Few Clients
  • 23. Partnerships
  • 24. Neev Information Technologies Pvt. Ltd. India - Bangalore The Estate, # 121,6th Floor, Dickenson Road Bangalore-560042 Phone :+91 80 25594416 India - Pune Office No. 4 & 5, 2nd floor, L-Square, Plot No. 8, Sanghvi Nagar, Aundh, Pune - 411007. Phone :+91 20 64103338 For more info on our offerings, visit