Sirsi Midwest Users’ Group Annual Pre-Conference July 24, 2008 Christa Burns OCLC Member Services Coordinator  NEBASE Worl...
Session Overview <ul><li>What are users’ information-seeking perceptions, behaviors, and expectations?  </li></ul><ul><li>...
Background
The good <ul><li>What students value: </li></ul><ul><li>Authoritative content </li></ul><ul><li>Research assistance </li><...
Realities of Information Discovery <ul><li>From OCLC’s  Perceptions of Libraries  </li></ul><ul><li>and Information Resour...
From OCLC:  Perceptions of Libraries and Information Resources (2005) The Real Issue   Where do you typically begin your s...
User Expectations in a Web World <ul><li>Simplicity and ease of use </li></ul><ul><li>Self-service </li></ul><ul><li>Immed...
OCLC’s Vision <ul><li>Deliver library resources and services at point of need  </li></ul><ul><ul><li>In a manner that user...
WorldCat Discovery Options <ul><li>Open WorldCat </li></ul><ul><li>WorldCat.org </li></ul><ul><li>WorldCat Local </li></ul>
Open WorldCat <ul><li>Integrates WorldCat content into popular search engines (Google, Yahoo! Search, etc.) and bookseller...
WorldCat.org Web site
Downloadable  WorldCat search box
WorldCat.org numbers – Good news for libraries <ul><li>Each month: </li></ul><ul><li>Over 2.5 million unique users </li></...
WorldCat Local:  What Problem Are We Solving? <ul><li>“ For the past 10 years online searching has become simpler and more...
The user view of WorldCat Local Without WorldCat Local, you need to search (at least): <ul><li>The local catalog </li></ul...
<ul><li>Library-branded version of WorldCat.org  </li></ul><ul><li>Serves as a library’s discovery & delivery service  </l...
Configurable Features <ul><li>Library branding -  Interface and search box </li></ul><ul><li>Relevancy ranking elevates lo...
Discovery:  Single Point of Access Digitized collections OCLC Content Electronic journals Special collections eBook collec...
Integration with local delivery environment <ul><li>Circulation: request/place hold via…  </li></ul><ul><ul><li>Local syst...
Interoperability with ILS’ <ul><li>Innovative Interfaces </li></ul><ul><ul><li>Millennium  </li></ul></ul><ul><ul><li>INN-...
Custom search box
Branded version of WorldCat.org
Holdings: local, group, global 1. University of Washington 2. Summit 3. WorldCat
Library ownership and availability
Social features on worldcat.org (just a few) Worldcat.org lists Google Gadgets Facebook widget Citations
Recent enhancements Lists with RSS and cover art Improved facets CONTENTdm  thumbnails in results Reviews  and ratings Spe...
Recent enhancements
Demonstration
WorldCat Local pilot and release <ul><li>Pilot and early participants </li></ul><ul><ul><li>University of Washington </li>...
University of Washington <ul><li>Released April 2007  </li></ul><ul><li>Usability testing findings included:  </li></ul><u...
Detailed record – before usability
Detailed record – after usability
What people are saying… <ul><li>Bill Jordan, University of Washington </li></ul>“ The new search catalog, WorldCat is AMAZ...
Success at  University of Washington <ul><li>WorldCat Local’s impact on fulfillment: </li></ul><ul><ul><li>70% increase Ju...
Success at  Ohio State University <ul><li>WorldCat Local’s impact on borrowing and resource sharing: </li></ul><ul><ul><li...
Lincoln Trail Libraries System <ul><li>Released October 2007  </li></ul><ul><li>Includes: </li></ul><ul><ul><li>Central Hi...
WorldCat Local: coming soon! <ul><li>Plus: </li></ul><ul><li>local holdings records </li></ul><ul><li>more social features...
Additional information <ul><li>Personal consultation and purchase details </li></ul><ul><ul><li>Contact your OCLC Library ...
Questions??? Christa Burns OCLC Member Services Coordinator NEBASE [email_address] 800-307-2665 http://www.nlc.state.ne.us...
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WorldCat Local: Global Network, Local Results

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OCLC is piloting its new WorldCat Local service that will allow your library to customize WorldCat.org as a solution for local discovery and delivery services. WorldCat Local interoperates with locally maintained services like circulation, resource sharing and resolution to full text to present a locally branded interface to your patrons. Attend this session to learn how this new service works and to see some of the pilots currently being run.

Presented by Christa Burns at the Sirsi Midwest Users' Group Annual Pre-Conference - July 24, 2008.

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  • WorldCat Local: Global Network, Local Results

    1. 1. Sirsi Midwest Users’ Group Annual Pre-Conference July 24, 2008 Christa Burns OCLC Member Services Coordinator NEBASE WorldCat Local: Global Network, Local Results
    2. 2. Session Overview <ul><li>What are users’ information-seeking perceptions, behaviors, and expectations? </li></ul><ul><li>What changes is OCLC making in response? </li></ul><ul><ul><li>Open WorldCat </li></ul></ul><ul><ul><li>WorldCat.org </li></ul></ul><ul><ul><li>WorldCat Local </li></ul></ul><ul><li>How will they affect users? </li></ul><ul><li>What will the changes mean for libraries? </li></ul>
    3. 3. Background
    4. 4. The good <ul><li>What students value: </li></ul><ul><li>Authoritative content </li></ul><ul><li>Research assistance </li></ul><ul><li>The library as place </li></ul>
    5. 5. Realities of Information Discovery <ul><li>From OCLC’s Perceptions of Libraries </li></ul><ul><li>and Information Resources report: </li></ul><ul><ul><li>93% — Agree Google provides </li></ul></ul><ul><ul><li>worthwhile information </li></ul></ul>85% — agree Yahoo provides worthwhile information 78% — agree library Web sites provide worthwhile information 69% — feel libraries and search engines provide the same level of trustworthiness
    6. 6. From OCLC: Perceptions of Libraries and Information Resources (2005) The Real Issue Where do you typically begin your search for information on a particular topic? 84% Search Engines 2% Library Portals
    7. 7. User Expectations in a Web World <ul><li>Simplicity and ease of use </li></ul><ul><li>Self-service </li></ul><ul><li>Immediate gratification </li></ul><ul><li>Rich interactivity </li></ul><ul><li>User participation, contribution, collaboration </li></ul>
    8. 8. OCLC’s Vision <ul><li>Deliver library resources and services at point of need </li></ul><ul><ul><li>In a manner that users want and understand </li></ul></ul><ul><ul><li>Promotes world’s largest library cooperative </li></ul></ul><ul><li>Encourage users to participate in network and community of libraries </li></ul><ul><li>Local, group and global reach </li></ul>
    9. 9. WorldCat Discovery Options <ul><li>Open WorldCat </li></ul><ul><li>WorldCat.org </li></ul><ul><li>WorldCat Local </li></ul>
    10. 10. Open WorldCat <ul><li>Integrates WorldCat content into popular search engines (Google, Yahoo! Search, etc.) and bookseller sites </li></ul><ul><li>WorldCat records display in search results along with other Web resources </li></ul>
    11. 11. WorldCat.org Web site
