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Communication by Neeraj Bhandari ( Surkhet.Nepal )
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Communication by Neeraj Bhandari ( Surkhet.Nepal )

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  • 1. Derived from ancient Latin word „COMMUNICARE‟ which means to commune or to share. According to Brown, "Communication is the process of transmitting the ideas and thought from one person to another for the purpose of creating understanding.” According to Keith Davis, “Communication is the transfer of information and understanding from one person to another person.” Communication, in simple, is the way of reaching others with facts, ideas, thoughts and values. COMMUNICATION MANAGEMENT CONCEPT : COMMUNICATION 1
  • 2. FACTORS OR ELEMENTS OF COMMUNICATION  SENDER Sender is a person who simply sends the message or information.  MESSAGE Message is the collection of ideas and thought  RECEIVER Receiver is the person who receives the message sent from the Sender MANAGEMENT CONCEPT : COMMUNICATION 2
  • 3. TYPES OF COMMUNICATION COMMUNICATION VERBAL COMMUNICATION NON-VERBAL COMMUNICATION ORAL WRITTEN SIGN LANGUAGE BODY LANGUAGE AUDIO VISUAL MANAGEMENT CONCEPT : COMMUNICATION 3
  • 4. 1. VERBAL COMMUNICATION • Verbal communication refers to the form of communication in which message is transmitted verbally • Communication is done by word of mouth and a piece of writing. • Objective of every verbally communication is to have people understand what we are trying to convey • In verbal communication remember the acronym KISS(keep it short and simple). Verbal Communication is further divided into: 1.ORAL COMMUNICATION In oral communication, Spoken words are used. It includes face-to-face conversations, speech, telephonic conversation, video, radio, television, voice over internet. 2.WRITTEN COMMUNICATION A written message may be printed or hand written. In written communication message can be transmitted via email, letter, report, memo etc. Message, in written communication, is influenced by the vocabulary & grammar used, writing style, precision and clarity of the language used. 4
  • 5. 2.Nonverbal communication • Nonverbal communication is the sending or receiving of wordless messages. • We can say that communication other than oral and written, such as gesture, body language, posture, tone of voice or facial expressions, is called nonverbal communication. Nonverbal communication is all about the body language of speaker. Nonverbal communication have the following three elements: Appearance Speaker: clothing, hairstyle, neatness, use of cosmetics Surrounding: room size, lighting, decorations, furnishings Body Language facial expressions, gestures, postures Sounds Voice Tone, Volume, Speech rate MANAGEMENT CONCEPT : COMMUNICATION 5
  • 6. PROCESS OF COMMUNICATION 1. SENDER – Sends the message 2. MESSAGE – Physical form of idea 3. ENCODING – Interpretation of the message 4. CHANNEL – Methods to transmit the message 5. RECEIVER – Receives the message 6. DECODING – Retranslating the sender‟s message 7. FEEDBACK – Respond of the message MANAGEMENT CONCEPT : COMMUNICATION 6
  • 7. LEVELS OF COMMUNICATION 1. EXTRAPERSONAL COMMUNICATION BETWEEN HUMAN BEING AND NON-HUMAN BEING. 2. INTRAPERSONAL COMMUNICATION OF A PERSON WITH HIMSELF / HERSELF. 3. INTERPERSONAL COMMUNICATION BETWEEN TWO PEOPLE. 4. MASS COMMUNICATION COMMUNICATION WITH THE MASSES. 5. ORGANIZATIONAL COMMUNICATION DONE BY THE PEOPLE OF THE ORGANIZATION MANAGEMENT CONCEPT : COMMUNICATION 7
  • 8. FLOW OF COMMUNICATION 1. Downward communication : Refers to communication from the higher level to the lower one in managerial hierarchy. 2. Upward communication : This type of communication flows upward in the hierarchical level i.e. from subordinate to the superiors. 3. Horizontal communication : This takes place between professional peer groups or at the same hierarchy levels. 4. Diagonal/crosswise communication : This type of communication occurs between people who do not to follow rigid norms of communication protocol and it percolates in all the directions. MANAGEMENT CONCEPT : COMMUNICATION 8
  • 9. PREPARED BY NEERAZZ LEE MANAGEMENT CONCEPT : COMMUNICATION 9

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