Neelam Group Profile

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Introduction …

The Neelam Group of Companies established in 1981, in Dubai, United Arab Emirates, is a leading Importer / Exporter and Wholesaler of Textile Fabrics, Retailer of Fashion Garments and Accessories, Food and Beverage provider, with its network of Business spread across The Middle East, CIS countries, Eastern Europe and South East Asia…

Textile Division
Neelam Khamas Textorium located in the Textile market of Bur Dubai displays a wide range of Textile Fabrics serving Wholesale & Retail customers alike.. The division also operates state of the art Warehouses (40, 000 sq. feet) in Jebel Ali Free Zone and Aweer Free Zone, both located in Dubai, which stocks thousands of meters of Fabric ready to supply to the discerning customer at short notice. The Fabrics are sourced from China & Korea where the Neelam Group has associate offices… To ensure that our customers get the best of quality, we oversee that the manufacturers use dyes and chemicals that are acceptable to International Standards and do not cause any harm to the human skin…

Retail Division
Neelam Fashions also located in Dubai, is the Retail Division of the Group which retails Branded Fashion Garments and Accessories of International repute in Womenswear, Menswear & Kidswear. The company operates and manages Retail space in excess of 10,000 square feet in the UAE and the Indian subcontinent. The Brands which are managed as a Franchise are Rocco Barocco & Naracamicie from Italy, Gingersnaps from the Philippines… New Brands in Womenswear Fashion from Europe & South East Asia are being introduced in the UAE to cater to the Customer’s needs... Plans are also in place to develop a Private Label…

Food & Beverage Division
With The Neelam Group already having entered the East European Market and establishing its presence in the Textile Business for over two decades, there was a need felt to diversify and in view of this a franchise of Charley’s Grilled Subs, USA, was signed for Poland… Major expansion plans are on the cards to take this World renowned Philly Stakes concept to rest of Poland & Continent Europe…

Real Estate Division

Dubai has proven to be a Gold mine for investors in the Real Estate.. Even though the 2008 Worldwide recession was a dampener, the investors have now started to get the confidence in buying properties anticipating high returns in the coming years particularly keeping in mind Dubai’s chances to host the 2020 Expo… The Neelam Group, through Its Real Estate Division is actively involved in buying and selling properties.. The Royal Residence at the Central Business District in International City, Dubai, was one of the key development projects that the Division was involved.

