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Difference between marketing and sales by Neeraj Bhandari ( Surkhet.Nepal )
 

Difference between marketing and sales by Neeraj Bhandari ( Surkhet.Nepal )

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    Difference between marketing and sales by Neeraj Bhandari ( Surkhet.Nepal ) Difference between marketing and sales by Neeraj Bhandari ( Surkhet.Nepal ) Presentation Transcript

    •  Sales and marketing plan are not the same thing.  Unfortunately, many business owners will confuse the two and not realise that they need to spend time with each other.
    • 1. Marketing is about finding customers.  Marketing focuses on providing the very best image of your business.  Sales will be making sure that a customer purchases a product or service when they are at your company.
    • 2. The second area of sales and marketing have to do with how your customers see your business and then what they actually get.  When you begin a marketing plan, you are trying to present an image of your business.  Sales, on the other hand, are making sure that your customers actually get the products and services that fit within the perception that a customer has.
    • 3. Finally, Marketing is all about the forest and sales are all about the trees.  Marketing will have to do with the whole health of your company.  Sales will have to do with the everyday details, including how many customers you have, how much revenue you gain, and how many products you move each day.