    12. 12. Downloadable WorldCat search box
    13. 13. WorldCat.org numbers – Good news for libraries <ul><li>Each month: </li></ul><ul><li>Over 2.5 million unique users </li></ul><ul><li>13 million page views </li></ul><ul><li>7 million full record views </li></ul><ul><li>750,000 clicks through to library services (OPAC, ILL, OpenURL, etc.) </li></ul>
    14. 14. WorldCat Local: What Problem Are We Solving? <ul><li>“ For the past 10 years online searching has become simpler and more effective everywhere, except library catalogs.” </li></ul><ul><ul><ul><ul><li>University of California System Report 2005 </li></ul></ul></ul></ul>
    15. 15. The user view of WorldCat Local Without WorldCat Local, you need to search (at least): <ul><li>The local catalog </li></ul><ul><li>A group catalog </li></ul><ul><li>Databases </li></ul><ul><li>WorldCat.org </li></ul>With WorldCat Local… one simple search box. Discovery
    16. 16. <ul><li>Library-branded version of WorldCat.org </li></ul><ul><li>Serves as a library’s discovery & delivery service </li></ul><ul><li>Delivers access to WorldCat with metadata representing all of the library’s physical & electronic collections </li></ul><ul><li>Interoperates with existing local system </li></ul><ul><ul><li>Integrated library system </li></ul></ul><ul><ul><li>Consortia borrowing system </li></ul></ul><ul><ul><li>Resource-sharing system </li></ul></ul><ul><ul><li>Link resolver </li></ul></ul>WorldCat Local
    17. 17. Configurable Features <ul><li>Library branding - Interface and search box </li></ul><ul><li>Relevancy ranking elevates local holdings in search results – can include consortium/group members </li></ul><ul><li>Interoperability with ILS, resource sharing services, and OpenURL resolver </li></ul><ul><li>Metadata for local collections included in search </li></ul>
    18. 18. Discovery: Single Point of Access Digitized collections OCLC Content Electronic journals Special collections eBook collections Physical collections
    19. 19. Integration with local delivery environment <ul><li>Circulation: request/place hold via… </li></ul><ul><ul><li>Local system </li></ul></ul><ul><ul><li>Intra-consortial borrowing system </li></ul></ul><ul><li>Interlibrary loan </li></ul><ul><ul><li>Interoperability with WorldCat Resource Sharing, OCLC ILLiad, VDX </li></ul></ul><ul><li>Online full text </li></ul><ul><ul><li>Direct access to FirstSearch, Electronic Collections Online, NetLibrary </li></ul></ul><ul><ul><li>Linking to OpenURL resolver </li></ul></ul>
    20. 20. Interoperability with ILS’ <ul><li>Innovative Interfaces </li></ul><ul><ul><li>Millennium </li></ul></ul><ul><ul><li>INN-Reach </li></ul></ul><ul><li>Ex Libris </li></ul><ul><ul><li>Voyager </li></ul></ul><ul><ul><li>Voyager Universal Borrowing </li></ul></ul><ul><ul><li>Aleph </li></ul></ul><ul><li>Sirsi Dynix </li></ul><ul><ul><li>Horizon </li></ul></ul><ul><ul><li>Unicorn </li></ul></ul>
    21. 21. Custom search box
    22. 22. Branded version of WorldCat.org
    23. 23. Holdings: local, group, global 1. University of Washington 2. Summit 3. WorldCat
    24. 24. Library ownership and availability
    25. 25. Social features on worldcat.org (just a few) Worldcat.org lists Google Gadgets Facebook widget Citations
    26. 26. Recent enhancements Lists with RSS and cover art Improved facets CONTENTdm thumbnails in results Reviews and ratings Spell check (Did you mean?)
    27. 27. Recent enhancements
    28. 28. Demonstration
    29. 29. WorldCat Local pilot and release <ul><li>Pilot and early participants </li></ul><ul><ul><li>University of Washington </li></ul></ul><ul><ul><li>State of Illinois </li></ul></ul><ul><ul><li>The Ohio State University </li></ul></ul><ul><ul><li>University of California Libraries </li></ul></ul><ul><li>Purchased sites </li></ul><ul><ul><li>State Library of Ohio </li></ul></ul><ul><ul><li>University of Delaware </li></ul></ul><ul><ul><li>University of Texas at Austin </li></ul></ul><ul><ul><li>Cornell </li></ul></ul>
    30. 30. University of Washington <ul><li>Released April 2007 </li></ul><ul><li>Usability testing findings included: </li></ul><ul><ul><li>Request feature was not as visible as anticipated </li></ul></ul><ul><ul><li>Users had difficulty reaching electronic resources </li></ul></ul><ul><ul><li>Users not clear on when to use Interlibrary Loan </li></ul></ul><ul><li>Response to Usability testing </li></ul><ul><ul><li>Redesigned detailed record </li></ul></ul>
    31. 31. Detailed record – before usability
    32. 32. Detailed record – after usability
    33. 33. What people are saying… <ul><li>Bill Jordan, University of Washington </li></ul>“ The new search catalog, WorldCat is AMAZING compared to the old UW library search…Bravo!” WorldCat Local provides a syndication platform so that we can meet users at their point of need. We have to complete the discovery-to-delivery chain no matter where the user starts out. University of Washington library user
    34. 34. Success at University of Washington <ul><li>WorldCat Local’s impact on fulfillment: </li></ul><ul><ul><li>70% increase July to December 2006/2007 in borrowing within consortium </li></ul></ul><ul><ul><ul><li>80% increase over 2006 in October and November </li></ul></ul></ul><ul><ul><li>100% increase in ILL requests July to December 2006/2007 </li></ul></ul><ul><ul><ul><li>September 2007: 122% increase </li></ul></ul></ul><ul><ul><ul><li>October 2007: 150% increase </li></ul></ul></ul><ul><ul><ul><li>November 2007: 171% increase </li></ul></ul></ul><ul><ul><ul><li>December 2007: 118% increase </li></ul></ul></ul><ul><ul><li>Article citations from WorldCat Local now account for more hits on UW’s OpenURL resolver than any source except for Web of Science. </li></ul></ul>
    35. 35. Success at Ohio State University <ul><li>WorldCat Local’s impact on borrowing and resource sharing: </li></ul><ul><ul><li>+25% borrowing within consortium since pilot start </li></ul></ul><ul><ul><li>+107% ILL requests since pilot start </li></ul></ul>
    36. 36. Lincoln Trail Libraries System <ul><li>Released October 2007 </li></ul><ul><li>Includes: </li></ul><ul><ul><li>Central High School Media Center </li></ul></ul><ul><ul><ul><li>http://centralmc.worldcat.org </li></ul></ul></ul><ul><ul><li>Mattoon Public Library </li></ul></ul><ul><ul><ul><li>http://mattoonlibrary.worldcat.org </li></ul></ul></ul><ul><ul><li>Hoopeston Public Library </li></ul></ul><ul><ul><ul><li>http://hoopestonpubliclibrary.worldcat.org </li></ul></ul></ul><ul><ul><li>Lincoln Trail Libraries System </li></ul></ul><ul><ul><ul><li>http://lincolntrail.worldcat.org </li></ul></ul></ul>Freakin Awesome! High School Student
    37. 37. WorldCat Local: coming soon! <ul><li>Plus: </li></ul><ul><li>local holdings records </li></ul><ul><li>more social features </li></ul><ul><li>reviews, ratings </li></ul><ul><li>RSS feeds, alerts </li></ul><ul><li>tagging </li></ul>better representation of and access to digital content
    38. 38. Additional information <ul><li>Personal consultation and purchase details </li></ul><ul><ul><li>Contact your OCLC Library Services representative </li></ul></ul><ul><ul><ul><li>[email_address] </li></ul></ul></ul><ul><li>Register for email updates about WorldCat </li></ul><ul><ul><li>https://www.oclc.org/email/subscribe.htm </li></ul></ul><ul><li>WorldCat Local Web site </li></ul><ul><ul><li>http://www.oclc.org/worldcatlocal </li></ul></ul>
    39. 39. Questions??? Christa Burns OCLC Member Services Coordinator NEBASE [email_address] 800-307-2665 http://www.nlc.state.ne.us/nebase OCLC Regional Service Providers: http://www.oclc.org/us/en/contacts/regional/
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