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  • 1. Neelam Group of Companies Corporate Profile Tel: +971(4) - 8819848 Email: Website:
  • 2. Overview of The Neelam Group Investments and Joint Ventures • Textiles • Fashion Retail & Distribution • Real Estate • F & B The Group was founded in Dubai, United Arab Emirates, in the year 1981
  • 3. From a Small Regional Entity …to a Multinational Player 1981 Established the textile Business in the UAE 1988 Expanded into the CIS Countries 2004 Diversified into Real Estate In the UAE 2006 Ventured into Retail in the UAE Diversifying into F & B in Poland 2013
  • 5. Textile Division Neelam Khamas Textorium L.L.C. located in Textile Market, Dubai, UAE displays a wide range of Textile fabric that deals in Wholesale & Retail. The company also operates two state of the art Logistic Warehouses covering an area of 40,000 square feet situated in JEBEL ALI & Dubai Textile City (Awir Free Zone). The $4 billion plus Dubai textile market, which sits at the center of a 1.4 billion booming consumer market extending from the CIS to Africa and the Indian subcontinent, has emerged as one of the most modern and profitable trading points in the Middle East’s commercial map. Hand held by the Textile Merchants Group (Texmas ) , the apex body of the UAE textile merchants, which was established in 1990, the trade has now earned the reputation of being run by some of the most professionally motivated and trusted merchants in the country.
  • 6. The Textile showroom in Bur Dubai (UAE)
  • 7. Real Estate Division Real estate seems to be a profitable business and it is certainly true. One can make millions out of the real estate market and all it requires is a great sense of finding opportunities which can produce profits. One has to be cautious all the time and keep an eye on the real estate market’s ups and downs in order to take the maximum advantage of the invested amount in real estate ventures. When we talk about real estate market which is worth investing an ample amount of money, it is certainly the Dubai real estate market. Dubai’s real estate has proven to be a goldmine for the investors. The Neelam group which constantly looks out for investments grabbed the opportunity of Dubai’s Real Estate boom and invested in diverse properties, both commercial and residential
  • 8. Neelam’s Real Estate Investments in Dubai (UAE) The Address The Marina The Executive Towers The Burj Khalifa International City
  • 9. The Retail Division The Retail sector in the UAE has grown so fast over the past years that it has become a major contributor to the non-oil economy. This growth was driven by many factors, including the presence of a sophisticated shopping infrastructure, the organisation of too many events and occasions every year and the opening of scores of malls and other shopping outlets. "Dubai has been the main driving force in the retail business boom in the country, the main reasons are its massive commercial activity, open and liberal policies, a sharp rise in the number of malls, and the influx of millions of tourists. The Neelam Group ventured into the Retail business in 2006 with Internationally acclaimed Brands offering Menswear, Womenswear & Kidswear within the Fashion segment.
  • 10. Retail Brands
  • 11. (Women’s wear – Fashion & Accessories) Rocco barocco is one of Italy’s most successful Fashion Designer. The Brand is clearly defined as stylish, creative, glamorous and avant-garde. The Brand continues to challenge the fashion of the day beyond the expected and ordinary to create the extraordinary, something that every women deserve. Rocco barocco’s long offering of sensational products include Ready to wear Formals and Casuals, Fashion Accessories, Bags, Perfumes etc. The fabrics most frequently showcased in Rocco barocco’s creations are soft and flowing, giving way to an extravagance and luxurious feel. Stores in Dubai Dubai Mall Dubai Marina Mall
  • 12. (Menswear & Women’s wear – Fashion & Accessories) Naracamicie is synonymous with the Italian way of life… Every season the Brand creates genuine collections for both Men & Women , with a range of patterns and fabrics in a class of its own. The Brand is competitive in all its markets and an undisputed Industry leader within the segment it operates. Naracamicie’s offering of extraordinary products include Casualwear shirts and tops for women, jerseys and fashion accessories. Stores in the UAE Dubai Festival City Dubai Marina Mall Megha Mall , Sharjah Mushriff Mall, Abu Dhabi
  • 13. (Childrenswear) Gingersnap is a leading Brand for childrenswear from the Philippines which was born out of a deep passion for fashionable children. With the convenience of travel and the fact that we live in an era where consumers are more Global and discriminating, children’s Retail must now meet this demand. Through Gingersnap Retail has got elevated to a total experience not only with regards to the products, but also with the store layout, packaging and visual merchandising for the new born up to teenage children. Stores in the UAE Dubai Mall Dubai Festival City Mirdiff City Centre Megha Mall,Sharjah AL Wahda Mall, Abu Dhabi
  • 14. Fashion Distribution Division • With the Neelam Group being in an enviable position of having it’s associate offices across the Globe, we are in a capacity to source renowned Fashion Brands and Accessories, which are in-line but not older than two consecutive seasons.. The Group’s objective is to serve the demand for Fashion Labels particularly in the markets where they are not available…
  • 15. The F & B Division With the Food & Beverage Business set to grow due to rising income levels and increased demand for convenience foods, the Food Retail business will be a major benefactor of this trend. In emerging nations such as Poland, rising population along with growing per capita income is leading to changing food habits. Consumption of convenience foods is increasing due to consumer preference for cheaper ready to eat foods amid the increasing urbanisation rate. In the year 2013, The Neelam Group identified an opportunity to venture into the F & B business in Poland.
  • 16. Under a Franchisee agreement, The Neelam group opened the Charley’s Grilled Sub in April 2013, the first of it’s several outlets in Poland.. CHARLEY’S have been perfecting their craft for over 25 years. So trust them when they know a thing or two about giving customers the best Philly Steaks on the planet. In fact, every Philly Steak Charley’s serve is made with 100% USDA Choice Steak, 100% All-White Meat Chicken Breast & Fresh Deli Meats. Guaranteed….. You'll never find a microwave in the Charley’s stores because each Philly Steak is grilled fresh, right when you order it. So when you're at Charley’s, you simply can't go wrong.
  • 17. Bluecity Mall , Warsaw, Poland
  • 18. Our Corporate Philosophy Culturally Diverse Over 15 Nationalities employed Truly International UAE, INDIA, BELARUS, POLAND, UKRAINE, RUSSIA, AFRICA Senior & Middle Management Qualified from the U.S.A, United Kingdom, worked with blue chip companies Empowerment Operational Management achieving outstanding standards & Best practices
  • 19. Neelam’s Core Competencies
  • 20. Shared Services – Leveraging Professional Excellence  Information Technology – Provides a platform for centrally managed merchandising and retail operations – Operates systems that support the requirements of our brands and distribution  Finance & Audit – High standards of financial controls and management through a centralized finance department  Marketing – Ability to leverage economies of scale
  • 21. People are the Key to our Success  Recruiting, developing and retaining people from around the world  Dedicated management teams focus on their brands  The employer of choice in the Middle East  Maintaining a high degree of corporate and social responsibility  Each division has a dedicated management team – only back office and infrastructure are leveraged across divisions
  • 22. • Contact Details: Tel: +9714-8819848 Fax:+9714-8818845 Email: Website: