Gastvortrag im Seminar "ifk goes Social Media“

Social Media Betrachtung des Teilbereich Social Commerce am Beispiel von Ondango Gastvortrag im Seminar "i< goes Social Media“ 07.11.2011, InsEtut für KommunikaEonswissenschaK der TU Dresden

Social Media veranschaulicht. I need to pee. Why am I peeing? I peed. I‘m good at peeing. Peeing is the best. This is where I pee. Amen.

Was ist so „Social“ an Social Commerce?

IntegraEon von Social Plug-‐Ins (Open Graph)

Auswirkungen von Social Plug-‐Ins

Shoppen auf der Facebook Page

Social Commerce „If I had to guess, social commerce is the next area to really blow up“ * *Marc Zuckerberg, August 2010

Social Commerce Marktvolumen: 2011-‐2015 in Mrd. EUR Quelle: Booz & Co 2011: "Turning Like to Buy": Social Media Emerges as a Commerce Channel

Ondango GmbH l  Produkt Shop-‐System für Facebook Seiten l  Start September 2011 l  Team 8 Mitarbeiter, internaEonales Team l  Kunden Shops aus Musik, Mode, Merchandising & Handel

Was macht Ondango? MarkeEng Video

Karriere-‐Sprungbreh Startup l  Reuters “Venture Capital Firms Focus on Berlin” l  The Economist ”Music and Technology: Berlin is the Future” l  Wall Street Journal Europe “Berlin’s 30-‐Second Start-‐ Up Pitches” l  Reuters “Startups make Berlin European Tech Hub” l  Wall Street Journal Europe “Venture Capitalists ShiK l  abc NEWS ”Berlin: Germany’s High-‐Tech Startup Focus to Berlin” Capital” l  New York Times “Berlin’s Tech Scene Oﬀers Hope to l  TechCrunch ”WITN: London Is Gonna Be Pissed, But Economy” We Prefer Berlin for Startups” l  Wired “Europe’s hohest Startup Capitals: Berlin” l  Hollywood Reporter ”How Berlin became the Coolest City On The Planet” l  CNBC “Berlin’s New Techno Beat” l  The Next Web “Why Berlin is home to a new generaEon of beauEful apps”

Vielen Dank! Kontakt Nicolas Dihberner Ondango GmbH Phone: +49 (0) 30 -‐ 692 023 11 E-‐mail: nicolas@ondango.com hhp://www.xing.com/proﬁle/Nicolas_Dihberner

Gastvortrag im Seminar "ifk goes Social Media“

by Nicolas Dittberner on Jul 03, 2012

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Gastvortrag im Seminar "ifk goes Social Media“ Presentation Transcript