Advocacy 201

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Basic Advocacy skills

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Advocacy 201

  1. 1. Advocacy 201<br />The Basics<br />
  2. 2. Basic Advocacy Skills<br />Documenting<br />Planning<br />Writing Complaints<br />Letters to the Editor<br />Getting help<br />Testifying<br />Press Releases<br />
  3. 3. Keep Advocacy Records<br />Keep Everything<br />Letters<br />Emails<br />Phone records<br />Phone call summaries<br />Conversation summaries<br />Send MOUs after promises in calls<br />Use of Certified Mail, Return Receipt Requested<br />
  4. 4. Plan Your Advocacy<br />Who is your Target?<br />What is important to your target?<br />What tools do you have (list all)<br />First Contact Planning<br />How can your target respond?<br />Make a tactical map<br />Be ready for anything<br />
  5. 5. Writing Complaints<br />Make sure you know who actually receives complaints and send your complaint to that person or office<br />Your first sentence needs to state what you see as unfair<br />Your second sentence needs to say what rule you believe was violated<br />Describe the situation, ask for remedies, add attachments<br />Call to make sure they got it<br />
  6. 6. Letters to the Editor<br />The letter must be short (typically 140 words or less)<br />Include your address and phone number, so the paper can contact you<br />Don’t use a form letter<br />No wasted words, and all message<br />Refer to web site for more info<br />
  7. 7. Testifying<br />Keep your testimony to NO MORE than 5 minutes<br />Expect questions<br />Type out your testimony and rehearse it<br />Make copies<br />Get there early and sign in<br />Put contact info on your testimony copies<br />Officials have complete control over whether you testify<br />
  8. 8. Press Releases<br />Put your contact info at top<br />Do on letterhead if possible<br />Title should say it all<br />Best if there is an event, a beginning, something genuinely new<br />Include ALL the media in the target area<br />5-7 days before, unless it is really big, then 7-10 days<br />
  9. 9. Getting Help<br />Communities that focus on the same stuff you do are the best single source of answers<br />Locals<br />Web based communities<br />Facebook<br />People who do advocacy<br />Locals<br />Etc.<br />Learn how to do legal research (take a class)<br />
  10. 10. Soul Resources<br />Setting up a social network: http://bit.ly/ozg5R<br />Why Advocacy? http://bit.ly/WlQpu<br />The Little Book of Advocacy: http://bit.ly/utTw6<br />Introducing Personal Advocacy: http://bit.ly/oj4as<br />
  11. 11. Web Resources<br />Personal Advocacy: http://bit.ly/3tPfo4<br />5 steps to successful advocacy:http://bit.ly/4FfEf<br />Self-Advocacy: http://bit.ly/dMWzD<br />What is Advocacy? http://bit.ly/45yD8S<br />Electronic Advocacy: http://bit.ly/QnTn6<br />Epolitics: http://bit.ly/71kA<br />
  12. 12. My Resources<br />My Twitter Accounts: mdrcngd, commpower<br />FrindFeed: http://friendfeed.com/normandelisle<br />My Blogs:<br />The Recovering Life<br />LTC Reform<br />Communities of Power<br />Universal Education<br />MDRC Website: http://www.copower.org/<br />Linkedin Profile: http://bit.ly/s1mS<br />Email: ndelisle@prosynergy.org<br />Download This Presentation: <br />Comment on this Presentation<br />
  13. 13. Final Thoughts<br />&quot;Am I not destroying my enemies when I make friends of them?”- Abraham Lincoln<br />&quot;Cautious, careful people, always casting about to preserve their reputations...can never effect a reform.“ –Susan B. Anthony<br />&quot;Those who profess to favor freedom, and yet deprecate agitation, are men who want crops without plowing the ground.“ –Frederick Douglass<br />

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